consumers and services



Mehmet Toy Cable Networks, Services, and Management Mehmet Toy Cable Networks, Services, and Management Новинка

Mehmet Toy Cable Networks, Services, and Management

10497.42 руб.
This is the first book describing cable networks, services, and their management in greater detail by thirteen experts in various fields covering network architectures and services, operations, administration, maintenance, provisioning, troubleshooting (OAMPT) for residential services; network architectures, services, and OAMPT for business services; Software Defined Networks (SDN) and Virtualization concepts Comprehensive reference book useful for people working for a multiple systems operator Includes chapter introductions Written by 13 experts in various fields such as network services and soft defined networks
Savio Chan China's Super Consumers. What 1 Billion Customers Want and How to Sell it to Them Savio Chan China's Super Consumers. What 1 Billion Customers Want and How to Sell it to Them Новинка

Savio Chan China's Super Consumers. What 1 Billion Customers Want and How to Sell it to Them

1594.99 руб.
Chinese Consumers are Changing The World – Understand Them and Sell To Them China has transformed itself from a feudal economy in the 19th century, to Mao and Communism in the 20th century, to the largest consumer market in the world by the early 21st century. China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are. China's Super Consumers offers an in-depth explanation of what's inside the minds of Chinese consumers and explores what they buy, where they buy, how they buy, and most importantly why they buy. The book is filled with real-world stories of the foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace. This remarkable book also takes you inside the boardrooms of the people who understand Chinese consumers and have had success in the Chinese market. A hands-on resource for succeeding in the Chinese marketplace Filled with real-world stories of companies who have made an impact in China Discover what the Chinese consumer wants and how to deliver the goods Written by Savio Chan and Michael Zakkour, two leading experts on the Chinese market This book is an invaluable resource for anyone who wants a clear understanding of how China's Super Consumers are changing the world and how to sell to them.
Jackie Portman Building Services Design Management Jackie Portman Building Services Design Management Новинка

Jackie Portman Building Services Design Management

5473.51 руб.
Building services refers to the equipment and systems that contribute to controlling the internal environment to make it safe and comfortable to occupy. They also support the requirements of processes and business functions within buildings, for example manufacturing and assembly operations, medical procedures, warehousing and storage of materials, chemical processing, housing livestock, plant cultivation, etc. For both people and processes the ability of the building services engineering systems to continually perform properly, reliably, effectively and efficiently is of vital importance to the operational requirements of a building. Typically the building services installation is worth 30-60% of the total value of a contract, however existing publications on design management bundles building services engineering up with other disciplines and does not recognise its unique features and idiosyncrasies. Building Services Design Management provides authoritative guidance for building services engineers responsible for the design of services, overseeing the installation, and witnessing the testing and commissioning of these systems. The design stage requires technical skills to ensure that the systems are safe, compliant with legislative requirements and good practices, are cost-effective and are coordinated with the needs of the other design and construction team professionals. Covering everything from occupant subjectivity and end-user behaviour to design life maintainability, sequencing and design responsibility the book will meet the needs of building services engineering undergraduates and postgraduates as well as being an ideal handbook for building services engineers moving into design management.
Robert Costanza Ecosystem Services in Agricultural and Urban Landscapes Robert Costanza Ecosystem Services in Agricultural and Urban Landscapes Новинка

Robert Costanza Ecosystem Services in Agricultural and Urban Landscapes

7419.19 руб.
Ecosystem services are the resources and processes supplied by natural ecosystems which benefit humankind (for example, pollination of crops by insects, or water filtration by wetlands). They underpin life on earth, provide major inputs to many economic sectors and support our lifestyles. Agricultural and urban areas are by far the largest users of ecosystems and their services and (for the first time) this book explores the role that ecosystem services play in these managed environments. The book also explores methods of evaluating ecosystem services, and discusses how these services can be maintained and enhanced in our farmlands and cities. This book will be useful to students and researchers from a variety of fields, including applied ecology, environmental economics, agriculture and forestry, and also to local and regional planners and policy makers.
Kelli Smith K. Strategic Directions for Career Services Within the University Setting. New Directions for Student Services, Number 148 Kelli Smith K. Strategic Directions for Career Services Within the University Setting. New Directions for Student Services, Number 148 Новинка

Kelli Smith K. Strategic Directions for Career Services Within the University Setting. New Directions for Student Services, Number 148

2174.04 руб.
Filled with strategic directions, practical advice and best practices, this volume delivers an overview of emerging trends for the career services profession. Hot topics include: a blend of research, case studies, and personal experiences that are intended to stimulate a productive dialogue about career services how career services professionals should be leaders in creating university-wide, innovative career programs and systems discussions of assessment, collaboration with academic advising, external relations, and internationalization. This is the 148th volume of this Jossey-Bass higher education quarterly series. An indispensable resource for vice presidents of student affairs, deans of students, student counselors, and other student services professionals, New Directions for Student Services offers guidelines and programs for aiding students in their total development: emotional, social, physical, and intellectual.
Kelli Smith K. Strategic Directions for Career Services Within the University Setting. New Directions for Student Services, Number 148 Kelli Smith K. Strategic Directions for Career Services Within the University Setting. New Directions for Student Services, Number 148 Новинка

Kelli Smith K. Strategic Directions for Career Services Within the University Setting. New Directions for Student Services, Number 148

2220.23 руб.
Filled with strategic directions, practical advice and best practices, this volume delivers an overview of emerging trends for the career services profession. Hot topics include: a blend of research, case studies, and personal experiences that are intended to stimulate a productive dialogue about career services how career services professionals should be leaders in creating university-wide, innovative career programs and systems discussions of assessment, collaboration with academic advising, external relations, and internationalization. This is the 148th volume of this Jossey-Bass higher education quarterly series. An indispensable resource for vice presidents of student affairs, deans of students, student counselors, and other student services professionals, New Directions for Student Services offers guidelines and programs for aiding students in their total development: emotional, social, physical, and intellectual.
Bernard Golden Amazon Web Services For Dummies Bernard Golden Amazon Web Services For Dummies Новинка

Bernard Golden Amazon Web Services For Dummies

1913.35 руб.
Create dynamic cloud-based websites with Amazon Web Services and this friendly guide! As the largest cloud computing platform in the world, Amazon Web Services (AWS) provides one of the most popular web services options available. This easy-to-understand guide is the perfect introduction to the Amazon Web Services platform and all it can do for you. You'll learn about the Amazon Web Services tool set; how different web services (including S3, Amazon EC2, and Amazon Flexible Payments) and Glacier work; and how you can implement AWS in your organization. Explains how to use Amazon Web Services to store objects, take payments, manage large quantities of data, send e-mails, deploy push notifications, and more from your website Details how AWS can reduce costs, improve efficiency, increase productivity, and cut down on expensive hardware investments – and administrative headaches – in your organization Includes practical examples and helpful step-by-step lists to help you experiment with different AWS features and create a robust website that meets your needs Amazon Web Services For Dummies is exactly what you need to get your head in the cloud with Amazon Web Services!
Mark Gaynor Network Services Investment Guide. Maximizing ROI in Uncertain Times Mark Gaynor Network Services Investment Guide. Maximizing ROI in Uncertain Times Новинка

Mark Gaynor Network Services Investment Guide. Maximizing ROI in Uncertain Times

2551.99 руб.
This first-ever valuation guide shows how to select and manage network-based services to ensure maximum return on investment Explains how to manage the costs and tradeoffs between distributed and centralized management structures Shows how to avoid risking too much for too little return due to unpredictable overall market conditions Covers network-based services such as Internet access, application management, hosting, voice and data services, and the new breed of SOAP/XML Web services
Emmanuel Bertin Architecture and Governance for Communication Services Emmanuel Bertin Architecture and Governance for Communication Services Новинка

Emmanuel Bertin Architecture and Governance for Communication Services

10422.72 руб.
Communication services are evolving at an unprecedented rate. No longer limited to interpersonal vocal communication, they now integrate functions such as address books, content sharing and messaging. The emergence of social networks – which may also include these features – is an important element of this transformation. Content services are becoming flagship services themselves, and are sometimes paired up with conversation services. The boundaries between different services are becoming less and less distinct. This book meets the need for a better understanding of communication services, and for a general framework of their description. A detailed overview on service architecture in the Telco, Web and IT worlds is presented, offering a roadmap with explanations on how to improve the architecture and governance of communication service architectures by exploiting the syntax and semantics that are common to different services is clearly outlined. This book also responds to recurring questions about service design, such as the functional scope of enablers or SOA (Service Oriented Architecture) services, the relevance of service composition to the user and collaboration between different services in a converged environment. Many concrete examples from telecoms service providers’ operations illustrate these concepts. Contents 1. Describing Service Architectures. 2. Convergence of Service. 3. Building an Architectural Framework for Telecom Services. 4. Modeling and Case Study. 5. Organizational and Software Applications. About the Authors Emmanuel Bertin is senior service architect at Orange Labs in France. He is the author of more than 40 research papers, and holds more than 10 patents in the area of communication services. Noël Crespi worked at Bouygues Telecom, France Telecom R&D, and then at Nortel Networks where he led the Telephony Programme. He is currently Professor and Head of the Service Architecture Laboratory at Institut Mines-Telecom, Telecom SudParis in France and is the author/co-author of more than 160 research papers and 140 contributions in standardization.
Harri Holma Voice over LTE. VoLTE Harri Holma Voice over LTE. VoLTE Новинка

Harri Holma Voice over LTE. VoLTE

8548.18 руб.
Describes the technological solutions and standards which will enable the migration of voice and SMS services over to LTE/EPC networks Main drivers for the introduction of Long Term Evolution of UTRAN (LTE) is to provide far better end user experience for mobile broadband services. However, service providers also need to have a clear strategy of how to offer voice and messaging services for consumers and enterprises. The voice service over LTE is becoming increasingly important when the smartphone penetration is increasing rapidly. Smartphones require both good quality voice and high speed broadband data. This book provides the exhaustive view to industry-approved technologies and standards behind the Voice over LTE (VoLTE). Whether a decision maker or technology analyst, this book explains a topic of substantial global market interest. It provides a good introduction to the technology and is useful for operators who may be deploying VoLTE, product managers responsible for VoLTE products and those who work in implementation and standardization of related technologies. Provides a comprehensive overview of industry-approved technologies and standards, providing vital information for decision makers and those working on the technology Written by authors working at the cutting edge of mobile communications technology today, bringing a mix of standards and product background, guaranteeing in-depth practical and standards information Covering the technical and practical elements of VoLTE, explaining the various approaches for providing voice services over LTE
Antonio Sánchez Digital Services in the 21st Century. A Strategic and Business Perspective Antonio Sánchez Digital Services in the 21st Century. A Strategic and Business Perspective Новинка

Antonio Sánchez Digital Services in the 21st Century. A Strategic and Business Perspective

8622.88 руб.
Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers. Includes services, underlying technologies, and internal capabilities for social network advertising Covers market dynamics that determine the successes and failures of service offerings Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry
Peter Goldmann Financial Services Anti-Fraud Risk and Control Workbook Peter Goldmann Financial Services Anti-Fraud Risk and Control Workbook Новинка

Peter Goldmann Financial Services Anti-Fraud Risk and Control Workbook

4981.08 руб.
Myth-busting guidance for fraud preventionin a practical workbook format An excellent primer for developing and implementing an anti-fraud program that works, Financial Services Anti-Fraud Risk and Control Workbook engages readers in an absorbing self-paced learning experience to develop familiarity with the practical aspects of fraud detection and prevention at banks, investment firms, credit unions, insurance companies, and other financial services providers. Whether you are a bank executive, auditor, accountant, senior financial executive, financial services operations manager, loan officer, regulator, or examiner, this invaluable resource provides you with essential coverage of: How fraudsters exploit weaknesses in financial services organizations How fraudsters think and operate The tell-tale signs of different types of internal and external fraud against financial services companies Detecting corruption schemes such as bribery, kickbacks, and conflicts of interest, and the many innovative forms of financial records manipulation Conducting a successful fraud risk assessment Basic fraud detection tools and techniques for financial services companies, auditors, and investigators Fraud prevention lessons from the financial meltdown of 2007-2008 Written by a recognized expert in the field of fraud detection and prevention, this effective workbook is filled with interactive exercises, case studies, and chapter quizzes, and shares industry-tested methods for detecting, preventing, and reporting fraud. Discover how to mitigate fraud risks in your organization with the myth-busting techniques and tools in Financial Services Anti-Fraud Risk and Control Workbook.
Mung Chiang Smart Data Pricing Mung Chiang Smart Data Pricing Новинка

Mung Chiang Smart Data Pricing

10497.42 руб.
A comprehensive text addressing the high demand for network, cloud, and content services through cutting-edge research on data pricing and business strategies Smart Data Pricing tackles the timely issue of surging demand for network, cloud, and content services and corresponding innovations in pricing these services to benefit consumers, operators, and content providers. The pricing of data traffic and other services is central to the core challenges of network monetization, growth sustainability, and bridging the digital divide. In this book, experts from both academia and industry discuss all aspects of smart data pricing research and development, including economic analyses, system development, user behavior evaluation, and business strategies. Smart Data Pricing: • Presents the analysis of leading researchers from industry and academia surrounding the pricing of network services and content. • Discusses current trends in mobile and wired data usage and their economic implications for content providers, network operators, end users, government regulators, and other players in the Internet ecosystem. • Includes new concepts and background technical knowledge that will help researchers and managers effectively monetize their networks and improve user quality-of-experience. • Provides cutting-edge research on business strategies and initiatives through a diverse collection of perspectives. • Combines academic and industry expertise from multiple disciplines and business organizations. The ideas and background of the technologies and economic principles discussed within these chapters are of real value to practitioners, researchers, and managers in identifying trends and deploying new pricing and network management technologies, and will help support managers in identifying new business directions and innovating solutions to challenging business problems.
Shannon Ellis E. Strategic Planning in Student Affairs. New Directions for Student Services, Number 132 Shannon Ellis E. Strategic Planning in Student Affairs. New Directions for Student Services, Number 132 Новинка

Shannon Ellis E. Strategic Planning in Student Affairs. New Directions for Student Services, Number 132

2220.23 руб.
Here, finally, is a publication completely dedicated to strategic planning in student affairs. This volume applies business and nonprofit techniques to higher education, bringing the topic of strategic thinking, planning, and acting to the daily work of the profession. Editor Shannon Ellis, vice president of student services in the College of Education at the University of Nevado, Reno, and contributing authors take the student services practitioner through the process of preplanning, implementation and assessment. They explore the role that student services strategic planning plays in budget work, academic relations and crisis management. With case studies from Tulane University and University of Nevada, Reno and in-depth advice from the field, this volume provides student affairs professionals with the guidance needed to launch collaborative, flexible and effective student services strategic planning in their own institutions. This is the 132nd volume of the Jossey-Bass quarterly report series New Directions for Student Services. An indispensable resource for vice presidents of student affairs, deans of students, student counselors, and other student services professionals, New Directions for Student Services offers guidelines and programs for aiding students in their total development: emotional, social, physical, and intellectual.
Plevyak Thomas Next Generation Telecommunications Networks, Services, and Management Plevyak Thomas Next Generation Telecommunications Networks, Services, and Management Новинка

Plevyak Thomas Next Generation Telecommunications Networks, Services, and Management

9808.9 руб.
An unprecedented look into the present and future of next generation networks, services, and management in the telecommunications industry The telecommunications industry has advanced in rapid, significant, and unpredictable ways into the twenty-first century. Next Generation Telecommunications Networks, Services, and Management guides the global industry and academia even further by providing an in-depth look at current and developing trends, as well as examining the complex issues of developing, introducing, and managing cutting-edge telecommunications technologies. This is an orchestrated set of original chapters written expressly for this book by topic experts from around the globe. It addresses next generation technologies and architectures, with the focus on networks, services, and management. Key topics include: Opportunities and challenges of next generation telecommunications networks, services, and management Tri/Quad Play and IP-based networks and services Fault, Configuration, Accounting, Performance, and Security (FCAPS) requirements Convergence and an important convergence vehicle, IP Multimedia Subsystem (IMS) Next generation operations and network management architecture Ad hoc wireless and sensor networks and their management Next generation operations and network management standards from a strategic perspective A defining look at the future in this field This book will serve as a contemporary reference for the growing global community of telecommunication and information professionals in industry, government, and academia. It will be important to faculty and graduate students of telecommunications as a graduate textbook.
Anita Crawley Supporting Online Students. A Practical Guide to Planning, Implementing, and Evaluating Services Anita Crawley Supporting Online Students. A Practical Guide to Planning, Implementing, and Evaluating Services Новинка

Anita Crawley Supporting Online Students. A Practical Guide to Planning, Implementing, and Evaluating Services

3601.7 руб.
Supporting Online Students shows how effective and efficiently delivered support services improve academic success and course retention for online learners. Drawing on a decade's worth of research, Anita Crawley describes the scope of services from admissions and registration to advising and student engagement. The book includes guidelines and standards, planning and implementation, innovative practices, and describes specialized services needed by particular online student groups. «Effective student support is the single most important factor in sustaining high-quality online learning programs. Anita Crawley presents the most effective guide to achieving that success. Her book is a blueprint for building thriving online programs through comprehensive student support.» —Ray Schroeder, director, Center for Online Learning, Research and Service, University of Illinois Springfield «As distance learning continues to grow, this book addresses the often neglected other side of the coin: online student services. This book provides a great introduction and overview of the research, literature, and innovative practices for planning, implementing, and evaluating support services for online learners.» —George Steele, director, eStudent Services, OhioLearns «Anita Crawley has crafted a splendid volume on a topic of increasing importance in contemporary higher education. Her book promises to be the foundational piece for those who work with students in an online environment. Her thinking and analysis are superb and undoubtedly will provide the basis upon which to develop online programs and services in the future.» —John H. Schuh, Distinguished Professor of Educational Leadership and Policy Studies Emeritus, Iowa State University "Bringing together extensive examples of innovative practices, summaries of current research, and a wealth of experience in student services, Anita Crawley's comprehensive guide to supporting online students is a rich resource for institutions with existing, growing, or new online programs. —Diane J. Goldsmith, former executive director, Connecticut Distance Learning Consortium
Sankar Krishnan The Power of Mobile Banking. How to Profit from the Revolution in Retail Financial Services Sankar Krishnan The Power of Mobile Banking. How to Profit from the Revolution in Retail Financial Services Новинка

Sankar Krishnan The Power of Mobile Banking. How to Profit from the Revolution in Retail Financial Services

2870.99 руб.
Today's tech-savvy consumers are demanding a more personal customer experience from their banks, and banks are discovering that mobile services deliver individualized, tailored experiences better than any other technology. The Power of Mobile Banking: How to Profit from the Revolution in Retail Financial Services gives banking and financial professionals a well-researched guide for becoming transformational leaders. These leaders can convert their traditional retail «branch» banks into streamlined systems that deliver personalized services to their customers' laptops, tablets, and smartphones. Written by Sankar Krishnan—a career banker and noted financial services industry thought leader—The Power of Mobile Banking includes strategies for adapting mobile banking practices that suit the needs of both developed and emerging markets. Krishnan also shows how bankers can make their products and services relevant to a new generation of digital natives. Krishnan explores the expanding mobile payment systems that offer a wealth of financial opportunities for banking institutions and includes information on the growth of e-commerce, which holds the potential for new and profitable ways for banks to engage with consumers. The Power of Mobile Banking outlines the practical aspects of adapting to a mobile banking strategy and shows how to put the right players in place to ensure the technology works seamlessly. Once in place, a great mobile system delivers excellent service and benefits to users, as well as real value and unique features that cement customer loyalty. The book also offers advice for bankers who want to increase their bottom line by delving into the world-wide prepaid card market. Krishnan includes a discussion on the risks and hazards of mobile banking and reveals the critical investments that banks must be willing to make in order to avoid losing customers to telecoms, retailers, and technology providers. The time for retail banking to prepare for the new paradigm is now and The Power of Mobile Banking is the guide for professionals who want to adapt, evolve, and succeed in this new mobile-driven world.
Toni Janevski NGN Architectures, Protocols and Services Toni Janevski NGN Architectures, Protocols and Services Новинка

Toni Janevski NGN Architectures, Protocols and Services

9672.91 руб.
Comprehensive coverage explaining the correlation and synergy between Next Generation Networks and the existing standardized technologies This book focuses on Next Generation Networks (NGN); in particular, on NGN architectures, protocols and services, including technologies, regulation and business aspects. NGN provides convergence between the traditional telecommunications and the Internet, and it is globally standardized by the ITU (International Telecommunication Union), where ITU is the United Nations specialized agency for Information and Communication Technologies – ICTs. The convergence towards the NGN is based on the Internet technologies, and the introductory chapters cover the Internet fundamentals of today, including architectures, protocols (IPv4, IPv6, TCP, DNS, etc.), Internet services (WWW, e-mail, BitTorrent, Skype, and more), as well as Internet governance. Further, the prerequisite for convergence of all ICT services over single network architectures is broadband access to the Internet. Hence, the book includes architectures of fixed broadband Internet access networks, such as DSL (Digital Subscriber Line) networks, cable networks, FTTH (Fiber To The Home), next generation passive and active optical networks, and metro Ethernet. It also covers network architectures for next generation (4G) mobile and wireless networks (LTE/LTE-Advanced, and Mobile WiMAX 2.0), then Fixed Mobile Convergence – FMC, next generation mobile services, as well as business and regulatory aspects for next generation mobile networks and services. Comprehensive coverage explaining the correlation and synergy between Next Generation Networks and the existing standardized technologies Focuses on Next Generation Networks (NGN) as defined by the ITU, including performance, service architectures and mechanisms, common IMS (IP Multimedia Subsystem), control and signalling protocols used in NGN, security approaches, identity management, NGN Service Overlay Networks, and NGN business models Examines the most important NGN services, including QoS-enabled VoIP, IPTV over NGN, web services in NGN, peer-to-peer services, Ubiquitous Sensor Network (USN) services, VPN services in NGN, Internet of things and web of things Includes the transition towards NGN from the PSTN (Public Switched Telephone Networks) and from the best-effort Internet via the same Internet access Explores advanced topics such as IPv6-based NGN, network virtualization, and future packet based networks, as well as business challenges and opportunities for the NGN evolved networks and services Essential reading for engineers and employees from regulatory bodies, government organisations, telecommunication companies, ICT companies.
AICPA Guide: Preparation, Compilation, and Review Engagements, 2017 AICPA Guide: Preparation, Compilation, and Review Engagements, 2017 Новинка

AICPA Guide: Preparation, Compilation, and Review Engagements, 2017

6672.93 руб.
Issued under the authority of Accounting and Review Services Committee (ARSC) and a go-to guide for accountants performing preparation, compilation and review engagements, this version contains the most up-to-date guidance, including the recently issued Statement on Standards for Accounting and Review Services (SSARS) No. 22, Compilation of Pro Forma Financial Information, and SSARS No. 23, Omnibus Statement on Standards for Accounting and Review Services – 2016. This edition also contains some enhancive updates related to materiality in review engagements, professional skepticism, and more illustrative accountant’s reports.
Anita Crawley Supporting Online Students. A Practical Guide to Planning, Implementing, and Evaluating Services Anita Crawley Supporting Online Students. A Practical Guide to Planning, Implementing, and Evaluating Services Новинка

Anita Crawley Supporting Online Students. A Practical Guide to Planning, Implementing, and Evaluating Services

3524.28 руб.
Supporting Online Students shows how effective and efficiently delivered support services improve academic success and course retention for online learners. Drawing on a decade's worth of research, Anita Crawley describes the scope of services from admissions and registration to advising and student engagement. The book includes guidelines and standards, planning and implementation, innovative practices, and describes specialized services needed by particular online student groups. «Effective student support is the single most important factor in sustaining high-quality online learning programs. Anita Crawley presents the most effective guide to achieving that success. Her book is a blueprint for building thriving online programs through comprehensive student support.» —Ray Schroeder, director, Center for Online Learning, Research and Service, University of Illinois Springfield «As distance learning continues to grow, this book addresses the often neglected other side of the coin: online student services. This book provides a great introduction and overview of the research, literature, and innovative practices for planning, implementing, and evaluating support services for online learners.» —George Steele, director, eStudent Services, OhioLearns «Anita Crawley has crafted a splendid volume on a topic of increasing importance in contemporary higher education. Her book promises to be the foundational piece for those who work with students in an online environment. Her thinking and analysis are superb and undoubtedly will provide the basis upon which to develop online programs and services in the future.» —John H. Schuh, Distinguished Professor of Educational Leadership and Policy Studies Emeritus, Iowa State University "Bringing together extensive examples of innovative practices, summaries of current research, and a wealth of experience in student services, Anita Crawley's comprehensive guide to supporting online students is a rich resource for institutions with existing, growing, or new online programs. —Diane J. Goldsmith, former executive director, Connecticut Distance Learning Consortium
Jay Nagdeman The Professional's Guide to Financial Services Marketing. Bite-Sized Insights For Creating Effective Approaches Jay Nagdeman The Professional's Guide to Financial Services Marketing. Bite-Sized Insights For Creating Effective Approaches Новинка

Jay Nagdeman The Professional's Guide to Financial Services Marketing. Bite-Sized Insights For Creating Effective Approaches

2292.96 руб.
The Professional's Guide to Financial Services Marketing is directed to any financial services professional–from individual representatives to executives of large financial services companies–who is looking for better ways to create the relevant marketplace differentiation and competitive advantage needed to increase productivity and profitability. The purpose of this book is not to provide a how-to manual, but rather to offer practical information, examples, and thought-provoking tips that provide ideas and insights that will enable financial services professionals to improve their own marketing approaches and achieve ambitious marketing goals. With examples drawn from basic marketing approaches and successful consumer marketing, this book provides a fresh perspective on a variety of marketing issues that can make a significant difference to corporate success.
Jay Hummel The Essential Advisor. Building Value in the Investor-Advisor Relationship Jay Hummel The Essential Advisor. Building Value in the Investor-Advisor Relationship Новинка

Jay Hummel The Essential Advisor. Building Value in the Investor-Advisor Relationship

2551.99 руб.
Leverage the financial services evolution to maximize your firm's value The Essential Advisor presents an insightful handbook for advisors looking to navigate the changing face of financial services. The industry is evolving, consumers are evolving, and many advisors are being left behind as old methods become less and less relevant. This book shows you how to turn this shift into a positive, by positioning your firm to maximize these new opportunities, and deliver the results and experience increasingly expected of financial advisors. You'll learn how to provide the transparency, hands-on interaction, and around-the-clock access today's clients demand, and how to consistently deliver service that robo-advisors cannot duplicate. Emerging technologies do not have to be a threat to your practice—they are tools that represent opportunities to provide greater service to your clients, and smart technology integration will be a hallmark of firms that survive the shift. This guide provides a clear vision of the future of financial services, and an indispensable management framework for maximizing your firm's future value. Advisors are increasingly confused about what clients are seeking, and clients are equally confused about what advisory firms offer that alternatives cannot. This book helps clear the air on both sides by examining the client's perspective of financial services, and helping advisors better communicate their strengths. Articulate the value of your services Leverage new technology to complement your practice Capitalize on opportunities and maximize your firm's value Position your firm to benefit from the changing consumer population Financial advisors can only grow their businesses if clients know what they do, know how to hire them, and can access them affordably. The Essential Advisor shows you to bring your firm into the future successfully.
Elisabeth Leamy Save Big. Cut Your Top 5 Costs and Save Thousands Elisabeth Leamy Save Big. Cut Your Top 5 Costs and Save Thousands Новинка

Elisabeth Leamy Save Big. Cut Your Top 5 Costs and Save Thousands

953.22 руб.
Good Morning America correspondent and ABC News columnist reveals tips for achieving unbelievable savings In this battered economy, saving money matters more to consumers than ever before. But most people are tired of hearing about all the small stuff, like skipping their morning latte. They tried that, and it didn't work. Americans want fresh, bold ideas and Save Big: Cut Your Top 5 Costs and Save Thousands has them. In fresh, engaging prose, Elisabeth Leamy shows consumers how to save big on life's most important and costly items. Filled with actionable advice and the insider secrets readers are hungering for, Save Big Details how to save a lot of money on a few things rather than merely saving a little on a bunch of small items Reveals the keys to saving money and the challenges consumers face Educates consumers on how to save thousands on the five things most people spend the most money on: houses, cars, credit, groceries, and healthcare After the turbulent economic events of the recent past, more and more consumers are focusing on budgeting and creative ways to save money. Save Big can help.
John Hallward Gimme! The Human Nature of Successful Marketing John Hallward Gimme! The Human Nature of Successful Marketing Новинка

John Hallward Gimme! The Human Nature of Successful Marketing

1591.8 руб.
In Gimme!, advertising research expert John Hallward shows you how the most effective advertising campaigns tap into our most basic, primal emotions to convince consumers to buy. For marketers and advertisers, this book looks at the human nature of consumers and presents the proven tactics, techniques, and arguments that best motivate the human animal to buy.
Paul Turley Professional Microsoft SQL Server 2012 Reporting Services Paul Turley Professional Microsoft SQL Server 2012 Reporting Services Новинка

Paul Turley Professional Microsoft SQL Server 2012 Reporting Services

3192.36 руб.
A must-have guide for the latest updates to the new release of Reporting Services SQL Server Reporting Services allows you to create reports and business intelligence (BI) solutions. With this updated resource, a team of experts shows you how Reporting Services makes reporting faster, easier and more powerful than ever in web, desktop, and portal solutions. New coverage discusses the new reporting tool called Crescent, BI semantic model's impact on report design and creation, semantic model design, and more. You'll explore the major enhancements to Report Builder and benefit from best practices shared by the authors. Builds on the previous edition while also providing coverage of the new features introduced with SQL Server 2012 Explains Reporting Services architecture and BI fundamentals Covers advanced report design and filtering techniques, walking you through each design, discussing its purpose and the conditions where it could be more efficient Discusses semantic model design, Report Builder, Crescent, and more Targets business analysts and report designers as well as BI solution developers Professional Microsoft SQL Server 2012 Reporting Services is mandatory reading if you are eager to start using the newest version of SQL Server Reporting Services.
William Stewart Family Law Services Handbook. The Role of the Financial Expert William Stewart Family Law Services Handbook. The Role of the Financial Expert Новинка

William Stewart Family Law Services Handbook. The Role of the Financial Expert

14996.31 руб.
Up to fifty percent of financial forensic services are performed in divorces, or in family law business valuations. Providing the first definitive publication on family law for accountants, this book addresses topics unique to family law accounting, tax, valuation and practice. The coverage begins with pre-engagement of the client and proceeds through to trial and preparation and presentation. Sample checklists, work papers, and trial exhibits are included. CPAs and attorneys will benefit from this handbook’s tips on providing financial services in the family law arena.
Mark Considine Contracting-out Welfare Services. Comparing National Policy Designs for Unemployment Assistance Mark Considine Contracting-out Welfare Services. Comparing National Policy Designs for Unemployment Assistance Новинка

Mark Considine Contracting-out Welfare Services. Comparing National Policy Designs for Unemployment Assistance

2620.8 руб.
Contracting-out Welfare Services focuses on the design and overhaul of welfare-to-work systems around the world in the light of the radical re-design of the welfare system; internationally based authors utilise a national/program case study, considering employment services policy and activation practices. International contributors bring a global comparative perspective to the subject Contributors are all experts in their field, who also draw on a much longer intellectual legacy Uses employment services as a case study to advance understanding in relation to a host of broader principles and concepts Each paper included within the text uses a national/program case study, and each considers employment services policy in general, and activation practices in particular
Zabihollah Rezaee Financial Services Firms. Governance, Regulations, Valuations, Mergers, and Acquisitions Zabihollah Rezaee Financial Services Firms. Governance, Regulations, Valuations, Mergers, and Acquisitions Новинка

Zabihollah Rezaee Financial Services Firms. Governance, Regulations, Valuations, Mergers, and Acquisitions

7982.5 руб.
Indispensable coverage of new federal regulatory reforms and federal financial issues An essential guide covering new federal regulatory reforms and federal financial issues Financial Institutions, Valuations, Mergers and Acquisitions, Third Edition presents a new regulatory framework for financial institutions in the post-bailout era. Provides valuable guidance to assess risks, measure performance and conduct valuations processes to create shareholder value Covers the protection of other stakeholders, including customers, regulators, government, and consumers Offers an up-to-date understanding of financial institutions, their challenges, and their opportunities in the post-Sarbanes-Oxley era Over the past decade, substantial changes have taken place in the structure and range of products and services provided by the financial services industry. Get current coverage of these changes that have transformed both traditional organizations such as banks, thrifts, and insurance companies, as well as securities providers, asset management companies and financial holding companies with the up-to-the-minute coverage found in Financial Institutions, Valuations, Mergers and Acquisitions, Third Edition.
Malcolm McDonald Marketing Plans for Services. A Complete Guide Malcolm McDonald Marketing Plans for Services. A Complete Guide Новинка

Malcolm McDonald Marketing Plans for Services. A Complete Guide

4873.8 руб.
Marketing Plans for Services, Third Edition is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice. The authors highlight key misunderstandings about marketing and the nature of services and relationship marketing. The marketer is taken step-by-step through the key phases of the marketing planning process and alerted to the barriers that can prevent a service organization being successful in introducing marketing planning. Practical frameworks and techniques are suggested for undertaking the marketing planning process and implementing the principles covered. The world renowned authors also tackle key organizational aspects relating to marketing planning which can have a profound impact on its ultimate effectiveness. These include: marketing intelligence systems; market research; organization development stages; marketing orientation. Marketing Plans for Services is for marketers in the service sector and students of marketing. “Marketing Plans for Services is clearly the premier text in the field. From an explanation of ‘why’ services are driving all marketing activities to ‘measuring the results’, and all things in between, this new and updated text explains why and how ‘services’ are the key elements for most all 21st century organizations. Follow the masters of service marketing to marketplace success.” Professor Don Schultz, Northwestern University “McDonald, Frow and Payne have worked extensively with a wide range of service businesses across the globe in successfully realising their growth opportunities. This experience shows in this practical text which contains all one needs to know in developing and implementing successful marketing plans for service organizations. This book represents a tested roadmap for planning services marketing success and combines an excellent balance of key concepts, frameworks and tools with practical advice. Their proven step-by-step marketing planning system for services and the examples of marketing plans make this a ‘must have’ book that should be on the desk of any forward-thinking services marketer.” Mark Veyret, Global Business Development Leader, PricewaterhouseCoopers “Marketing planning is crucial today where increased competition, complexity and the internet forces you to redefine your marketing strategy and focus more clearly on what is required to achieve improved results. If not, you will not succeed in meeting these challenges. McDonald, Frow and Payne are internationally recognized authorities in marketing planning and services marketing. Based on their extensive experience across in helping organizations from a wide range of service sectors, this book gives you the practical ‘how to’ skills to successfully implement strategic marketing plans.” Bob Barker, Vice President of Corporate Marketing and Digital Engagement, Alterian
AICPA Guide: Preparation, Compilation, and Review Engagements, 2018 AICPA Guide: Preparation, Compilation, and Review Engagements, 2018 Новинка

AICPA Guide: Preparation, Compilation, and Review Engagements, 2018

9103.88 руб.
Issued under the authority of the AICPA’s Accounting and Review Services Committee (ARSC) and a go-to guide for accountants performing preparation, compilation and review engagements, this title contains the most up-to-date guidance, including the recently issued Statement on Standards for Accounting and Review Services (SSARS) No. 22, Compilation of Pro Forma Financial Information, SSARS No. 23, Omnibus Statement on Standards for Accounting and Review Services – 2016, and SSARS No. 24, Omnibus Statement on Standards for Accounting and Review Services – 2018 for the preparation, compilation and review of engagements. The most important update to this publication is the addition of a chapter on international reporting issues resulting from SSARS No. 24, which will become effective for periods ending on or after June 15, 2019. This edition also contains updates related to illustrative inquiries for review engagements and more illustrative accountant's reports.
Roger Dooley Brainfluence. 100 Ways to Persuade and Convince Consumers with Neuromarketing Roger Dooley Brainfluence. 100 Ways to Persuade and Convince Consumers with Neuromarketing Новинка

Roger Dooley Brainfluence. 100 Ways to Persuade and Convince Consumers with Neuromarketing

1591.8 руб.
Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order. Discover ways for brands and products to form emotional bonds with customers Includes ideas for small businesses and non-profits Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts.
Irving Rothman H. Out-Executing the Competition. Building and Growing a Financial Services Company in Any Economy Irving Rothman H. Out-Executing the Competition. Building and Growing a Financial Services Company in Any Economy Новинка

Irving Rothman H. Out-Executing the Competition. Building and Growing a Financial Services Company in Any Economy

1783.2 руб.
An inside look at what makes a successful financial services company Irv Rothman may not have considered a career in the financial services early on, but he ended up in leadership positions at AT&T, Compaq and, for over a decade, Hewlett-Packard. His consistent record of success and insider perspective make him the perfect guide to the art of building and growing a financial services company, and in Out-Executing the Competition he shares his remarkable story and years of experience, giving readers a glimpse into his numerous accomplishments and providing takeaways they can apply to their own companies, whatever the industry. An engaging and lively account of Rothman's career focusing on his work at financial services companies during some of the most economically challenging periods of the past thirty years, the book explores the methods and tactics he used to help his companies not only weather financial uncertainty, but to thrive. Tells the story of financial services company expert Irv Rothman, in his own words Includes invaluable insights into how to build a financial services company that can survive and thrive in even the toughest economic climate Helps readers working at financial services companies and in other industries to construct solid businesses that can outperform their competition Part biography, part how-to guide, Out-Executing the Competition is the ultimate inside look at building a financial services company that's sure to succeed.
Elizabeth Evans A. Litigation Services Handbook. The Role of the Financial Expert Elizabeth Evans A. Litigation Services Handbook. The Role of the Financial Expert Новинка

Elizabeth Evans A. Litigation Services Handbook. The Role of the Financial Expert

16871.56 руб.
The comprehensive «bible» for financial experts providing litigation support The Litigation Services Handbook is the definitive guide for financial experts engaged in litigation services. Attorneys require financial experts now more than ever, and this book provides the guidance you need to provide a high level of service as witness and consultant. Enhance your litigation skills as you delve into the fine points of trial preparation, deposition, and testimony; project authority under examination, and hold up to tough questions under cross-examination. Fraud investigations are a major component of litigation support services, and this book delves deep into Sarbanes-Oxley compliance and other relevant topics to give you a foundational understanding of how these cases are prosecuted, and your role as the financial services expert. This updated sixth edition includes new coverage of technology's role in the financial expert's practice, and the focus on investigations provides practical insight from leading experts in the field. From the process itself to proving damages, this indispensable reference covers all aspects of litigation services. Providing litigation support requires more than just your financial expertise; you also need a working knowledge of relevant case law, and a deep understanding of both the litigation process and the finer points of courtroom appearances. This book provides the insight and perspective you need to provide superior service to attorneys and their clients. Understand your role in trial preparation and testimony presentation Provide authoritative responses to direct and cross examination Examine and analyze Sarbanes-Oxley rulings Lend financial expertise to fraud investigations The growing demand for financial expert litigation services has created a niche market for CPAs, creating a lucrative opportunity for qualified accountants who also possess the specialized knowledge the role requires. The Litigation Services Handbook is THE essential guide for anyone involved in financial litigation.
Dominique Carré Hyperconnectivity. Economical, Social and Environmental Challenges Dominique Carré Hyperconnectivity. Economical, Social and Environmental Challenges Новинка

Dominique Carré Hyperconnectivity. Economical, Social and Environmental Challenges

11035.01 руб.
The use of digital information and communication technologies would be the traces of a social acceptability of the exploitation of all data, in the context of negotiations of uses. This is the reason why the users present themselves actors and contributors of the hyperconnectivity. We would thus witness a new form of dissemination, inviting user experience and social innovations. It is thus the victory of subordination by negotiated renunciation; A new form of serving, no longer that of the 1980s, with the counters and other services, which have become uncontrolled services – excepted when the users are overcome by restrictive ergonomics, revealing too much the subordination device – which joins the prescription apparently without an injunction. The lure is at its height when users and broadcasters come together to produce the services and goods, composing the business model, until the very existence of the companies, in particular the pure players. Crowdsourcing becomes legitimate: consumers create the content, deliver the data, the basis of the service sold (in a painless way because free access most of the time, indirect financing), the providers make available and administer the service, networks , Interfaces (representing considerable costs), also reputation to attract the attention of other consumers or contributors. In these conditions, the environmental stakes are considerable, so we propose another way of considering them, not as they are dealt with – material and pollution – but according to the prism of the relational practices analyzed in this volume.
Brad Wilson Do More, Spend Less. The New Secrets of Living the Good Life for Less Brad Wilson Do More, Spend Less. The New Secrets of Living the Good Life for Less Новинка

Brad Wilson Do More, Spend Less. The New Secrets of Living the Good Life for Less

1144.5 руб.
Achieve stellar savings with the techniques used on bradsdeals.com Do More, Spend Less provides tips, advice, real-world examples, and strategies consumers need to know to compete in the consumer world. Author Brad Wilson, founder of BradsDeals.com, explains the techniques and buying strategies that are used on his site, which have saved 19 million consumers more than $200 million on BradsDeals.com in the past year alone. The majority of deals on his site provide free, or nearly free, products and services. This book provides tips, advice, real-world examples, and strategies consumers need to know to compete in the consumer world. Shares why you should never buy an Apple product from the Apple store Details how to spend three weeks in a suite at the Park Hyatt Paris for $20 Shares the unknown way to clean up your credit report and add at least 20 points to your score The entire basis for thinking about how best to shop, spend, travel, bank—essentially all aspects of being a consumer—has fundamentally changed. The power is now in your hands, and Do More, Spend Less shows you how to master your savings.
Jackie Portman Building Services Engineering. After Design, During Construction Jackie Portman Building Services Engineering. After Design, During Construction Новинка

Jackie Portman Building Services Engineering. After Design, During Construction

5624.33 руб.
Building Services Engineering focuses on how the design-construction interface and how the design intent is handled through the construction stage to handover and in the short term thereafter.Part One sets the scene by describing the stakeholders involved in the construction stage and the project management context.Part Two focuses specifically on the potential roles and responsibilities of building services engineers during construction and post-construction.
Mike Schultz Professional Services Marketing. How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success Mike Schultz Professional Services Marketing. How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success Новинка

Mike Schultz Professional Services Marketing. How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success

1910.8 руб.
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are critical for firms that want to grow and become more profitable: creating a marketing and growth strategy; establishing a brand and reputation; implementing a marketing communications program; executing lead generation strategies; and developing business by winning new clients. You will also read real-world case studies that illustrate major points, as well as quotes and stories from well-respected professionals in the industry. The Second Edition features new research and updates throughout, including new chapters on social media and online marketing, as well as new case studies and interviews Authors Mike Schultz and John E. Doerr are the coauthors of the Wall Street Journal and Inc. Magazine bestseller Rainmaking Conversations and Professional Services Marketing; Lee W. Frederiksen is coauthor of Online Marketing for Professional Services Will be widely promoted via multiple online routes and direct mail marketing Firms of any size can use this proven approach to marketing and client development to attract new clients and grow their professional service businesses.
James M. Kouzes The Five Practices of Exemplary Leadership. Financial Services James M. Kouzes The Five Practices of Exemplary Leadership. Financial Services Новинка

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763.6 руб.
This 24-page article is perfect for leaders with limited time and budget. It provides a concise overview of Kouzes and Posner's model and overall thoughts on leadership in the realm of financial services. Ideal for orienting readers to the Five Practices® model at the beginning of a workshop or coaching session, the piece contains two Leadership Challenge case studies drawn from financial services, a short description of the Five Practices®, a section on «Learning to Lead», and background information on the Leadership Practices Inventory (LPI).
Rocky Heckman Designing Platform Independent Mobile Apps and Services Rocky Heckman Designing Platform Independent Mobile Apps and Services Новинка

Rocky Heckman Designing Platform Independent Mobile Apps and Services

3744.81 руб.
Presents strategies to designing platform agnostic mobile apps connected to cloud based services that can handle heavy loads of modern computing Provides development patterns for platform agnostic app development and technologies Includes recommended standards and structures for easy adoption Covers portable and modular back-end architectures to support service agility and rapid development
William Flanagan A. VoIP and Unified Communications. Internet Telephony and the Future Voice Network William Flanagan A. VoIP and Unified Communications. Internet Telephony and the Future Voice Network Новинка

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5169.74 руб.
Translates technical jargon into practical business communications solutions This book takes readers from traditional voice, fax, video, and data services delivered via separate platforms to a single, unified platform delivering all of these services seamlessly via the Internet. With its clear, jargon-free explanations, the author enables all readers to better understand and assess the growing number of voice over Internet protocol (VoIP) and unified communications (UC) products and services that are available for businesses. VoIP and Unified Communications is based on the author's careful review and synthesis of more than 7,000 pages of published standards as well as a broad range of datasheets, websites, white papers, and webinars. It begins with an introduction to IP technology and then covers such topics as: Packet transmission and switching VoIP signaling and call processing How VoIP and UC are defining the future Interconnections with global services Network management for VoIP and UC This book features a complete chapter dedicated to cost analyses and payback calculations, enabling readers to accurately determine the short- and long-term financial impact of migrating to various VoIP and UC products and services. There's also a chapter detailing major IP systems hardware and software. Throughout the book, diagrams illustrate how various VoIP and UC components and systems work. In addition, the author highlights potential problems and threats to UC services, steering readers away from common pitfalls. Concise and to the point, this text enables readers—from novices to experienced engineers and technical managers—to understand how VoIP and UC really work so that everyone can confidently deal with network engineers, data center gurus, and top management.
Madaus Joseph W. Disability and Campus Dynamics. New Directions for Higher Education, Number 154 Madaus Joseph W. Disability and Campus Dynamics. New Directions for Higher Education, Number 154 Новинка

Madaus Joseph W. Disability and Campus Dynamics. New Directions for Higher Education, Number 154

2220.23 руб.
Prepare your institution for a new generation of disability services that embraces the growing student, as well as staff and faculty population with disabilities. Legal compliance, reasonable accommodations, classroom instruction issues, strategies to improve the campus climate and more–this volume examines what disability services may have to offer, and have cmapuses and disability service professionals may need to collaborate or expand traditional notions of disability and disability services. Volume editors Wendy S. Harbour, Lawrence B. Taishoff Professor of Inclusive Education at Syracuse University, and Joseph W. Madaus, co-director of the Center on Postsecondary Education and Disability, assemble an introduction, and overview of disability services. Contributing authors examine campus case-studies, procedures and terminology, legal compliance and disability services for staff and faculty. The volume concludes with a broad view of disability itself and how its role as a part of campus diversity. This is the 154th volume of the Jossey-Bass quarterly report series New Directions for Higher Education. Addressed to presidents, vice presidents, deans, and other higher-education decision-makers on all kinds of campuses, New Directions for Higher Education provides timely information and authoritative advice about major issues and administrative problems confronting every institution.
William Flanagan A. VoIP and Unified Communications. Internet Telephony and the Future Voice Network William Flanagan A. VoIP and Unified Communications. Internet Telephony and the Future Voice Network Новинка

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5283.78 руб.
Translates technical jargon into practical business communications solutions This book takes readers from traditional voice, fax, video, and data services delivered via separate platforms to a single, unified platform delivering all of these services seamlessly via the Internet. With its clear, jargon-free explanations, the author enables all readers to better understand and assess the growing number of voice over Internet protocol (VoIP) and unified communications (UC) products and services that are available for businesses. VoIP and Unified Communications is based on the author's careful review and synthesis of more than 7,000 pages of published standards as well as a broad range of datasheets, websites, white papers, and webinars. It begins with an introduction to IP technology and then covers such topics as: Packet transmission and switching VoIP signaling and call processing How VoIP and UC are defining the future Interconnections with global services Network management for VoIP and UC This book features a complete chapter dedicated to cost analyses and payback calculations, enabling readers to accurately determine the short- and long-term financial impact of migrating to various VoIP and UC products and services. There's also a chapter detailing major IP systems hardware and software. Throughout the book, diagrams illustrate how various VoIP and UC components and systems work. In addition, the author highlights potential problems and threats to UC services, steering readers away from common pitfalls. Concise and to the point, this text enables readers—from novices to experienced engineers and technical managers—to understand how VoIP and UC really work so that everyone can confidently deal with network engineers, data center gurus, and top management.
John Boatright R. Ethics in Finance John Boatright R. Ethics in Finance Новинка

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3214.71 руб.
The third edition of Ethics in Finance presents an authoritative and wide-ranging examination of the major ethical issues in finance. This new edition has been expanded and thoroughly updated with extensive coverage of the recent financial crisis and the very latest developments within the financial world. Substantially updated new edition with nearly 40% new material, including sections on credit cards, mortgage lending, microfinance, risk management, derivatives, and securitization Includes coverage and references to the recent financial crisis and the very latest developments within the financial world Focuses on the practical issues that confront finance professionals, policy makers, and consumers of financial services Cites examples of the scandals that have shaken public confidence in Wall Street and world financial markets Includes numerous examples throughout to illustrate the concepts and issues described within the text
Mike Davis Professional Microsoft SQL Server 2014 Integration Services Mike Davis Professional Microsoft SQL Server 2014 Integration Services Новинка

Mike Davis Professional Microsoft SQL Server 2014 Integration Services

3511.66 руб.
Fill the gap between planning and doing with SSIS 2014 The 2014 release of Microsoft's SQL Server Integration Services provides enhancements for managing extraction, transformation, and load operations, plus expanded in-memory capabilities, improved disaster recovery, increased scalability, and much more. The increased functionality will streamline your ETL processes and smooth out your workflow, but the catch is that your workflow must change. New tools come with new best practices, and Professional Microsoft SQL Server 2014 Integration Services will keep you ahead of the curve. SQL Server MVP Brian Knight is the most respected name in the business, and your ultimate guide to navigating the changes to use Microsoft SQL Server Integration Services 2014 to your utmost advantage. Implement new best practices for effective use of SSIS Work through tutorials for hands-on learning of complex techniques Read case studies that illustrate the more advanced concepts Learn directly from the foremost authority on SSIS SQL Server Integration Services is a complex tool, but it's the lifeblood of your work. You need to know it inside out, and you must understand the full potential of its capabilities in order to use it effectively. You need to make sure the right architecture is in place. Professional Microsoft SQL Server 2014 Integration Services is your roadmap to understanding SSIS on a fundamental level, and setting yourself up for success.
Greenwich Associates Financial Services without Borders. How to Succeed in Professional Financial Services Greenwich Associates Financial Services without Borders. How to Succeed in Professional Financial Services Новинка

Greenwich Associates Financial Services without Borders. How to Succeed in Professional Financial Services

5360.41 руб.
Lessons from the leading financial consulting firm What is good financial service? Being knowledgeable. Keeping in touch. Knowing your client's needs. For the past twenty-five years, senior executives of professional financial services firms have relied on the experience of Greenwich Associates in establishing their strategy to attract and keep a committed client base-the core of financial services consulting. Based on work they have done at virtually all of the world's leading professional financial services organization, this book shares the techniques developed and lessons learned in the Greenwich Associates' proprietary research and experience consulting for over a quarter of a century.
Henning Schulzrinne Internet Protocol-based Emergency Services Henning Schulzrinne Internet Protocol-based Emergency Services Новинка

Henning Schulzrinne Internet Protocol-based Emergency Services

8472.77 руб.
Written by international experts in the field, this book covers the standards, architecture and deployment issues related to IP-based emergency services This book brings together contributions from experts on technical and operational aspects within the international standardisation and regulatory processes relating to routing and handling of IP-based emergency calls. Readers will learn how these standards work, how various standardization organizations contributed to them and about pilot projects, early deployment and current regulatory situation. Key Features: Provides an overview of how the standards related to IP-based emergency services work, and how various organizations contributed to them Focuses on SIP and IMS-based communication systems for the Internet Covers standards, architecture and deployment issues International focus, with coverage of the major national efforts in this area Written by the experts who were/are involved in the development of the standards (NENA, EENA, 3GPP, IETF, ETSI, etc.) Accompanying website provides updates on standards and deployment (http://ip-emergency.net) This book is an excellent resource for vendors building software and equipment for emergency services, engineers/researchers engaged in development of networks and network elements and standardization, emergency services providers, standardization experts, product persons, those within the regulatory environment. Students and lecturers, infrastructure and application service providers will also find this book of interest.
Nancy Stevenson WebEx Web Meetings For Dummies Nancy Stevenson WebEx Web Meetings For Dummies Новинка

Nancy Stevenson WebEx Web Meetings For Dummies

1913.35 руб.
More than 11,000 customers–ranging from independent consultants to large corporations–use WebEx online services to decrease the cost and increase the effectiveness of meetings, presentations, conferences, support, and training Input from WebEx has enriched the book with actual examples and case studies of how individuals, small businesses, and large corporations are making use of the WebEx services
Gaston Legorburu Storyscaping. Stop Creating Ads, Start Creating Worlds Gaston Legorburu Storyscaping. Stop Creating Ads, Start Creating Worlds Новинка

Gaston Legorburu Storyscaping. Stop Creating Ads, Start Creating Worlds

1913.99 руб.
How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces «storyscaping» as a way to create immersive experiences that solve the challenge of connecting brands and consumers. This book describes a powerful new approach to advertising and marketing for the digital age that involves using stories to design emotional and transactional experiences for customers, both online and offline. Each connection inspires engagement with another, so the brand becomes part of the customer's story. Authors Gaston Legorburu and Darren McColl explain how marketers can identify and define the core target audience segment, define your brand's purpose, understand the emotional desires of your consumers, and more. Shows how to map how the consumer engages with the category and product/service Explains how to develop an organizing idea and creative plan for an immersive storyscape experience Defines the role of marketing channels around the organizing idea Establishes how technology can be applied to the experience Learn how to measure, optimize, and evolve the customer experience through the use of strong narratives that compel consumers to buy into your brand. www.storyscaping.com
Peter Steidl Neuromarketing For Dummies Peter Steidl Neuromarketing For Dummies Новинка

Peter Steidl Neuromarketing For Dummies

1465.86 руб.
Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this growing and often misunderstood field, and shows business owners and marketers how neuromarketing really works and how they can use it to their advantage. You'll get a firm grasp on neuromarketing theory and how it is impacting research in advertising, in-store and online shopping, product and package design, and much more. Topics include: How neuromarketing works Insights from the latest neuromarketing research How to apply neuromarketing strategies to any level of advertising or marketing, on any budget Practical techniques to help your customers develop bonds with your products and services The ethics of neuromarketing Neuromarketing for Dummies demystifies the topic for business owners, students, and marketers and offers practical ways it can be incorporated into your existing marketing plans.
Aaron Saunders Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services Aaron Saunders Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services Новинка

Aaron Saunders Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services

3192.36 руб.
Skip Objective-C and Java to get your app to market faster, using the skills you already have Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services shows you how to build cross-platform iOS and Android apps without learning Objective-C or Java. With detailed guidance given toward using the Titanium Mobile Platform and Appcelerator Cloud Services, you will quickly develop the skills to build real, native apps— not web apps—using existing HTML, CSS, and JavaScript know-how. This guide takes you step-by-step through the creation of a photo-sharing app that leverages the power of Appcelerator's cloud platform, and establishes fundamental concepts before adding advanced techniques. Coverage extends beyond the development process to include expert advice for deployment on the App Store or Google Play, and more. The mobile app market is estimated at over $2.4 billion per year. These apps were traditionally built using Objective-C or Java, which can be complex and daunting to learn. Now you can use JavaScript on the Titanium framework to build amazing apps that run native on iOS and Android devices, and get your app to market faster with this guide. Integrate Cloud Services APIs into the app framework and UI Set up user accounts, and capture and store photos Work with location-based services and share via social media Deploy on the App Store, Google Play, and more When a great idea is in the works, no one wants to put it on hold to learn an entirely new skillset. Now there's an alternative. Get that app to market fast, using existing skills and powerful new tools, and grab a piece of that multi-billion-dollar market. Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services is your ticket to the front of the line.
Trisha Greenhalgh User Involvement in Health Care Trisha Greenhalgh User Involvement in Health Care Новинка

Trisha Greenhalgh User Involvement in Health Care

4570.75 руб.
How can the needs and perspective of patients be incorporated in the design and redesign of health services? Health organizations are focusing more and more on patients – and requiring their employees to practise patient focused care. The Modernisation Initiative described in this book explores in three health service areas (kidney, stroke and sexual health services) how patients' and carers' involvement may inform and shape quality improvement work This book guides you through the issues and challenges that teams seeking to involve users in changing health services are likely to face. It offers a wealth of practical knowledge about involving users. Those undertaking similar programmes, whether in primary care or hospital based, will find ideas and examples in this book to inspire and guide them.
Annie Mills Essential Strategies for Financial Services Compliance Annie Mills Essential Strategies for Financial Services Compliance Новинка

Annie Mills Essential Strategies for Financial Services Compliance

4150.9 руб.
A fully updated edition of the definitive guide to financial regulation In recent years, not only has the compliance field become firmly established, but it has seen staggering growth, thanks to never-ending changes in the regulatory environment. As regulation increases still further, the demand for clear guidance on navigating daily compliance issues is greater than ever. Now in its second edition, the highly successful Essential Strategies for Financial Services Compliance has been updated with the latest compliance strategies and regulatory information, making it indispensable for compliance officers, legal firms, and anyone else working with the financial services compliance function. Non-compliance represents a significant material risk for any financial services firm that fails to understand and appropriately apply regulatory standards. This Second Edition of Essential Strategies for Financial Services Compliance makes it easy to digest complex information on the regulatory framework. But this book is far from solely theoretical. A balanced approach means that both the concepts and their application are within reach. Annie Mills and Peter Haines deliver solid advice that can be applied on a day-to-day basis to manage any compliance issues that may arise. Read this book to: Understand the conceptual basis of compliance and the current regulatory environment applicable to the financial services industry Quickly and thoroughly learn the accepted best practices for everyday compliance Get up to date information on the current financial regulatory environment with this new edition Reference detailed advice as issues arise in day-to-day operations This update to the popular first edition of Essential Strategies for Financial Services Compliance will help eliminate non-compliance risk and ensure that your firm is entirely current on its ability to navigate the maze of financial services regulation.
Mary Gillespie Helen Service Providers. ASPs, ISPs, MSPs, and WSPs Mary Gillespie Helen Service Providers. ASPs, ISPs, MSPs, and WSPs Новинка

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2678.95 руб.
A strategic guide to mastering service provider relationships Well-known business management consultant and Boston Globe columnist Mary Helen Gillespie helps business and IT managers navigate through the confusing technology-driven landscape of service providers. Offering insight into the points of view for both the service provider and client, Gillespie guides readers through available services, from Internet access and applications service providers, to wireless and networking services and IT management services. Readers will find business models, overviews of the enabling technologies, coverage of economic and management issues, and clear descriptions of service offerings within each provider type. Most importantly, decision makers will be able to choose the right service provider to meet their needs and develop strategic partnerships when outsourcing non-core business functions.
Michel Andre Energy and Environment Michel Andre Energy and Environment Новинка

Michel Andre Energy and Environment

13121.77 руб.
Transport systems are facing an impossible dilemma: satisfy an increasing demand for mobility of people and goods, while decreasing their fossil-energy requirements and preserving the environment. Additionally, transport has an opportunity to evolve in a changing world, with new services, technologies but also new requirements (fast delivery, reliability, improved accessibility). In this book, recent research works are reported around the triptych: “transport, energy and environment”, which demonstrates that vehicle technologies and fuels can still improve, but it is necessary to prepare their implementation (e.g. electro-mobility), to think of new services, and to involve all actors, particularly enterprises, who will be the drivers of innovation. Mitigation strategies are studied to promote innovative, multimodal and clean transports and services. Research progress is reported on air pollution, vibrations and noise, their mitigation and assessment methodologies.
AICPA Codification of Statements on Standards for Accounting and Review Services: Numbers 1 - 23 AICPA Codification of Statements on Standards for Accounting and Review Services: Numbers 1 - 23 Новинка

AICPA Codification of Statements on Standards for Accounting and Review Services: Numbers 1 - 23

4423.49 руб.
In addition to SSARS No. 21, which is now effective, this edition includes two newly released Statements on Standards for Accounting and Review Services (SSARS): SSARS No. 22, Compilation of Pro Forma Financial Information, and SSARS No. 23, Omnibus Statement on Standards for Accounting and Review Services—2016. The codification statements are fully indexed and arranged by subject. The guidance (and related interpretations to the extent applicable) help apply the standards in specific circumstances and clearly show amendments, deleted or superseded portions, and conforming changes due to the issuance of other authoritative guidance.
David Cone Emergency Medical Services. Clinical Practice and Systems Oversight, 2 Volume Set David Cone Emergency Medical Services. Clinical Practice and Systems Oversight, 2 Volume Set Новинка

David Cone Emergency Medical Services. Clinical Practice and Systems Oversight, 2 Volume Set

11618.58 руб.
Emergency Medical Services: Clinical Practice and Systems Oversight is the official textbook of the National Association of EMS Physicians™ (NAEMSP™) National EMS Medical Directors Course and Practicum™. Now paired with a companion website featuring self-assessment exercises, audio and video clips of EMS best practices in action, and more, this essential study aid guides students through the core knowledge they need to successfully complete their training and begin their careers as EMS physicians. Emergency Medical Services: Clinical Practice and Systems Oversight consists of: Volume 1: Clinical Aspects of EMS Volume 2: Medical Oversight of EMS Companion website featuring supportive self-assessment exercises, audio and video clips
Stephen Londergan R. IBM Workplace Services Express For Dummies Stephen Londergan R. IBM Workplace Services Express For Dummies Новинка

Stephen Londergan R. IBM Workplace Services Express For Dummies

1594.35 руб.
Use WSE to work together, even when you're not! Discover the ideal way for small and medium businesses to work together IBM Workplace Services Express is an easy-to-use collaborative portal application that facilitates communication and teamwork with built-in team spaces, document management, and instant messaging – all in a single portal. This handy guide helps you get started, navigate the workspace, get organized, use the built-in collaboration tools, use document libraries to create and share documents, and more. If you want to get your organization on the fast track to success, this friendly book shows you how IBM Workplace Services Express can help. Discover how to * Collaborate using built-in tools such as team spaces and forms * Produce and collaborate on documents with Microsoft(r) Office * Get any team or project up and running in no time
John O'Brien Designing and Delivering Dementia Services John O'Brien Designing and Delivering Dementia Services Новинка

John O'Brien Designing and Delivering Dementia Services

7569.3 руб.
Dementia is increasingly and widely recognised as a serious health and social challenge, in the developed world as well as in the developing world. The need therefore to design and implement dementia care services of high quality is becoming more and more vital, particularly given the likelihood of ever increasing demand in a world, which likely sees resources at best remaining at current levels. Designing and Delivering Dementia Services describes current developments in the design and configuration of dementia services. It offers an informative and detailed overview of what constitutes high quality care, considering the circumstances patients and carers may find themselves in. For dementia to get the priority it deserves, a number of factors are important and the book charts the invaluable contributions of various Alzheimer's Associations and Societies: this provides a focus on dementia strategies and plans at national levels: the book reports on the state of affairs regarding such strategies and provides a unique insight into the process of how one of these was developed and implemented. Recognising the need to prove that service developments lead to a higher quality of care, increased productivity and increased efficiency, the book links the resulting picture to service-based research methodologies, with an emphasis on the strengths and limitations of that research. Contributions from 17 countries on 4 continents give an overview of the state of affairs across the world, paying attention to successful – and less successful – initiatives to improve dementia care. The book furthermore provides pragmatic approaches to ensure planning becomes reality, highlights the need for structured workforce development, education and training and describes the opportunities afforded by assistive technology. This book is of prime informative and practical value given that pressures on dementia services are projected to mount across the world against a backdrop of limited resources and expertise. Designing and Delivering Dementia Services Defines the problems involved in meeting an increasing demand for dementia care services in a poorer world Maps initiatives and developments in the design and configuration of these services in a variety of international settings Analyses these developments against the background of political and health economic circumstances Provides a road map of where health services should go in response to this growing challenge. The first book to define, analyse and map initiatives for dementia care services in a time of increasing demand and decreasing resources, this book is essential reading for commissioners, senior clinicians and service planners in health and social care. It will also be of interest to academic researchers involved in qualitative services research as well as quantitative health economic research, health and social care managers and those involved in workforce planning and development.
David Watkins E. Heating Services in Buildings David Watkins E. Heating Services in Buildings Новинка

David Watkins E. Heating Services in Buildings

6207.19 руб.
Water based heating systems are efficient, flexible, versatile and offer many advantages over other heating systems. These advantages (fast response, good controllability, efficient zonal heating and largely silent operation) all require that initial design, installation, commissioning and maintenance be carried out to a high standard by competent engineers. Heating Services in Buildings provides the reader with a detailed and thorough understanding of the principles and elements of heating buildings using modern water based heating systems. A key theme of the book is that there is little difference, in the approach to the design and engineering, between domestic and commercial installations. The author’s detailed but highly practical approach to the subject ensures there is sufficient information for students from both a craft background and those with more academic backgrounds to understand the material. This approach is complemented by straightforward, easy-to-use diagrams. Heating Services in Buildings supports a range of educational courses, including degree level building services engineering; NVQ Level 4 Higher Professional Diploma in Building Services Engineering; City & Guilds supplementary heating course and the Heating Design and Installation Course accredited by the European Registration Scheme (ERS).

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Dementia is increasingly and widely recognised as a serious health and social challenge, in the developed world as well as in the developing world. The need therefore to design and implement dementia care services of high quality is becoming more and more vital, particularly given the likelihood of ever increasing demand in a world, which likely sees resources at best remaining at current levels. Designing and Delivering Dementia Services describes current developments in the design and configuration of dementia services. It offers an informative and detailed overview of what constitutes high quality care, considering the circumstances patients and carers may find themselves in. For dementia to get the priority it deserves, a number of factors are important and the book charts the invaluable contributions of various Alzheimer's Associations and Societies: this provides a focus on dementia strategies and plans at national levels: the book reports on the state of affairs regarding such strategies and provides a unique insight into the process of how one of these was developed and implemented. Recognising the need to prove that service developments lead to a higher quality of care, increased productivity and increased efficiency, the book links the resulting picture to service-based research methodologies, with an emphasis on the strengths and limitations of that research. Contributions from 17 countries on 4 continents give an overview of the state of affairs across the world, paying attention to successful – and less successful – initiatives to improve dementia care. The book furthermore provides pragmatic approaches to ensure planning becomes reality, highlights the need for structured workforce development, education and training and describes the opportunities afforded by assistive technology. This book is of prime informative and practical value given that pressures on dementia services are projected to mount across the world against a backdrop of limited resources and expertise. Designing and Delivering Dementia Services Defines the problems involved in meeting an increasing demand for dementia care services in a poorer world Maps initiatives and developments in the design and configuration of these services in a variety of international settings Analyses these developments against the background of political and health economic circumstances Provides a road map of where health services should go in response to this growing challenge. The first book to define, analyse and map initiatives for dementia care services in a time of increasing demand and decreasing resources, this book is essential reading for commissioners, senior clinicians and service planners in health and social care. It will also be of interest to academic researchers involved in qualitative services research as well as quantitative health economic research, health and social care managers and those involved in workforce planning and development.
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