designing an icon based mobile communication tool



Lydi Smaini RF Analog Impairments Modeling for Communication Systems Simulation. Application to OFDM-based Transceivers Lydi Smaini RF Analog Impairments Modeling for Communication Systems Simulation. Application to OFDM-based Transceivers Новинка

Lydi Smaini RF Analog Impairments Modeling for Communication Systems Simulation. Application to OFDM-based Transceivers

9457.06 руб.
With the growing complexity of personal mobile communication systems demanding higher data-rates and high levels of integration using low-cost CMOS technology, overall system performance has become more sensitive to RF analog front-end impairments. Designing integrated transceivers requires a thorough understanding of the whole transceiver chain including RF analog front-end and digital baseband. Communication system engineers have to include RF analog imperfections in their simulation benches in order to study and quantify their impact on the system performance. Here the author explores key RF analog impairments in a transceiver and demonstrates how to model their impact from a communication system design view-point. He discusses the design aspects of the front end of transceivers (both receivers and transmitters) and provides the reader with a way to optimize a complex mixed-signal platform by taking into account the characteristics of the RF/analog front-end. Key features of this book include: Practical examples illustrated by system simulation results based on WiFi and mobile WiMAX OFDM transceivers An overview of the digital estimation and compensation of the RF analog impairments such as power amplifier distortion, quadrature imbalance, and carrier and sampling frequency offsets An exposition of the challenges involved in the design of both RF analog circuits and DSP communication circuits in deep submicron CMOS technology MATLAB® codes for RF analog impairments models hosted on the companion website Uniquely the book bridges the gap between RFIC design specification needs and communication systems simulation, offering readers RF analog impairments modeling knowledge and a comprehensive approach to unifying theory and practice in system modelling. It is of great value to communication systems and DSP engineers and graduate students who design communication processing engines, RF/analog systems and IC design engineers involved in the design of communication platforms.
Rocky Heckman Designing Platform Independent Mobile Apps and Services Rocky Heckman Designing Platform Independent Mobile Apps and Services Новинка

Rocky Heckman Designing Platform Independent Mobile Apps and Services

3614.05 руб.
Presents strategies to designing platform agnostic mobile apps connected to cloud based services that can handle heavy loads of modern computing Provides development patterns for platform agnostic app development and technologies Includes recommended standards and structures for easy adoption Covers portable and modular back-end architectures to support service agility and rapid development
Haesik Kim Wireless Communications Systems Design Haesik Kim Wireless Communications Systems Design Новинка

Haesik Kim Wireless Communications Systems Design

6796.94 руб.
Wireless Communications Systems Design provides the basic knowledge and methodology for wireless communications design. The book mainly focuses on a broadband wireless communication system based on OFDM/OFDMA system because it is widely used in the modern wireless communication system. It is divided into three parts: wireless communication theory (part I), wireless communication block design (part II), and wireless communication block integration (part III). Written by an expert with various experience in system design (standards, research and development)
Rachel Pasqua Mobile Marketing. An Hour a Day Rachel Pasqua Mobile Marketing. An Hour a Day Новинка

Rachel Pasqua Mobile Marketing. An Hour a Day

1846.47 руб.
A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the popular do-it-yourself, Hour A Day series, this new book is full of advice, practical tips, and step-by-step tactics you can put to use right away. Start leveraging location-based marketing via Foursquare and Yelp, see how to set up and manage mobile commerce, and try such technologies as QR codes, ambient communication (RFID and Bluetooth), mobile broadcasting, and more. Take action now and mobile-loving customers will soon find you, thanks to these successful ideas and strategies from expert mobile marketers, Rachel Pasqua and Noah Elkin. Shows you step by step how to develop, implement, and measure a successful mobile marketing strategy Pares down a complex process into approachable, bite-sized tasks you can tackle in an hour a day Covers vital mobile marketing weapons like messaging, mobile websites, apps, and mobile advertising to help you achieve your goals Gets you up to speed on location-based marketing via Foursquare and Yelp, using mobile commerce, and leveraging technologies such as as QR codes, ambient communication (RFID and Bluetooth), and mobile broadcasting Mobile Marketing: An Hour A Day is a must-have resource for marketers and advertisers who want a compelling mobile presence.
Yu Han Negotiating Cultural Encounters. Narrating Intercultural Engineering and Technical Communication Yu Han Negotiating Cultural Encounters. Narrating Intercultural Engineering and Technical Communication Новинка

Yu Han Negotiating Cultural Encounters. Narrating Intercultural Engineering and Technical Communication

4133.77 руб.
Discusses the challenges of intercultural communication in engineering, technical, and related professional fields Given today's globalized technical and engineering environment, intercultural communication is an essential topic for engineers, other technical professionals, and technical communicators to learn. Engineering programs, in particular, need to think about how to address the ABET requirement for students to develop global competence and communication skills. This book will help readers learn what intercultural communication is like in the workplace—which is an important first step in gaining intercultural competence. Through narratives based on the real experiences of working professionals, Negotiating Cultural Encounters: Narrating Intercultural Engineering and Technical Communication covers a range of design, development, research, and documentation projects—offering an authentic picture of today's international workplace. Narrative contributors present firsthand experience and perspectives on the complexities and challenges of working with multicultural team members, international vendors, and diverse customers; additional suggested readings and discussion questions provide students with information on relevant cultural factors and invite them to think deeply and critically about the narratives. This collection of narratives: Responds to the need for updated firsthand information in intercultural communication and will help us prepare workplace professionals Covers various topics such as designing e-commerce websites, localizing technical documentation, and translating workplace safety materials Provides hands-on studies of intercultural professional communication in the workplace Is targeted toward institutions that train engineers for technical communication tasks in diverse sociocultural environments Presents contributions from a diverse group of professionals Recommends additional material for further pursuit A book unlike any other in its field, Negotiating Cultural Encounters is ideal for all engineering and technical communication professionals seeking to better communicate their ideas and thoughts in the multicultural workplaces of the world.
Yoshihiko Akaiwa Introduction to Digital Mobile Communication Yoshihiko Akaiwa Introduction to Digital Mobile Communication Новинка

Yoshihiko Akaiwa Introduction to Digital Mobile Communication

9045.43 руб.
Introduces digital mobile communications with an emphasis on digital transmission methods This book presents mathematical analyses of signals, mobile radio channels, and digital modulation methods. The new edition covers the evolution of wireless communications technologies and systems. The major new topics are OFDM (orthogonal frequency domain multiplexing), MIMO (multi-input multi-output) systems, frequency-domain equalization, the turbo codes, LDPC (low density parity check code), ACELP (algebraic code excited linear predictive) voice coding, dynamic scheduling for wireless packet data transmission and nonlinearity compensating digital pre-distorter amplifiers. The new systems using the above mentioned technologies include the second generation evolution systems, the third generation systems with their evolution systems, LTE and LTE-advanced systems, and advanced wireless local area network systems. The second edition of Digital Mobile Communication: Presents basic concepts and applications to a variety of mobile communication systems Discusses current applications of modern digital mobile communication systems Covers the evolution of wireless communications technologies and systems in conjunction with their background The second edition of Digital Mobile Communication is an important textbook for university students, researchers, and engineers involved in wireless communications.
Wolfgang Donsbach The Concise Encyclopedia of Communication Wolfgang Donsbach The Concise Encyclopedia of Communication Новинка

Wolfgang Donsbach The Concise Encyclopedia of Communication

14541.34 руб.
This concise volume presents key concepts and entries from the twelve-volume ICA International Encyclopedia of Communication (2008), condensing leading scholarship into a practical and valuable single volume. Based on the definitive twelve-volume IEC, this new concise edition presents key concepts and the most relevant headwords of communication science in an A-Z format in an up-to-date manner Jointly published with the International Communication Association (ICA), the leading academic association of the discipline in the world Represents the best and most up-to-date international research in this dynamic and interdisciplinary field Contributions come from hundreds of authors who represent excellence in their respective fields An affordable volume available in print or online
Andreas Hepp Transcultural Communication Andreas Hepp Transcultural Communication Новинка

Andreas Hepp Transcultural Communication

2891.1 руб.
In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world. Includes examples of mediatization and transcultural communication from a variety of cultural contexts Covers an array of different types of media, including mass media and digital media Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation
Otto Lerbinger Corporate Communication. An International and Management Perspective Otto Lerbinger Corporate Communication. An International and Management Perspective Новинка

Otto Lerbinger Corporate Communication. An International and Management Perspective

5315.29 руб.
Provides an international and management perspective on the field of corporate communication Corporate communication plays an important role in higher-level management to help build and preserve a company’s reputation. This intangible yet valuable asset determines the net worth of a company and affects the success of its operations. Corporate Communication: An International and Management Perspective introduces readers to the broad environment of the modern extended organization and provides an understanding of the globalization process. It describes how economic, political, and cultural features of a country affect company decisions and communication and discusses various communication disciplines and practices that are employed in programs and campaigns. This book addresses the key management issues of sustainability and technology and innovation. It also emphasizes the importance of why corporate communication must be seen as a management function and not restricted to a communication process. Presented in five parts, Corporate Communication offers comprehensive chapters covering: The Domain of Corporate Communication; Strategic Application of Communication Practices; International Perspective; Key Management Issues of Sustainability and Technology; and Corporate Communication Contribution to Management. The foundation of Corporate Communication is public relations but also included is the entire range of communication practices and the contribution to management decision making. Conceptualizes corporate communication as a strategic management function which helps management recognize, adjust to, and construct policy related to global issues Emphasizes the critical role that corporate communication plays in making corporate decisions and behaviors more socially responsible and sustainable Demonstrates how corporate communication draws on public affairs, marketing and social media in its strategic planning Emphasizes the critical importance of relationships to corporations and their effect on reputation Provides numerous examples of cases of global problems and how corporations have responded to them Corporate Communication is intended for upper-level undergraduate and graduate students in schools of communication and schools of business and management who want to extend their competence to the global arena and to combine the various communication practices to design strategic programs and campaigns. Course titles include corporate communication, international public relations, corporate public affairs, global marketing communication, global corporate communication, and social media.
Ernesto Exposito Advanced Transport Protocols. Designing the Next Generation Ernesto Exposito Advanced Transport Protocols. Designing the Next Generation Новинка

Ernesto Exposito Advanced Transport Protocols. Designing the Next Generation

11574.72 руб.
The current diversity of transport services, as well as the complexity resulting from the deployment of specific transport protocols or mechanisms over the different services provided by heterogeneous networks, demand a novel design of the transport layer. Moreover, current and future applications will only be able to take advantage of the most adapted and available transport services if they are able to interact (i.e. discover, compose, deploy and adapt) efficiently with this advanced transport layer. The work presented in this book proposes a model-driven methodology and a service-oriented approach aimed at designing the mechanisms, functions, protocols and services of the next generation transport layer. The first part of this book presents the state of the art of transport protocols and introduces a model-driven methodology and an ontology semantic model implementation aimed at designing next generation transport protocols. The second part presents the UML-based design of a component-based transport protocol. An extension to this protocol based on service-component and service-oriented architectures is also presented. The third part presents various model-driven adaptive strategies aimed at managing the behavioral and structural adaptation of next generation autonomic transport protocols. The fourth and final part presents the design of a transport layer based on component-oriented and service-oriented approaches and integrating the autonomic computing paradigm guided by the semantic dimension provided by ontologies.
Ville Pulkki Communication Acoustics. An Introduction to Speech, Audio and Psychoacoustics Ville Pulkki Communication Acoustics. An Introduction to Speech, Audio and Psychoacoustics Новинка

Ville Pulkki Communication Acoustics. An Introduction to Speech, Audio and Psychoacoustics

7959.98 руб.
In communication acoustics, the communication channel consists of a sound source, a channel (acoustic and/or electric) and finally the receiver: the human auditory system, a complex and intricate system that shapes the way sound is heard. Thus, when developing techniques in communication acoustics, such as in speech, audio and aided hearing, it is important to understand the time–frequency–space resolution of hearing. This book facilitates the reader’s understanding and development of speech and audio techniques based on our knowledge of the auditory perceptual mechanisms by introducing the physical, signal-processing and psychophysical background to communication acoustics. It then provides a detailed explanation of sound technologies where a human listener is involved, including audio and speech techniques, sound quality measurement, hearing aids and audiology. Key features: Explains perceptually-based audio: the authors take a detailed but accessible engineering perspective on sound and hearing with a focus on the human place in the audio communications signal chain, from psychoacoustics and audiology to optimizing digital signal processing for human listening. Presents a wide overview of speech, from the human production of speech sounds and basics of phonetics to major speech technologies, recognition and synthesis of speech and methods for speech quality evaluation. Includes MATLAB examples that serve as an excellent basis for the reader’s own investigations into communication acoustics interaction schemes which intuitively combine touch, vision and voice for lifelike interactions.
Allen Levesque H. Modeling of Digital Communication Systems Using SIMULINK Allen Levesque H. Modeling of Digital Communication Systems Using SIMULINK Новинка

Allen Levesque H. Modeling of Digital Communication Systems Using SIMULINK

9696.97 руб.
A comprehensive and detailed treatment of the program SIMULINK® that focuses on SIMULINK® for simulations in Digital and Wireless Communications Modeling of Digital Communication Systems Using SIMULINK® introduces the reader to SIMULINK®, an extension of the widely-used MATLAB modeling tool, and the use of SIMULINK® in modeling and simulating digital communication systems, including wireless communication systems. Readers will learn to model a wide selection of digital communications techniques and evaluate their performance for many important channel conditions. Modeling of Digital Communication Systems Using SIMULINK® is organized in two parts. The first addresses Simulink® models of digital communications systems using various modulation, coding, channel conditions and receiver processing techniques. The second part provides a collection of examples, including speech coding, interference cancellation, spread spectrum, adaptive signal processing, Kalman filtering and modulation and coding techniques currently implemented in mobile wireless systems. Covers case examples, progressing from basic to complex Provides applications for mobile communications, satellite communications, and fixed wireless systems that reveal the power of SIMULINK modeling Includes access to useable SIMULINK® simulations online Covering both the use of SIMULINK® in digital communications and the complex aspects of wireless communication systems, Modeling of Digital Communication Systems UsingSIMULINK® is a great resource for both practicing engineers and students with MATLAB experience.
Zhuo Xu Designing and Implementing IP/MPLS-Based Ethernet Layer 2 VPN Services. An Advanced Guide for VPLS and VLL Zhuo Xu Designing and Implementing IP/MPLS-Based Ethernet Layer 2 VPN Services. An Advanced Guide for VPLS and VLL Новинка

Zhuo Xu Designing and Implementing IP/MPLS-Based Ethernet Layer 2 VPN Services. An Advanced Guide for VPLS and VLL

5171.83 руб.
A guide to designing and implementing VPLS services over an IP/MPLS switched service provider backbone Today's communication providers are looking for convenience, simplicity, and flexible bandwidth across wide area networks-but with the quality of service and control that is critical for business networking applications like video, voice and data. Carrier Ethernet VPN services based on VPLS makes this a reality. Virtual Private LAN Service (VPLS) is a pseudowire (PW) based, multipoint-to-multipoint layer 2 Ethernet VPN service provided by services providers By deploying a VPLS service to customers, the operator can focus on providing high throughput, highly available Ethernet bridging services and leave the layer 3 routing decision up to the customer. Virtual Private LAN Services (VPLS) is quickly becoming the number one choice for many enterprises and service providers to deploy data communication networks. Alcatel-Lucent VPLS solution enables service providers to offer enterprise customers the operational cost benefits of Ethernet with the predictable QoS characteristics of MPLS. Items Covered: Building Converged Service Networks with IP/MPLS VPN Technology IP/MPLS VPN Multi-Service Network Overview Using MPLS Label Switched Paths as Service Transport Tunnels Routing Protocol Traffi c Engineering and CSPF RSVP-TE Protocol MPLS Resiliency – Secondary LSP MPLS Resiliency – RSVP-TE LSP Fast Reroute Label Distribution Protocol IP/MPLS VPN Service Routing Architecture Virtual Leased Line Services Virtual Private LAN Service Hierarchical VPLS High Availability in an IP/MPLS VPN Network VLL Service Resiliency VPLS Service Resiliency VPLS BGP Auto-Discovery PBB-VPLS OAM in a VPLS Service Network
John Grable E. Communication Essentials for Financial Planners. Strategies and Techniques John Grable E. Communication Essentials for Financial Planners. Strategies and Techniques Новинка

John Grable E. Communication Essentials for Financial Planners. Strategies and Techniques

3078.47 руб.
Exploring the Human Element of Financial Planning Communication Essentials for Financial Planners tackles the counseling side of practice to help financial planners build more productive client relationships. CFP Board’s third book and first in the Financial Planning Series, Communication Essentials will help you learn how to relate to clients on a more fundamental level, and go beyond «hearing» their words to really listen and ultimately respond to what they're saying. Expert coverage of body language, active listening, linguistic signals, and more, all based upon academic theory. There is also an accompanied set of videos that showcase both good and bad communication and counseling within a financial planning context. By merging written and experiential learning supplemented by practice assignments, this book provides an ideal resource for any client-facing financial professional as well as any student on their pathway to CFP® certification. Counseling is a central part of a financial planner's practice, and attention to interpersonal communication goes a long way toward progressing in the field; this guide provides practical instruction on the proven techniques that make a good financial planner great. Build client relationships based on honesty and trust Learn to read body language and the words not spoken Master the art of active listening to help your clients feel heard Tailor your communications to suit the individual client's needs The modern financial planning practice is more than just mathematics and statistical analysis—at its heart, it is based on trust, communication, and commitment. While interpersonal skills have always been a critical ingredient for success, only recently has this aspect been given the weight it deserves with its incorporation into the certification process. Communication Essentials for Financial Planners provides gold-standard guidance for certification and beyond.
Sophie Hill The Knowledgeable Patient. Communication and Participation in Health Sophie Hill The Knowledgeable Patient. Communication and Participation in Health Новинка

Sophie Hill The Knowledgeable Patient. Communication and Participation in Health

2065.04 руб.
Learn how to place communication and participation at the heart of evidence-based healthcare The Knowledgeable Patient: Communication and Participation in Health sits at the forefront of the challenging, changing 21st century landscape. The 'knowledgeable patient' as an individual can take many forms: patient, family carer, consumer advocate, or member of the public interested in health issues. In each of these roles, knowledgeable patients interact with health professionals by asking questions about the evidence for treatment, seeking support, exchanging views, and contributing experiences and new ideas on how to improve the health system. Drawing from several research paradigms, The Knowledgeable Patient is an essential guide to a new era of complex healthcare. Integrating consumer stories and evidence from systematic reviews, it examines key communication and participation issues in a range of contexts, including: surgery safe medicine use chronic disease self management the complexity of multimorbidity notification of rare disease risk. The Knowledgeable Patient is international in scope with researched examples spanning living in the community, health service treatment, governance, and policy making. It provides health professionals with new ideas, concepts, evidence, and practical tools to understand the central role of communication and participation to a well-functioning health system. It is an ideal reference for undergraduate and postgraduate students studying the health sciences. Watch a video about The Knowledgeable Patient: Communication and Participation in Health from the author, Sophie Hill: bit.ly/xNYCqG
Simone Frattasi Mobile Positioning and Tracking. From Conventional to Cooperative Techniques Simone Frattasi Mobile Positioning and Tracking. From Conventional to Cooperative Techniques Новинка

Simone Frattasi Mobile Positioning and Tracking. From Conventional to Cooperative Techniques

10492.7 руб.
The essential guide to state-of-the art mobile positioning and tracking techniques—fully updated for new and emerging trends in the field Mobile Positioning and Tracking, Second Edition explores state-of-the-art mobile positioning solutions applied on top of current wireless communication networks. Application areas covered include positioning, data fusion and filtering, tracking, error mitigation, both conventional and cooperative positioning technologies and systems, and more. The authors fill the gap between positioning and communication systems, showing how features of wireless communications systems can be used for positioning purposes and how the retrieved location information can be used to enhance the performance of wireless networks. Unlike other books on the subject, Mobile Positioning and Tracking: From Conventional to Cooperative Techniques, 2nd Edition covers the entire positioning and tracking value chain, starting from the measurement of positioning signals, and offering valuable insights into the theoretical fundamentals behind these methods and how they relate to application areas such as location-based services, as well as related disciplines and professional concerns, including global business considerations and the changing laws and standards governing wireless communication networks. Fully updated and revised for the latest developments in the field, this Second Edition: Features new chapters on UWB positioning and tracking, indoor positioning in WLAN, and multi-tag positioning in RFID Explores an array of positioning and tracking systems based on satellite and terrestrial systems technologies and methods Introduces advanced and novel topics such as localisation in heterogeneous and cooperative scenarios Provides a bridge between research and industry with potential implementations of the solutions presented Mobile positioning and tracking is subject to continuous innovations and improvements. This important working resource helps busy industry professionals and practitioners—including software and service developers—stay on top of emerging trends in the field. It is also a valuable reference for advanced students in related disciplines studying positioning and mobile technologies.
Dac-Nhuong Le Emerging Technologies for Health and Medicine. Virtual Reality, Augmented Reality, Artificial Intelligence, Internet of Things, Robotics, Industry 4.0 Dac-Nhuong Le Emerging Technologies for Health and Medicine. Virtual Reality, Augmented Reality, Artificial Intelligence, Internet of Things, Robotics, Industry 4.0 Новинка

Dac-Nhuong Le Emerging Technologies for Health and Medicine. Virtual Reality, Augmented Reality, Artificial Intelligence, Internet of Things, Robotics, Industry 4.0

19948.49 руб.
With the current advances in technology innovation, the field of medicine and healthcare is rapidly expanding and, as a result, many different areas of human health diagnostics, treatment and care are emerging. Wireless technology is getting faster and 5G mobile technology allows the Internet of Medical Things (IoMT) to greatly improve patient care and more effectively prevent illness from developing. This book provides an overview and review of the current and anticipated changes in medicine and healthcare due to new technologies and faster communication between users and devices. This groundbreaking book presents state-of-the-art chapters on many subjects including: A review of the implications of VR and AR healthcare applications A review of current augmenting dental care An overview of typical human-computer interaction (HCI) that can help inform the development of user interface designs and novel ways to evaluate human behavior to responses in virtual reality (VR) and other new technologies A review of telemedicine technologies Building empathy in young children using augmented reality AI technologies for mobile health of stroke monitoring & rehabilitation robotics control Mobile doctor brain AI App An artificial intelligence mobile cloud computing tool Development of a robotic teaching aid for disabled children Training system design of lower limb rehabilitation robot based on virtual reality
Seeger Matthew W. Theorizing Crisis Communication Seeger Matthew W. Theorizing Crisis Communication Новинка

Seeger Matthew W. Theorizing Crisis Communication

8197.35 руб.
Theorizing Crisis Communication presents a comprehensive review and critique of the broad range of theoretical frameworks designed to explain the role of communication in the development, management, and consequences of natural and man-made crises. Brings together the variety of theoretical approaches emerging in the study of crisis communication into one volume for the first time. Summarizes theories from such diverse perspectives as rhetoric, risk management, ethics, mass communication, social media, emergency response, crisis outcomes, and warning systems, while presenting clear examples of how the theory is applied in crisis communication research Presents theoretical frameworks generated by research from many disciplines including sociology, psychology, applied anthropology, public health, public relations, political science, organizational studies, and criminal justice An essential tool for a comprehensive understanding of the onset, management, response, resolution, and ultimate meaning of these devastating world events
Huaping Liu Problem-Based Learning in Communication Systems Using MATLAB and Simulink Huaping Liu Problem-Based Learning in Communication Systems Using MATLAB and Simulink Новинка

Huaping Liu Problem-Based Learning in Communication Systems Using MATLAB and Simulink

9045.43 руб.
Designed to help teach and understand communication systems using a classroom-tested, active learning approach. Discusses communication concepts and algorithms, which are explained using simulation projects, accompanied by MATLAB and Simulink Provides step-by-step code exercises and instructions to implement execution sequences Includes a companion website that has MATLAB and Simulink model samples and templates
Margaret Campbell L. Case Studies in Palliative and End-of-Life Care Margaret Campbell L. Case Studies in Palliative and End-of-Life Care Новинка

Margaret Campbell L. Case Studies in Palliative and End-of-Life Care

4875.68 руб.
Case Studies in Palliative and End-of-Life Care uses a case-based approach to provide students and practitioners with an important learning tool to improve critical thinking skills and encourage discussion toward improving experiences for patients and their families. The book is organized into three sections covering subjects related to communication, symptom management, and family care. Each case is presented in a consistent, logical format for ease of use, highlighting key evidence-based concepts including the case history, care setting, diagnosis and prognosis, assessment, treatment considerations, and family support. A key reference, Case Studies in Palliative and End-of-Life Care is an invaluable resource for clinicians who provide palliative care to patients with life-limiting illnesses and those at the end of life along with their families.
Robert Schober Wireless Information and Power Transfer. Theory and Practice Robert Schober Wireless Information and Power Transfer. Theory and Practice Новинка

Robert Schober Wireless Information and Power Transfer. Theory and Practice

11969.09 руб.
Wireless Information and Power Transfer offers an authoritative and comprehensive guide to the theory, models, techniques, implementation and application of wireless information and power transfer (WIPT) in energy-constrained wireless communication networks. With contributions from an international panel of experts, this important resource covers the various aspects of WIPT systems such as, system modeling, physical layer techniques, resource allocation and performance analysis. The contributors also explore targeted research problems typically encountered when designing WIPT systems.
H. G. Widdowson Teaching Language as Communication H. G. Widdowson Teaching Language as Communication Новинка

H. G. Widdowson Teaching Language as Communication

2475.99 руб.
This book develops a rational approach to the teaching of language as communication, based on a careful consideration of the nature of language and of the language user's activities. It will stimulate all language teachers to investigate the ideas that inform their own practice.
David Willis Doing Task-Based Teaching David Willis Doing Task-Based Teaching Новинка

David Willis Doing Task-Based Teaching

2074.44 руб.
Task-based teaching has created enormous interest among teachers in recent years. But how does the idea of designing tasks (e.g. discussions, problems, games) that encourage learners to use real language work in practice? This book explains the basic principles behind task-based learning and teaching and gives practical examples of how to make it work in different teaching situations.
Robert Schober Wireless Information and Power Transfer Robert Schober Wireless Information and Power Transfer Новинка

Robert Schober Wireless Information and Power Transfer

9974.24 руб.
Wireless Information and Power Transfer offers an authoritative and comprehensive guide to the theory, models, techniques, implementation and application of wireless information and power transfer (WIPT) in energy-constrained wireless communication networks. With contributions from an international panel of experts, this important resource covers the various aspects of WIPT systems such as, system modeling, physical layer techniques, resource allocation and performance analysis. The contributors also explore targeted research problems typically encountered when designing WIPT systems.
Carl Botan H. Strategic Communication Theory and Practice. The Cocreational Model Carl Botan H. Strategic Communication Theory and Practice. The Cocreational Model Новинка

Carl Botan H. Strategic Communication Theory and Practice. The Cocreational Model

3252.92 руб.
A guide to strategic communication that can be applied across a range of subfields at all three levels—grand strategic, strategic, and tactical communication Communication is a core function of every human organization so when you work with communication you are working with the very core of the organization. Written for students, academics, and professionals, Strategic Communication Theory and Practice: The Cocreational Model argues for a single unified field of strategic communication based in the three large core subfields of public relations, marketing communication, and health communication, as well as strategic communicators working in many other subfields such as political communication, issues management, crisis communication, risk communication, environmental and science communication, social movements, counter terrorism communication, public diplomacy, public safety and disaster management, and others. Strategic Communication Theory and Practice is built around a cocreational model that shifts the focus from organizational needs and the messages crafted to achieve them, to a publics-centered view placing publics and their ability to cocreate new meanings squarely in the center of strategic communication theory and practice. The author—a noted expert in the field—outlines the theories, campaign strategies, common issues, and cutting edge challenges facing strategic communication, including the role of social media, ethics, and intercultural strategic communication. As the author explains, the term «strategic communication» properly refers only to the planned campaigns that grow out of research and understanding what publics think and want. This vital resource answers the questions of whether, and how, strategic-level skills can be used across fields, as it: Explores the role of theory and the cocreational meta-theory in strategic communication Outlines ethical practices and problems in the field Includes information on basic campaign strategies Offers the most recent information on risk communication, preparedness and terrorism communication, and employment in strategic communication Redefines major concepts, such as publics, from a cocreational perspective
Roger Cochetti Mobile Satellite Communications Handbook Roger Cochetti Mobile Satellite Communications Handbook Новинка

Roger Cochetti Mobile Satellite Communications Handbook

9696.97 руб.
With a Preface by noted satellite scientist Dr. Ahmad Ghais, the Second Edition reflects the expanded user base for this technology by updating information on historic, current, and planned commercial and military satellite systems and by expanding sections that explain the technology for non-technical professionals. The book begins with an introduction to satellite communications and goes on to provide an overview of the technologies involved in mobile satellite communications, providing basic introductions to RF Issues, power Issues, link issues and system issues. It describes early commercial mobile satellite communications systems, such as Marisat and Marecs and their military counterparts. The book then discusses the full range of Inmarsat and other current and planned geostationary, low earth orbiting and hybrid mobile satellite systems from over a dozen countries and companies. It is an essential guide for anyone seeking a comprehensive understanding of this industry and military tool. • Revised edition will serve both technical and non-technical professionals who rely every day on mobile satellite communications • Describes and explains historic, current, and planned civil, commercial, and military mobile satellite communication systems. • First Edition charts and tables updated and expanded with current material for today’s mobile satellite technology
Nicolas Larrieu Risk Propagation Assessment for Network Security. Application to Airport Communication Network Design Nicolas Larrieu Risk Propagation Assessment for Network Security. Application to Airport Communication Network Design Новинка

Nicolas Larrieu Risk Propagation Assessment for Network Security. Application to Airport Communication Network Design

5716.99 руб.
The focus of this book is risk assessment methodologies for network architecture design. The main goal is to present and illustrate an innovative risk propagation-based quantitative assessment tool. This original approach aims to help network designers and security administrators to design and build more robust and secure network topologies. As an implementation case study, the authors consider an aeronautical network based on AeroMACS (Aeronautical Mobile Airport Communications System) technology. AeroMACS has been identified as the wireless access network for airport surface communications that will soon be deployed in European and American airports mainly for communications between aircraft and airlines. It is based on the IEEE 802.16-2009 standard, also known as WiMAX. The book begins with an introduction to the information system security risk management process, before moving on to present the different risk management methodologies that can be currently used (quantitative and qualitative). In the third part of the book, the authors’ original quantitative network risk assessment model based on risk propagation is introduced. Finally, a network case study of the future airport AeroMACS system is presented. This example illustrates how the authors’ quantitative risk assessment proposal can provide help to network security designers for the decision-making process and how the security of the entire network may thus be improved. Contents Part 1. Network Security Risk Assessment 1. Introduction to Information System Security Risk Management Process. 2. System Security Risk Management Background. 3. A Quantitative Network Risk Management Methodology Based on Risk Propagation. Part 2. Application to Airport Communication Network Design 4. The AeroMACS Communication System in the SESAR Project. 5. Aeronautical Network Case Study. About the Authors Mohamed Slim Ben Mahmoud is a research engineer for the research group ResCo at the TELECOM laboratory of ENAC, the French national institution for civil aviation. Nicolas Larrieu is a teacher and researcher at the research group ResCo at the TELECOM laboratory of ENAC. Alain Pirovano is a teacher and researcher and head of the research group ResCo at the TELECOM laboratory of ENAC.
Madelyn Flammia Teaching and Training for Global Engineering. Perspectives on Culture and Professional Communication Practices Madelyn Flammia Teaching and Training for Global Engineering. Perspectives on Culture and Professional Communication Practices Новинка

Madelyn Flammia Teaching and Training for Global Engineering. Perspectives on Culture and Professional Communication Practices

3614.05 руб.
Provides a foundation for understanding a range of linguistic, cultural, and technological factors to effectively practice international communication in a variety of professional communication arenas An in-depth analysis of how cultural factors influence translation, document design, and visual communication A review of approaches for addressing the issue of international communication in a range of classes and training sessions A summary of strategies for engaging in effective e-learning in international contexts A synopsis of how to incorporate emerging media into international teaching and training practices
Oliver Ibe C. Fundamentals of Data Communication Networks Oliver Ibe C. Fundamentals of Data Communication Networks Новинка

Oliver Ibe C. Fundamentals of Data Communication Networks

9769.75 руб.
What every electrical engineering student and technical professional needs to know about data exchange across networks While most electrical engineering students learn how the individual components that make up data communication technologies work, they rarely learn how the parts work together in complete data communication networks. In part, this is due to the fact that until now there have been no texts on data communication networking written for undergraduate electrical engineering students. Based on the author’s years of classroom experience, Fundamentals of Data Communication Networks fills that gap in the pedagogical literature, providing readers with a much-needed overview of all relevant aspects of data communication networking, addressed from the perspective of the various technologies involved. The demand for information exchange in networks continues to grow at a staggering rate, and that demand will continue to mount exponentially as the number of interconnected IoT-enabled devices grows to an expected twenty-six billion by the year 2020. Never has it been more urgent for engineering students to understand the fundamental science and technology behind data communication, and this book, the first of its kind, gives them that understanding. To achieve this goal, the book: Combines signal theory, data protocols, and wireless networking concepts into one text Explores the full range of issues that affect common processes such as media downloads and online games Addresses services for the network layer, the transport layer, and the application layer Investigates multiple access schemes and local area networks with coverage of services for the physical layer and the data link layer Describes mobile communication networks and critical issues in network security Includes problem sets in each chapter to test and fine-tune readers’ understanding Fundamentals of Data Communication Networks is a must-read for advanced undergraduates and graduate students in electrical and computer engineering. It is also a valuable working resource for researchers, electrical engineers, and technical professionals.
Letamendia Charlotte LTE Standards Letamendia Charlotte LTE Standards Новинка

Letamendia Charlotte LTE Standards

11082.49 руб.
LTE (long-term evolution) mobile communication system is offering high bitrates in IP communications. Fourth Generation Mobile Communications/LTE describes various aspects of LTE as well as the change of paradigm, which it is bringing to mobile communications. The book is a vital resource for the entire mobile communication community. Coverage includes: LTE standards and architecture, Radio access sub-system, Signaling on the radio path, Macrocells, microcells, femtocells, SIM card and security, SIM card description, GPS driven applications, The Apple model, and much more more.
Amy Kates Designing Your Organization. Using the STAR Model to Solve 5 Critical Design Challenges Amy Kates Designing Your Organization. Using the STAR Model to Solve 5 Critical Design Challenges Новинка

Amy Kates Designing Your Organization. Using the STAR Model to Solve 5 Critical Design Challenges

3690.47 руб.
Designing Your Organization is a hands-on guide that provides managers with a set of practical tools to use when making organization design decisions. Based on Jay Galbraith’s widely used Star Model, the book covers the fundamentals of organization design and offers frameworks and tools to help leaders execute their strategy. The authors address the five specific design challenges that confront most of today’s organizations: · Designing around the customer · Organizing across borders · Making a matrix work · Solving the centralization—and decentralization dilemma · Organizing for innovation
Rosemary Kilmer Designing Interiors Rosemary Kilmer Designing Interiors Новинка

Rosemary Kilmer Designing Interiors

9407.93 руб.
After its publication in 1992, Designing Interiors became a hugely successful reference tool and designing textbook. In Designing Interiors, Second Edition, updates on trends in sustainability and green design, building codes, universal design, and building information models amplify the already invaluable interior design tricks of trade. Design professors Rosemary and Otie Kilmer provide a fuller design history that incorporates non-Western design and dynamic color illustrations that flesh out technical concepts.
Vijay Kumar Fundamentals of Pervasive Information Management Systems Vijay Kumar Fundamentals of Pervasive Information Management Systems Новинка

Vijay Kumar Fundamentals of Pervasive Information Management Systems

7305 руб.
A comprehensive new edition on mobile computing—covering both mobile and sensor data The new paradigm of pervasive computing was born from the needs of highly mobile workers to access and transfer data while on the go. Significant advances in the technology have lent and will continue to lend prevalence to its use—especially in m-commerce. Covering both mobile data and sensor data, this comprehensive text offers updated research on sensor technology, data stream processing, mobile database security, and contextual processing. Packed with cases studies, exercises, and examples, Fundamentals of Pervasive Information Management Systems covers essential aspects of wireless communication and provides a thorough discussion about managing information on mobile database systems (MDS). It addresses the integration of web and workflow with mobile computing and looks at the current state of research. Fundamentals of Pervasive Information Management Systems presents chapters on: Mobile Database System Mobile and Wireless Communication Location and Handoff Management Fundamentals of Database Processing Introduction to Concurrency Control Mechanisms Effect of Mobility on Data Processing Transaction Management in Mobile Database Systems Mobile Database Recovery Wireless Information Dissemination Introduction to Sensor Technology Sensor Technology and Data Streams Management Sensor Network Deployment: Case Studies Fundamentals of Pervasive Information Management Systems is an ideal book for researchers, teachers, and graduate students of mobile computing. The book may also be used as a reference text for researchers or managers.
Zachary Taylor Designing High Availability Systems. DFSS and Classical Reliability Techniques with Practical Real Life Examples Zachary Taylor Designing High Availability Systems. DFSS and Classical Reliability Techniques with Practical Real Life Examples Новинка

Zachary Taylor Designing High Availability Systems. DFSS and Classical Reliability Techniques with Practical Real Life Examples

9624.2 руб.
A practical, step-by-step guide to designing world-class, high availability systems using both classical and DFSS reliability techniques Whether designing telecom, aerospace, automotive, medical, financial, or public safety systems, every engineer aims for the utmost reliability and availability in the systems he, or she, designs. But between the dream of world-class performance and reality falls the shadow of complexities that can bedevil even the most rigorous design process. While there are an array of robust predictive engineering tools, there has been no single-source guide to understanding and using them . . . until now. Offering a case-based approach to designing, predicting, and deploying world-class high-availability systems from the ground up, this book brings together the best classical and DFSS reliability techniques. Although it focuses on technical aspects, this guide considers the business and market constraints that require that systems be designed right the first time. Written in plain English and following a step-by-step «cookbook» format, Designing High Availability Systems: Shows how to integrate an array of design/analysis tools, including Six Sigma, Failure Analysis, and Reliability Analysis Features many real-life examples and case studies describing predictive design methods, tradeoffs, risk priorities, «what-if» scenarios, and more Delivers numerous high-impact takeaways that you can apply to your current projects immediately Provides access to MATLAB programs for simulating problem sets presented, along with PowerPoint slides to assist in outlining the problem-solving process Designing High Availability Systems is an indispensable working resource for system engineers, software/hardware architects, and project teams working in all industries.
Johannes Stahl Single Channel Phase-Aware Signal Processing in Speech Communication. Theory and Practice Johannes Stahl Single Channel Phase-Aware Signal Processing in Speech Communication. Theory and Practice Новинка

Johannes Stahl Single Channel Phase-Aware Signal Processing in Speech Communication. Theory and Practice

7464.28 руб.
An overview on the challenging new topic of phase-aware signal processing Speech communication technology is a key factor in human-machine interaction, digital hearing aids, mobile telephony, and automatic speech/speaker recognition. With the proliferation of these applications, there is a growing requirement for advanced methodologies that can push the limits of the conventional solutions relying on processing the signal magnitude spectrum. Single-Channel Phase-Aware Signal Processing in Speech Communication provides a comprehensive guide to phase signal processing and reviews the history of phase importance in the literature, basic problems in phase processing, fundamentals of phase estimation together with several applications to demonstrate the usefulness of phase processing. Key features: Analysis of recent advances demonstrating the positive impact of phase-based processing in pushing the limits of conventional methods. Offers unique coverage of the historical context, fundamentals of phase processing and provides several examples in speech communication. Provides a detailed review of many references and discusses the existing signal processing techniques required to deal with phase information in different applications involved with speech. The book supplies various examples and MATLAB® implementations delivered within the PhaseLab toolbox. Single-Channel Phase-Aware Signal Processing in Speech Communication is a valuable single-source for students, non-expert DSP engineers, academics and graduate students.
Kwamena Kwansah-Aidoo Culture and Crisis Communication. Transboundary Cases from Nonwestern Perspectives Kwamena Kwansah-Aidoo Culture and Crisis Communication. Transboundary Cases from Nonwestern Perspectives Новинка

Kwamena Kwansah-Aidoo Culture and Crisis Communication. Transboundary Cases from Nonwestern Perspectives

3614.05 руб.
A collection of case studies from nonwestern countries that offers an analysis of the significant role culture plays in crisis communication Culture and Crisis Communication presents an examination of how politics, culture, religion, and other social issues affect crisis communication and management in nonwestern countries. From intense human tragedy to the follies of the rich, the chapters examine how companies, organizations, news outlets, health organizations, technical experts, politicians, and local communities communicate in crisis situations. Taking a wider view than a single country’s perspective, the text contains a cross-cultural and cross-country approach. In addition, the case studies offer valuable lessons that organizations that wish to operate or are operating in those cultures can adopt in preparing and managing crises. The book highlights recent crisis events such as Syria’s civil war, missing Malaysia Flight MH370, andJapan’s Fukushima Daiichi nuclear power plant disaster. Each of the case studies examines how culture impacts communication and responses to crises. Authoritative, insightful, and instructive, this important resource: Analyzes how nonwestern cultures respond to crises Covers the role of culture in crisis communication in recent news events Includes contributions from 18 international authors who provide insight on nonwestern culture and crisis communication Written for communication professionals, academics, and students, Culture and Crisis Communication presents an insightful introduction to the topic of culture and crisis communication and then delves into illustrative case studies that explore intra-cultural and trans-boundary crisis communication.
Peter Brinckerhoff C. Mission-Based Marketing. Positioning Your Not-for-Profit in an Increasingly Competitive World Peter Brinckerhoff C. Mission-Based Marketing. Positioning Your Not-for-Profit in an Increasingly Competitive World Новинка

Peter Brinckerhoff C. Mission-Based Marketing. Positioning Your Not-for-Profit in an Increasingly Competitive World

3324.75 руб.
A direct, practical guide revealing how you can lead your not-for-profit to success through mission-based marketing Now in a Third Edition, Mission-Based Marketing is a direct, practical guide showing how you can lead your not-for-profit to success in a more competitive world. This book provides the knowledge and skills you need to build a market-driven organization that holds onto its core values, does a better job of providing mission, and successfully competes for funding, clients, referral sources, staff, and board members. Includes new material on nonprofit websites, social networking and new methods of communication, advances in technology, customer service in today's world, and the effects of marketing on fundraising Goes beyond the hows and whys to include lots of hands-on advice and real-world examples Other titles by Brinckerhoff: Mission-Based Management: Leading Your Not-for-Profit In the 21st Century, Faith-Based Management: Leading Organizations That Are Based on More than Just Mission, and Social Entrepreneurship: The Art of Mission-Based Venture Development Filled with new material, this book appraises the trends that have dramatically affected the not-for-profit sector in the past several years, and explains how an organization can shape this shifting landscape to its ultimate benefit.
Ящик Stanley для инструмента с колесами Pro Mobile Tool (1-92-904) Ящик Stanley для инструмента с колесами Pro Mobile Tool (1-92-904) Новинка

Ящик Stanley для инструмента с колесами Pro Mobile Tool (1-92-904)

6999 руб.
Ящик большого объема с колесами Pro Mobile Tool Chest пластмассовый со съемными отделениями в крышке (33025). Размеры, см 61,3 x 41,9 x 37,5
Mark Wiskup Don't Be That Boss. How Great Communicators Get the Most Out of Their Employees and Their Careers Mark Wiskup Don't Be That Boss. How Great Communicators Get the Most Out of Their Employees and Their Careers Новинка

Mark Wiskup Don't Be That Boss. How Great Communicators Get the Most Out of Their Employees and Their Careers

1351.45 руб.
An executive coach shows you how better communication leads to productivity and profitability Communication is the key to success when you manage other people. But it's not enough to just communicate; you have to communicate in the right way to get the results you want from your people and teams. In Don't Be That Boss, renowned executive coach Mark Wiskup shows you how to communicate effectively with colleagues and workers to create a healthy, productive, happy work environment. The story follows two leaders through a typical workday and all their typical communications-including meetings, conferences, one-on-one discussions, break room banter, phone calls, and even emails. Based on real situations you'll probably recognize, you'll watch as two committed, intelligent people take different approaches to communication and reap very different results. Along the way, you'll realize what good communication is, how it works, and how it makes your business better in virtually every way. Written by an experienced communications coach who works with Fortune 500 clients, CEOs and managers across the country Shows that how you communicate in the office is just as important as what you communicate Explains why excellent communication skills are vital to individual and organizational success Effective communication is vital for the success of both large and small businesses Mark Wiskup is also the author of The It Factor and Presentation S.O.S. Whether you're an executive, manager or small business owner, this book will show you how to improve your communication skills to better your business.
Laurie Lewis Organizational Change. Creating Change Through Strategic Communication Laurie Lewis Organizational Change. Creating Change Through Strategic Communication Новинка

Laurie Lewis Organizational Change. Creating Change Through Strategic Communication

2065.04 руб.
Organizational Change integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. Gives a bold and comprehensive overview of communication research and ideas on change and those who bring it about Fills in an important piece of the applied communication puzzle as it relates to organizations Illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation Winner of the 2011 Organizational Communication NCA Division Book of the Year
The Melnikov House. Icon of the Avant-Garde, Family Home, Architecture Museum The Melnikov House. Icon of the Avant-Garde, Family Home, Architecture Museum Новинка

The Melnikov House. Icon of the Avant-Garde, Family Home, Architecture Museum

1590 руб.
The Melnikov House, a building designed by architect Konstantin Melnikov in Moscow for his family (1927–1929), is an icon of the architectural avant-garde. The house was...
Худи Sammy Icon Sammy Icon MP002XW0RE85 Худи Sammy Icon Sammy Icon MP002XW0RE85 Новинка

Худи Sammy Icon Sammy Icon MP002XW0RE85

3100 руб.
Худи Sammy Icon. Цвет: хаки. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
Худи Sammy Icon Sammy Icon MP002XW0RE83 Худи Sammy Icon Sammy Icon MP002XW0RE83 Новинка

Худи Sammy Icon Sammy Icon MP002XW0RE83

3100 руб.
Худи Sammy Icon. Цвет: голубой. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
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Ежедневник Sammy Icon Sammy Icon MP002XU0EAQO

1599 руб.
Ежедневник Sammy Icon. Цвет: черный. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
Худи Sammy Icon Sammy Icon MP002XW0RE84 Худи Sammy Icon Sammy Icon MP002XW0RE84 Новинка

Худи Sammy Icon Sammy Icon MP002XW0RE84

3100 руб.
Худи Sammy Icon. Цвет: розовый. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
Gillis Tamara The IABC Handbook of Organizational Communication. A Guide to Internal Communication, Public Relations, Marketing, and Leadership Gillis Tamara The IABC Handbook of Organizational Communication. A Guide to Internal Communication, Public Relations, Marketing, and Leadership Новинка

Gillis Tamara The IABC Handbook of Organizational Communication. A Guide to Internal Communication, Public Relations, Marketing, and Leadership

8496.58 руб.
Praise for The IABC Handbook of Organizational Communication «Looking to expand your professional abilities? Learn new skills? Or hone your area of expertise? This book delivers an amazing and practical study of our profession—and a guidebook for strategic communication best practices. The Handbook explores the many aspects of our profession with expert insights of the best of the best in communication.»—John Deveney, ABC, APR, president, Deveney Communication «Chalk up a win for Team IABC. Editor Tamara Gillis has assembled a winning lineup of the best communicators to compile this useful, readable Handbook. Not another how-to-do-it tactical manual, this volume draws from theory and global best practices to explain the strategic reasons behind modern communication. A must-read for anyone interested in understanding the communication profession and a useful desktop companion to the professional communicator's dictionary and style guide.»—William Briggs, IABC Fellow and director, School of Journalism and Mass Communications, San Jose State University «It is a real pleasure to read this latest version. It presents a sound, research-based foundation on communication—its importance to organizations, why the function must be strategic, and what it takes to get it right.»—John G. Clemons, ABC, APR, corporate director of community relations, Raytheon «All myths about organizational communicators being brainwashed, biased corporate journalists are out the window. This stellar compendium from dozens of authors, researchers, and editors of high professional stature is timely and forward-thinking. Communication students particularly will benefit from understanding the complex disciplines that intertwine and drive effective organizational communication.»—Barbara W. Puffer, ABC, president, Puffer Public Relations Strategies, and associate professor and course chair, Communications Studies and Professional Writing, University of Maryland University College
Renata Schiavo Health Communication. From Theory to Practice Renata Schiavo Health Communication. From Theory to Practice Новинка

Renata Schiavo Health Communication. From Theory to Practice

6512.71 руб.
Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on: Health equity Urban health New media Emergency and risk communication Strategic partnerships in health communication Policy communication and public advocacy Cultural competence Health literacy The evaluation of health communication interventions To access a companion website with instructor resources (PowerPoint presentations for all chapters, sample assignments, and other resources), please visit www.wiley.com/go/schiavo2e This title is also available as a mobile App from MedHand Mobile Libraries. Buy it now from iTunes, Google Play or the MedHand Store.
Dmochowski Roger Evidence-based Urology Dmochowski Roger Evidence-based Urology Новинка

Dmochowski Roger Evidence-based Urology

15663.26 руб.
This unique book provides up-to-date information on the appropriateness of both medical and surgical treatment options for a broad spectrum of urological conditions based on the current best evidence. Written by an international team of authors that stand out through their specialty expertise and leadership in practicing evidence-based urology, this book provides practical recommendations for the care of individual patients. Each chapter addresses a series of focused clinical questions that are addressed in a systematic fashion, including a comprehensive literature search, a rating of the quality of evidence, and an assessment of ratio of benefit and harm of a given treatment option. Evidence-Based Urology is an invaluable source of evidence-based information distilled into guidance for clinical practice.
Renata Schiavo Health Communication. From Theory to Practice Renata Schiavo Health Communication. From Theory to Practice Новинка

Renata Schiavo Health Communication. From Theory to Practice

6649.5 руб.
Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on: Health equity Urban health New media Emergency and risk communication Strategic partnerships in health communication Policy communication and public advocacy Cultural competence Health literacy The evaluation of health communication interventions To access a companion website with instructor resources (PowerPoint presentations for all chapters, sample assignments, and other resources), please visit www.wiley.com/go/schiavo2e This title is also available as a mobile App from MedHand Mobile Libraries. Buy it now from iTunes, Google Play or the MedHand Store.
Sandor Imre Advanced Quantum Communications. An Engineering Approach Sandor Imre Advanced Quantum Communications. An Engineering Approach Новинка

Sandor Imre Advanced Quantum Communications. An Engineering Approach

10854.51 руб.
The book provides an overview of the most advanced quantum informational geometric techniques, which can help quantum communication theorists analyze quantum channels, such as security or additivity properties. Each section addresses an area of major research of quantum information theory and quantum communication networks. The authors present the fundamental theoretical results of quantum information theory, while also presenting the details of advanced quantum ccommunication protocols with clear mathematical and information theoretical background. This book bridges the gap between quantum physics, quantum information theory, and practical engineering.
Barry Polansky The Complete Dentist. Positive Leadership and Communication Skills for Success Barry Polansky The Complete Dentist. Positive Leadership and Communication Skills for Success Новинка

Barry Polansky The Complete Dentist. Positive Leadership and Communication Skills for Success

4341.12 руб.
The Complete Dentist: Positive Leadership and Communication Skills for Success is a one-of-a-kind guide to starting and running an effective and successful dental practice. Presents tried-and-true ideas and methods for effective communication, blending positive psychology with leadership in dentistry Describes the five elements of success and happiness, offering pathways to a flourishing dental practice Considers the reasons why communication and leadership skills are important for dentists
Frattasi Simone Mobile Positioning and Tracking. From Conventional to Cooperative Techniques Frattasi Simone Mobile Positioning and Tracking. From Conventional to Cooperative Techniques Новинка

Frattasi Simone Mobile Positioning and Tracking. From Conventional to Cooperative Techniques

9457.06 руб.
This book presents the most recent state of the art in mobile positioning and tracking techniques. This book discusses mobile positioning solutions applied on top of current wireless communication networks. In addition, the authors introduce advanced and novel topics such as localization in heterogeneous and cooperative networks, providing a unified treatment of the topic for researchers and industry professionals alike. Furthermore, the book focuses on application areas of positioning, basics of wireless communications for positioning, data fusion and filtering techniques, fundamentals of tracking, error mitigation techniques, positioning systems and technologies, and cooperative mobile positioning systems. Key Features: Covers the state of the art of satellite- and terrestrial-based positioning systems, spanning from outdoor to indoor environments and from wide area networks to short-range networks Discusses a whole range of topics related to mobile positioning: from fundamentals of positioning to the description of a wide spectrum of mobility models for tracking, from details on data fusion and filtering techniques to error mitigation techniques (including aspects of signal processing) Provides a solid bridge between research and industry envisaging a potential implementation of the presented solutions Fills the gap between positioning and communication systems, showing how features of communication systems can be used for positioning purposes and how the retrieved location information can be used to enhance the performance of wireless networks. Includes an accompanying website This book will be a valuable guide for advanced students studying related courses. Professionals and practitioners in the field of positioning and mobile technologies, and software and service developers will also find this book of interest.
Пудра Icon Skin Icon Skin IC007LWCTYB1 Пудра Icon Skin Icon Skin IC007LWCTYB1 Новинка

Пудра Icon Skin Icon Skin IC007LWCTYB1

1440 руб.
Пудра Icon Skin. Цвет: прозрачный. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
Худи Sammy Icon Sammy Icon MP002XW0RE86 Худи Sammy Icon Sammy Icon MP002XW0RE86 Новинка

Худи Sammy Icon Sammy Icon MP002XW0RE86

3100 руб.
Худи Sammy Icon. Цвет: черный. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
Carolyn Schniering A. Evidence-Based CBT for Anxiety and Depression in Children and Adolescents. A Competencies Based Approach Carolyn Schniering A. Evidence-Based CBT for Anxiety and Depression in Children and Adolescents. A Competencies Based Approach Новинка

Carolyn Schniering A. Evidence-Based CBT for Anxiety and Depression in Children and Adolescents. A Competencies Based Approach

8608.09 руб.
Evidence-Based CBT is the first book to take an explicitly competencies-based approach to the cognitive-behavioural treatment of anxiety and depression in children and young people. It draws on top-name expertise to define and demonstrate the therapist competencies needed to effectively implement CBT.
Ежедневник Sammy Icon Sammy Icon MP002XU0EAQM Ежедневник Sammy Icon Sammy Icon MP002XU0EAQM Новинка

Ежедневник Sammy Icon Sammy Icon MP002XU0EAQM

1599 руб.
Ежедневник Sammy Icon. Цвет: черный. Сезон: Осень-зима 2019/2020. С бесплатной доставкой и примеркой на Lamoda.
Brown Claire Damken The Gender Communication Handbook. Conquering Conversational Collisions between Men and Women Brown Claire Damken The Gender Communication Handbook. Conquering Conversational Collisions between Men and Women Новинка

Brown Claire Damken The Gender Communication Handbook. Conquering Conversational Collisions between Men and Women

4580.76 руб.
The Gender Communication Handbook This is the go-to comprehensive reference for understanding why and how women and men communicate the way they do. This guide is filled with expert advice, real-life case studies, self-assessments, experiential exercises, and action steps that help men and women transcend barriers and enhance their communication with the opposite sex. The Gender Communication Handbook provides trainers and human resource professionals with an accessible program enabling men and women to open the lines of communication so work gets done and productivity and profits soar. «This is great work—practical, research-based, and fun. If ever there was a strong ROI in time and money, working on gender communication is it.»—Julie O'Mara, past national president, American Society for Training and Development, and coauthor of the best-selling book, Managing Workforce 2000 «An invaluable resource to help understand underlying differences in communication styles so that work gets done, conflicts get resolved, and reciprocal respect prevails in the workplace. Highly readable and engaging.»—Rebecca Ritter, senior human resource business partner, Oracle Corporation «Just what every man and woman needs to learn for the rules of engagement with the opposite sex. Very appropriate and timely for today's workplace.»—Michelle Haines, technical customer management/web analyst, Seagate Technologies «This guide is a nuts-and-bolts approach to enhancing workplace communication between the sexes. It addresses the chronic problems men and women encounter every day.»—Geoff Simpson, vice president and manager, Standard Steam Trust LLC
Sachs Naomi A Therapeutic Landscapes. An Evidence-Based Approach to Designing Healing Gardens and Restorative Outdoor Spaces Sachs Naomi A Therapeutic Landscapes. An Evidence-Based Approach to Designing Healing Gardens and Restorative Outdoor Spaces Новинка

Sachs Naomi A Therapeutic Landscapes. An Evidence-Based Approach to Designing Healing Gardens and Restorative Outdoor Spaces

6649.5 руб.
This comprehensive and authoritative guide offers an evidence-based overview of healing gardens and therapeutic landscapes from planning to post-occupancy evaluation. It provides general guidelines for designers and other stakeholders in a variety of projects, as well as patient-specific guidelines covering twelve categories ranging from burn patients, psychiatric patients, to hospice and Alzheimer's patients, among others. Sections on participatory design and funding offer valuable guidance to the entire team, not just designers, while a planting and maintenance chapter gives critical information to ensure that safety, longevity, and budgetary concerns are addressed.
Литвак Михаил Ефимович Psychological Aikido. Manual Литвак Михаил Ефимович Psychological Aikido. Manual Новинка

Литвак Михаил Ефимович Psychological Aikido. Manual

210 руб.
Психологическое айкидо: Учебное пособие. В книге описана оригинальная методика психологического тренинга, помогающая наладить общение в различных сферах деятельности. Она основана на принципе амортизации, разработанном автором. Рассчитана на руководителей, администраторов, педагогов, психологов, психотерапевтов и всех, кто интересуется проблемами общения. Psychological Aikido: Manual. The manual describes an original method of psychological training, which helps to regulate communication in different spheres of activity. It is based on the shock absorption principle, developed by the author. The book is reckoned for leaders, managers, teachers, psychologists, psychotherapists and all those who are interested in the problems of communication. The book was translated into English for our cnglish-spcaking readers who have a keen interest in improving their international communication skills while reducing stress. This book could also help non-native English speakers who have desire to improve their English reading skills.
Interchange 2 Workbook: English for International Communication Interchange 2 Workbook: English for International Communication Новинка

Interchange 2 Workbook: English for International Communication

72 руб.
Interchange is a multi-level course for adult and young adult learners of English from beginning to high-intermediate level. Designed for low-intermediate learners, Level Two covers a range of contemporary topics using an approach that integrates the teaching of grammar and meaningful communicative practice. Written in American English, Interchange reflects the fact that English is a language of international communication, not limited to any one country, region, or culture. The multi-skills syllabus on which the course is based integrates structural, functional, lexical, phonological, situational, and thematic syllabi. The methodology reflects a communicative approach, with an emphasis on both fluency and accuracy.

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Provides an international and management perspective on the field of corporate communication Corporate communication plays an important role in higher-level management to help build and preserve a company’s reputation. This intangible yet valuable asset determines the net worth of a company and affects the success of its operations. Corporate Communication: An International and Management Perspective introduces readers to the broad environment of the modern extended organization and provides an understanding of the globalization process. It describes how economic, political, and cultural features of a country affect company decisions and communication and discusses various communication disciplines and practices that are employed in programs and campaigns. This book addresses the key management issues of sustainability and technology and innovation. It also emphasizes the importance of why corporate communication must be seen as a management function and not restricted to a communication process. Presented in five parts, Corporate Communication offers comprehensive chapters covering: The Domain of Corporate Communication; Strategic Application of Communication Practices; International Perspective; Key Management Issues of Sustainability and Technology; and Corporate Communication Contribution to Management. The foundation of Corporate Communication is public relations but also included is the entire range of communication practices and the contribution to management decision making. Conceptualizes corporate communication as a strategic management function which helps management recognize, adjust to, and construct policy related to global issues Emphasizes the critical role that corporate communication plays in making corporate decisions and behaviors more socially responsible and sustainable Demonstrates how corporate communication draws on public affairs, marketing and social media in its strategic planning Emphasizes the critical importance of relationships to corporations and their effect on reputation Provides numerous examples of cases of global problems and how corporations have responded to them Corporate Communication is intended for upper-level undergraduate and graduate students in schools of communication and schools of business and management who want to extend their competence to the global arena and to combine the various communication practices to design strategic programs and campaigns. Course titles include corporate communication, international public relations, corporate public affairs, global marketing communication, global corporate communication, and social media.
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