executing middle market global strategies



Mona Pearl Grow Globally. Opportunities for Your Middle-Market Company Around the World Mona Pearl Grow Globally. Opportunities for Your Middle-Market Company Around the World Новинка

Mona Pearl Grow Globally. Opportunities for Your Middle-Market Company Around the World

4213.68 руб.
Discover proven strategies and solutions for successful participation in the global market With less than fifty percent of middle market US companies succeeding at going global, corporate executives need to know how to build effective global execution platforms that will allow their organizations to thrive in a global economy. Filled with case studies and indispensable checklists, Grow Globally guides executives in crafting an actionable global strategy that will not only stand the test of change—but that will also be on target, on budget, and on time. Reveals how to anticipate change in global decision-making and execution Explores how to identify trends and respond to differences between internal corporate culture and the target culture Includes case studies, checklists, process visuals and resources, plus a website that hosts online tools and materials As the world becomes more dependent on technology and trade borders gradually disappear, your company needs to acquire the tools and skills necessary to compete in the global market. Grow Globally presents the skills needed to build a global execution platform that will keep your organization relevant and competitive in the international landscape.
Kathy Lien Day Trading the Currency Market. Technical and Fundamental Strategies To Profit from Market Swings Kathy Lien Day Trading the Currency Market. Technical and Fundamental Strategies To Profit from Market Swings Новинка

Kathy Lien Day Trading the Currency Market. Technical and Fundamental Strategies To Profit from Market Swings

5445.38 руб.
Written by Kathy Lien—chief strategist for the number one online currency broker in the world—Day Trading the Currency Market reveals a variety of technical and fundamental profit-making strategies for trading the currency market, and provides a detailed look at how this market actually works. It contains actionable information and strategies, which can help you enter this highly competitive arena with confidence and exit with profits.
Brian Twomey Inside the Currency Market. Mechanics, Valuation and Strategies Brian Twomey Inside the Currency Market. Mechanics, Valuation and Strategies Новинка

Brian Twomey Inside the Currency Market. Mechanics, Valuation and Strategies

4861.94 руб.
A complete resource to trading today's currency market Currency movements are impacted by a variety of factors, including interest rates, trade balances, inflation levels, monetary and fiscal policies, and the political climate. Traders use both fundamental data and a variety of technical tools to trade within this market. Inside the Currency Market describes both the underlying dynamics that drive this market and the strategies that can help you capture consistent profits in it. Page by page, this reliable guide skillfully discusses the structure of the market, its roles in the global economy, the forces that drive currency values, trading strategies, and tactics. It also offers a detailed understanding of how global financial flows, derivatives, and other markets such as oil and gold impact currencies. Along the way, author and professor Brian Twomey provides information on gathering and analyzing global financial data so that traders can gain a «big-picture» perspective when attempting to identify trades. Explains virtually every element of the market and can function as a desk reference that puts everyday events into context for traders Fundamentally driven trades based on interest rate differentials and trade imbalances are discussed, as well as technical trades involving chart patterns, trends, and trading ranges Each chapter contains questions and answers to help readers master the material The currency market continues to generate interest and attract new retail traders due to the many opportunities available within it. This book will show you how to successfully operate within this arena by making the most informed trading decisions possible.
Mitch Zacks The Little Book of Stock Market Profits. The Best Strategies of All Time Made Even Better Mitch Zacks The Little Book of Stock Market Profits. The Best Strategies of All Time Made Even Better Новинка

Mitch Zacks The Little Book of Stock Market Profits. The Best Strategies of All Time Made Even Better

1487.75 руб.
A timely guide to making the best investment strategies even better A wide variety of strategies have been identified over the years, which purportedly outperform the stock market. Some of these include buying undervalued stocks while others rely on technical analysis techniques. It's fair to say no one method is fool proof and most go through both up and down periods. The challenge for an investor is picking the right method at the right time. The Little Book of Stock Market Profits shows you how to achieve this elusive goal and make the most of your time in today's markets. Written by Mitch Zacks, Senior Portfolio Manager of Zacks Investment Management, this latest title in the Little Book series reveals stock market strategies that really work and then shows you how they can be made even better. It skillfully highlights earnings-based investing strategies, the hallmark of the Zacks process, but it also identifies strategies based on valuations, seasonal patterns and price momentum. Specifically, the book: Identifies stock market investment strategies that work, those that don't, and what it takes for an individual investor to truly succeed in today's dynamic market Discusses how the performance of each strategy examined can be improved by combining into them into a multifactor approach Gives investors a clear path to integrating the best investment strategies of all time into their own personal portfolio Investing can be difficult, but with the right strategies you can improve your overall performance. The Little book of Stock Market Profits will show you how.
Robert Slee T. Middle Market M & A. Handbook for Investment Banking and Business Consulting Robert Slee T. Middle Market M & A. Handbook for Investment Banking and Business Consulting Новинка

Robert Slee T. Middle Market M & A. Handbook for Investment Banking and Business Consulting

8103.24 руб.
In-depth coverage in a single handbook of the middle market based on the body of knowledge of the Certified M&A Advisor credential program M&A advisors have an unprecedented opportunity in the middle market with the generational transfer of wealth and capital being deployed by private equity and corporate investors. Middle Market M&A: Handbook for Investment Banking and Business Consulting is a must-read for investment bankers, M&A intermediaries and specialists, CPAs and accountants, valuation experts, deal and transaction attorneys, wealth managers and investors, corporate development leaders, consultants and advisors, CEOs, and CFOs. Provides a holistic overview and guide on mergers, acquisitions, divestitures and strategic transactions of companies with revenues from $5 million to $500 million Encompasses current market trends, activities, and strategies covering pre, during, and post transaction Addresses the processes and core subject areas required to successfully navigate and close deals in the private capital market Includes content on engagement and practice management for those involved in the M&A business This practical guide and reference is also an excellent primer for those seeking to obtain their FINRA Series 79 license.
Paul Temporal Islamic Branding and Marketing. Creating A Global Islamic Business Paul Temporal Islamic Branding and Marketing. Creating A Global Islamic Business Новинка

Paul Temporal Islamic Branding and Marketing. Creating A Global Islamic Business

3889.55 руб.
Islamic Branding and Marketing: Creating A Global Islamic Business provides a complete guide to building brands in the largest consumer market in the world. The global Muslim market is now approximately 23 percent of the world's population, and is projected to grow by about 35 percent in the next 20 years. If current trends continue, there are expected to be 2.2 billion Muslims in 2030 that will make up 26.4 percent of the world's total projected population of 8.3 billion. As companies currently compete for the markets of China and India, few have realized the global Muslim market represents potentially larger opportunities. Author Paul Temporal explains how to develop and manage brands and businesses for the fast-growing Muslim market through sophisticated strategies that will ensure sustainable value, and addresses issues such as: How is the global Muslim market structured? What opportunities are there in Islamic brand categories, including the digital world? What strategies should non-Muslim companies adopt in Muslim countries? More than 30 case studies illustrate practical applications of the topics covered, including Brunei Halal Brand, Godiva Chocolatier, Johor Corporations, Nestle, Unilever, Fulla, Muxlim Inc, and more. Whether you are in control of an established company, starting up a new one, or have responsibility for a brand within an Islamic country looking for growth, Islamic Branding and Marketing is an indispensable resource that will help build, improve and secure brand equity and value for your company.
Matthew Tuttle How Harvard and Yale Beat the Market. What Individual Investors Can Learn From the Investment Strategies of the Most Successful University Endowments Matthew Tuttle How Harvard and Yale Beat the Market. What Individual Investors Can Learn From the Investment Strategies of the Most Successful University Endowments Новинка

Matthew Tuttle How Harvard and Yale Beat the Market. What Individual Investors Can Learn From the Investment Strategies of the Most Successful University Endowments

2174.26 руб.
Praise for How Harvard and Yale Beat the Market «How Harvard and Yale Beat the Market is a must-read for anyone managing his own or other people's money. It demystifies new investments such as hedge funds and principal-protected products. This engaging handbook belongs in every investor's library.» —Deborah Weir, Parker Global Strategies, author of Timing the Market: How to Profit in the Stock Market Using the Yield Curve, Technical Analysis, and Cultural Indicators In today's volatile market, investors are looking for new ways to lower their risk profile. For author Matthew Tuttle, the best means of achieving this goal is to look towards large university endowments—which attempt to capture consistent returns while maintaining a low level of risk. How Harvard and Yale Beat the Market explores the benefits of endowment investing and shows you how to structure your individual investment endeavors around an endowment-type portfolio. While the average investor doesn't have access to many of the money managers and vehicles that high-profile endowments use, you can still learn from the investment strategies outlined here and implement them in your own investment activities. Filled with timely tips and practical advice from an expert who designs portfolios based on endowment investment strategies, How Harvard and Yale Beat the Market will put you in a better position to achieve investment success.
Boris Schlossberg Technical Analysis of the Currency Market. Classic Techniques for Profiting from Market Swings and Trader Sentiment Boris Schlossberg Technical Analysis of the Currency Market. Classic Techniques for Profiting from Market Swings and Trader Sentiment Новинка

Boris Schlossberg Technical Analysis of the Currency Market. Classic Techniques for Profiting from Market Swings and Trader Sentiment

5834.33 руб.
Proven currency-specific trading strategies from one of today's top currency analysts «If you trade currency, then you need to have this book on your desk. It's the only book you need for technical analysis of the fastest-moving market on the planet.» -Rob Booker, Currency Trader, W.R. Booker & Company «In plain English, Schlossberg lays out the basics in using technical analysis to trade foreign currencies, from the fundamentals of how the FX market works to the variety of technical strategies and trade management techniques traders can employ. Along the way, he offers entertaining examples and observations as well as simple, easy-to-read charts and diagrams. Anyone interested in getting started in the hugely popular FX market would do well to begin with this book.» -Sarah Rudolph, Executive Editor, SFO Magazine «Boris Schlossberg has done a fabulous job with this book. It's packed with insightful tips and strategies that are sure to save traders a lot of time and money.» -Cory Janssen, CoFounder, Investopedia.com «Schlossberg's book is a great resource for traders just starting out in currency markets. His focus on simplicity is critical for a new trader's education on how to make money.» -Andrew B. Busch, Global FX Strategist, BMO Financial Group
Fred Sollish Strategic Global Sourcing Best Practices Fred Sollish Strategic Global Sourcing Best Practices Новинка

Fred Sollish Strategic Global Sourcing Best Practices

4213.68 руб.
The latest best practice guidance on all aspects of global strategic sourcing-including environmental and international issues Strategic Global Sourcing Best Practices covers the latest trends and leading edge processes in global strategic sourcing, including supply management, t, sustainability, financial decisions, risk management, and international strategies. Offers the latest trends and guidance for sourcing and supply managers Features coverage of understanding sourcing, procurement and supply management, procurement and best business practices, best practices in sourcing management and global sourcing management, financial strategies for sourcing, responsible procurement,diversity procurement, managing risk, supplier selection, project management for procurement and supply managers, managing supplier relationships, international sourcing, managing supplier relationships supply management operations, With the rise of global supply chains, environmental/sustainability concerns, and constantly evolving technology, the time is right for understanding Strategic Global Sourcing Best Practices.
Tony Kitous Feasts From the Middle East Tony Kitous Feasts From the Middle East Новинка

Tony Kitous Feasts From the Middle East

1944.13 руб.
– Fast, fresh, affordable and delicious Middle Eastern food for the mass market from one of the fastest-growing, most exciting Lebanese restaurant brands in the UK.– With Feasts from the Middle East, we want to recreate the excitement and buzz of the Waga
Stefan Ouma Assembling Export Markets. The Making and Unmaking of Global Food Connections in West Africa Stefan Ouma Assembling Export Markets. The Making and Unmaking of Global Food Connections in West Africa Новинка

Stefan Ouma Assembling Export Markets. The Making and Unmaking of Global Food Connections in West Africa

6745.39 руб.
Assembling Export Markets explores the new ‘frontier regions’ of the global fresh produce market that has emerged in Ghana over the past decade. Represents a major and empirically rich contribution to the emerging field of the social studies of economization and marketization Offers one of the first ethnographic accounts on the making of global commodity chains ‘from below’ Denaturalizes global markets by unpacking their local engagement, materially entangled construction, need for maintenance, and fragile character Offers a trans-disciplinary engagement with the construction and extension of market relations in two frontier regions of global capitalism Critically examines the opportunities and risks for firms and farms in Ghana entering global fresh produce markets
Russell Rhoads Trading VIX Derivatives. Trading and Hedging Strategies Using VIX Futures, Options, and Exchange Traded Notes Russell Rhoads Trading VIX Derivatives. Trading and Hedging Strategies Using VIX Futures, Options, and Exchange Traded Notes Новинка

Russell Rhoads Trading VIX Derivatives. Trading and Hedging Strategies Using VIX Futures, Options, and Exchange Traded Notes

4861.94 руб.
A guide to using the VIX to forecast and trade markets Known as the fear index, the VIX provides a snapshot of expectations about future stock market volatility and generally moves inversely to the overall stock market. Trading VIX Derivatives will show you how to use the Chicago Board Options Exchange's S&P 500 volatility index to gauge fear and greed in the market, use market volatility to your advantage, and hedge stock portfolios. Engaging and informative, this book skillfully explains the mechanics and strategies associated with trading VIX options, futures, exchange traded notes, and options on exchange traded notes. Many market participants look at the VIX to help understand market sentiment and predict turning points. With a slew of VIX index trading products now available, traders can use a variety of strategies to speculate outright on the direction of market volatility, but they can also utilize these products in conjunction with other instruments to create spread trades or hedge their overall risk. Reviews how to use the VIX to forecast market turning points, as well as reveals what it takes to implement trading strategies using VIX options, futures, and ETNs Accessible to active individual traders, but sufficiently sophisticated for professional traders Offers insights on how volatility-based strategies can be used to provide diversification and enhance returns Written by Russell Rhoads, a top instructor at the CBOE's Options Institute, this book reflects on the wide range of uses associated with the VIX and will interest anyone looking for profitable new forecasting and trading techniques.
Stefano Fiorenzani The Handbook of Energy Trading Stefano Fiorenzani The Handbook of Energy Trading Новинка

Stefano Fiorenzani The Handbook of Energy Trading

6158.46 руб.
To thrive in today's booming energy trading market you need cutting-edge knowledge of the latest energy trading strategies, backed up by rigorous testing and practical application Unique in its practical approach, The Handbook of Energy Trading is your definitive guide. It provides a valuable insight into the latest strategies for trading energy—all tried and tested in maintaining a competitive advantage—illustrated with up-to-the-minute case studies from the energy sector. The handbook takes you through the key aspects of energy trading, from operational strategies and mathematical methods to practical techniques, with advice on structuring your energy trading business to optimise success in the energy market. A unique integrated market approach by authors who combine academic theory with vast professional and practical experience Guidance on the types of energy trading strategies and instruments and how they should be used Soaring prices and increasingly complex global markets have created an explosion in the need for robust technical knowledge in the field of energy trading, derivatives, and risk management. The Handbook of Energy Trading is essential reading for all energy trading professionals, energy traders, and risk managers, and in fact anyone who has ever asked: 'what is energy trading?'
Bailey McCann Tactical Portfolios. Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives Bailey McCann Tactical Portfolios. Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives Новинка

Bailey McCann Tactical Portfolios. Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives

5186.07 руб.
Take an active management approach with liquid alternatives to increase R.O.I. Take advantage of inefficiencies in the market by investing in alternative assets. Hedge fund and private equity investment diversifies your portfolio and helps shield you from market volatility, allowing your more passive assets to work the long game. In Tactical Portfolios: Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives, author Bailey McCann guides you through the principles of hedge fund investment and the associated philosophies of risk management strategies. McCann's background in reporting and analyzing government policy and regulatory issues positions her as a valuable source of strategic investment advice. As Senior Editor of Opalesque's Alternative Market Briefing, her take on the market is read by every one of the top 100 hedge fund managers on a daily basis. In Tactical Portfolios: Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives, McCann goes in-depth on important topics. Strategies for equities, managed futures and fixed income What to expect and common misconceptions Investment mechanics of specific strategies Valuation, red flags, and regulatory changes If your passive approach has failed to produce the desired results, liquid alternative investment may be the answer. While long/short will always be around, external forces can change its impact on your portfolio and it may be time to expand your investment arsenal. Tactical Portfolios: Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives will help you get the most out of any market.
Kerry Given W. No-Hype Options Trading. Myths, Realities, and Strategies That Really Work Kerry Given W. No-Hype Options Trading. Myths, Realities, and Strategies That Really Work Новинка

Kerry Given W. No-Hype Options Trading. Myths, Realities, and Strategies That Really Work

4213.68 руб.
A straightforward guide to successfully trading options Options provide traders and investors with a wide range of strategies to lock in profits, reduce risk, generate income, or speculate on market direction. However, they are complex instruments and can be difficult to master if misunderstood. No-Hype Options Trading offers the straight truth on how to trade the options market. In it, author Kerry Given provides realistic strategies to consistently generate income every month, while debunking many myths about options trading that tend to lead retail traders astray. Along the way, he makes a conscious effort to avoid complex strategies that are appropriate only for market makers or professional traders, and instead focuses on low-risk strategies that can be easily implemented and managed by a part-time trader. Shows how you can use option spreads in conjunction with stocks to produce a regular stream of income Each chapter includes exercises to help you master the material presented Examines how you can adjust option positions as market conditions change in order to maintain an optimal risk/reward profile Written for anyone interested in successfully trading options, this reliable resource cuts through the hype and misinformation that surrounds options trading and presents a realistic path to profits.
Paul Ciana New Frontiers in Technical Analysis. Effective Tools and Strategies for Trading and Investing Paul Ciana New Frontiers in Technical Analysis. Effective Tools and Strategies for Trading and Investing Новинка

Paul Ciana New Frontiers in Technical Analysis. Effective Tools and Strategies for Trading and Investing

4861.94 руб.
An essential guide to the most innovative technical trading tools and strategies available In today's investment arena, there is a growing demand to diversify investment strategies through numerous styles of contemporary market analysis, as well as a continuous search for increasing alpha. Paul Ciana, Bloomberg L.P.'s top liason to Technical Analysts worldwide, understands these challenges very well and that is why he has created New Frontiers in Technical Analysis. Paul, along with in-depth contributions from some of the worlds most accomplished market participants developed this reliable guide that contains some of the newest tools and strategies for analyzing today's markets. The methods discussed are based on the existing body of knowledge of technical analysis and have evolved to support, and appeal to technical, fundamental, and quantitative analysts alike. • It answers the question «What are other people using?» by quantifying the popularity of the universally accepted studies, and then explains how to use them • Includes thought provoking material on seasonality, sector rotation, and market distributions that can bolster portfolio performance • Presents ground-breaking tools and data visualizations that paint a vivid picture of the direction of trend by capitalizing on traditional indicators and eliminating many of their faults • And much more Engaging and informative, New Frontiers in Technical Analysis contains innovative insights that will sharpen your investments strategies and the way you view today's market.
Robert Miner C. High Probability Trading Strategies. Entry to Exit Tactics for the Forex, Futures, and Stock Markets Robert Miner C. High Probability Trading Strategies. Entry to Exit Tactics for the Forex, Futures, and Stock Markets Новинка

Robert Miner C. High Probability Trading Strategies. Entry to Exit Tactics for the Forex, Futures, and Stock Markets

5445.38 руб.
In High Probability Trading Strategies, author and well-known trading educator Robert Miner skillfully outlines every aspect of a practical trading plan–from entry to exit–that he has developed over the course of his distinguished twenty-plus-year career. The result is a complete approach to trading that will allow you to trade confidently in a variety of markets and time frames. Written with the serious trader in mind, this reliable resource details a proven approach to analyzing market behavior, identifying profitable trade setups, and executing and managing trades–from entry to exit.
Mirjam Staub-Bisang Infrastructure as an Asset Class. Investment Strategy, Sustainability, Project Finance and PPP Mirjam Staub-Bisang Infrastructure as an Asset Class. Investment Strategy, Sustainability, Project Finance and PPP Новинка

Mirjam Staub-Bisang Infrastructure as an Asset Class. Investment Strategy, Sustainability, Project Finance and PPP

5834.33 руб.
Clear, comprehensive guidance toward the global infrastructure investment market Infrastructure As An Asset Class is the leading infrastructure investment guide, with comprehensive coverage and in-depth expert insight. This new second edition has been fully updated to reflect the current state of the global infrastructure market, its sector and capital requirements, and provides a valuable overview of the knowledge base required to enter the market securely. Step-by-step guidance walks you through individual infrastructure assets, emphasizing project financing structures, risk analysis, instruments to help you understand the mechanics of this complex, but potentially rewarding, market. New chapters explore energy, renewable energy, transmission and sustainability, providing a close analysis of these increasingly lucrative areas. The risk profile of an asset varies depending on stage, sector and country, but the individual structure is most important in determining the risk/return profile. This book provides clear, detailed explanations and invaluable insight from a leading practitioner to give you a solid understanding of the global infrastructure market. Get up to date on the current global infrastructure market Investigate individual infrastructure assets step-by-step Examine illustrative real-world case studies Understand the factors that determine risk/return profiles Infrastructure continues to be an area of global investment growth, both in the developed world and in emerging markets. Conditions continually change, markets shift and new considerations arise; only the most current reference can supply the right information practitioners need to be successful. Infrastructure As An Asset Class provides clear reference based on the current global infrastructure markets, with in-depth analysis and expert guidance toward effective infrastructure investment.
Kathy Lien The Little Book of Currency Trading. How to Make Big Profits in the World of Forex Kathy Lien The Little Book of Currency Trading. How to Make Big Profits in the World of Forex Новинка

Kathy Lien The Little Book of Currency Trading. How to Make Big Profits in the World of Forex

1617.41 руб.
An accessible guide to trading the fast-moving foreign exchange market The foreign exchange market, or forex, was once dominated by global banks, hedge funds, and multinational corporations, but that has all changed with Internet technology and the advent of online forex brokers. Now, hundreds of thousands of traders and investors around the world can participate in this profitable field. Written by forex expert Kathy Lien, The Little Book of Currency Trading will show you how to effectively invest and trade in today's biggest market. Page by page, she describes the multitude of opportunities possible in the forex market, from short-term price swings to long-term trends, and details practical products that can help you achieve success, such as currency-based ETFs. Explains the forces that drive currencies and provides strategies to profit from them Reveals how you can use various currencies to reduce risk and take advantage of global trends Examines financial vehicles that can help you make money without having to monitor the market every day The Little Book of Currency Trading opens the world of currency trading and investing to anyone interested in entering this dynamic arena.
Patsy Dow Busby The Markets Never Sleep. Global Insights for More Consistent Trading Patsy Dow Busby The Markets Never Sleep. Global Insights for More Consistent Trading Новинка

Patsy Dow Busby The Markets Never Sleep. Global Insights for More Consistent Trading

4213.68 руб.
Praise for The Markets Never Sleep «An excellent primer for futures and the global financial market, a clear voice of their importance for all traders. Tom also gives an easy-to-understand professional approach to discipline, money management, and the 'numbers' to watch that indicate market direction. Help for all traders to earn bigger, more consistent profits.» –Ned W. Bennett, CEO, optionsXpress, Inc. «Well . . . they've done it again! Tom and Patsy have written another insightful and entertaining book on understanding and trading the world's markets. The Markets Never Sleep shows how to analyze all the global markets and use timing and money management to control losses and reap significant rewards without using up all of one's emotional energy. In other words, everything needed to make trading fun and profitable!» –Russ Mothershed, former corporate executive and current DTI student «Trading follows the sun, as Busby points out, and with a click of one's mouse, traders today have the full advantage of global trading. Busby makes a compelling case for opportunistic trading. In an easy-to-follow outline, he shares trading strategies to ensure a high probability of profit. The Markets Never Sleep is a must-read for traders and investors who seek insight navigating the global markets.» –Chuck Dukas, President, TRENDadvisor.com
J. Kinahan J. Essential Option Strategies. Understanding the Market and Avoiding Common Pitfalls J. Kinahan J. Essential Option Strategies. Understanding the Market and Avoiding Common Pitfalls Новинка

J. Kinahan J. Essential Option Strategies. Understanding the Market and Avoiding Common Pitfalls

2593.04 руб.
Learn the ins-and-outs of options trading with clear, practical guidance Essential Option Strategies is an introductory guide to options trading, designed to help new options traders better understand the market and the potential opportunities that exist. This book is designed to bring you up to speed with current practices and help you implement your own option trading strategies. You'll create a plan, track indicators, and understand underlying instruments, then apply that central investing knowledge directly to the options market. The discussion on pricing determinants and probabilities uses an intuitive approach to complex calculations, providing clear examples with no advanced math required, and extensive explanation of spreads, butterflies, and condors brings advanced strategies down to earth. Easy-reference appendices clarify the Greek terms and technical analysis charts, while focused discussion and expert insight throughout provide a highly informative crash course on options trading. Options trading has undergone a rapid evolution beyond stocks and commodities into asset classes including fixed-income, precious metals, energy, and more. This book helps you build a solid foundation in the fundamentals, giving you a knowledge base that applies no matter how the instruments change. This book is designed to help you: Understand the options market inside and out Avoid common mistakes Learn some basic positions, and trades Read charts and interpret probabilities Once the domain of the elites, the options market has been thrown wide open thanks to real-time price quotes, through brokerages, and the free flow of information online. The process of buying and selling options contracts is faster and more efficient than ever, and Wall Street is facing stiff competition from independent analysts and financial websites. As much as the market has changed, the fundamentals are the same—and Essential Option Strategies aims to provide expert guidance throughout the learning process.
Bishara Bahbah A. Wealth Management in Any Market. Timeless Strategies for Building Financial Security Bishara Bahbah A. Wealth Management in Any Market. Timeless Strategies for Building Financial Security Новинка

Bishara Bahbah A. Wealth Management in Any Market. Timeless Strategies for Building Financial Security

3885.66 руб.
Expert wealth manager Bishara A. Bahbah offers a complete guide to creating financial security. From explaining the basics of wealth management to providing an in-depth look at setting up an estate plan, managing debt, purchasing insurance and employing tax-saving strategies, Wealth Management in Any Market is a one-stop-shop for individuals looking to protect their assets and build wealth to weather any financial climate.
Kathy Lien Day Trading and Swing Trading the Currency Market. Technical and Fundamental Strategies to Profit from Market Moves Kathy Lien Day Trading and Swing Trading the Currency Market. Technical and Fundamental Strategies to Profit from Market Moves Новинка

Kathy Lien Day Trading and Swing Trading the Currency Market. Technical and Fundamental Strategies to Profit from Market Moves

4861.94 руб.
Play the forex markets to win with this invaluable guide to strategy and analysis Day Trading and Swing Trading the Currency Market gives forex traders the strategies and skills they need to approach this highly competitive arena on an equal footing with major institutions. Now in it's third edition, this invaluable guide provides the latest statistics, data, and analysis of recent events, giving you the most up-to-date picture of the state of the fast-moving foreign exchange markets. You'll learn how the interbank currency markets work, and how to borrow strategy from the biggest players to profit from trends. Clear and comprehensive, this book describes the technical and fundamental strategies that allow individual traders to compete with bank traders, and gives you comprehensive explanations of strategies involving intermarket relationships, interest rate differentials, option volatilities, news events, and more. The companion website gives you access to video seminars on how to be a better trader, providing another leg up in this competitive market. The multi-billion-dollar foreign exchange market is the most actively traded market in the world. With online trading platforms now offering retail traders direct access to the interbank foreign exchange market, there's never been a better time for individuals to learn the ropes of this somewhat secretive area. This book is your complete guide to forex trading, equipping you to play with the big guys and win—on your own terms. Understand how the foreign currency markets work, and the forces that move them Analyze the market to profit from short-term swings using time-tested strategies Learn a variety of technical trades for navigating overbought or oversold markets Examine the unique characteristics of various currency pairs Many of the world's most successful traders have made the bulk of their winnings in the currency market, and now it's your turn. Day Trading and Swing Trading the Currency Market is the must-have guide for all foreign exchange traders.
Qing Li Cyberbullying in the Global Playground. Research from International Perspectives Qing Li Cyberbullying in the Global Playground. Research from International Perspectives Новинка

Qing Li Cyberbullying in the Global Playground. Research from International Perspectives

10269.98 руб.
Cyberbullying in the Global Playground provides the first global, in-depth analysis of the emerging phenomenon of cyberbullying. Offers the first thorough comparative account of recent research into the emerging global phenomenon of cyberbullying Provides an international perspective on the prevalence and nature of cyberbullying Presents recent authoritative research within a critical perspective, drawing out theoretical and practical implications for policy and practice May be used to help design intervention, evaluation, and policy strategies for effective efforts to combat the international phenomenon of cyberbullying
Imam Wahyudi Risk Management for Islamic Banks. Recent Developments from Asia and the Middle East Imam Wahyudi Risk Management for Islamic Banks. Recent Developments from Asia and the Middle East Новинка

Imam Wahyudi Risk Management for Islamic Banks. Recent Developments from Asia and the Middle East

5445.38 руб.
Gain insight into the unique risk management challenges within the Islamic banking system Risk Management for Islamic Banks: Recent Developments from Asia and the Middle East analyzes risk management strategies in Islamic banking, presented from the perspectives of different banking institutions. Using comprehensive global case studies, the book details the risks involving various banking institutions in Indonesia, Malaysia, UAE, Bahrain, Pakistan, and Saudi Arabia, pointing out the different management strategies that arise as a result of Islamic banking practices. Readers gain insight into risk management as a comprehensive system, and a process of interlinked continuous cycles that integrate into every business activity within Islamic banks. The unique processes inherent in Islamic banking bring about complex risks not experienced by traditional banks. From Shariah compliance, to equity participation contracts, to complicated sale contracts, Islamic banks face unique market risks. Risk Management for Islamic Banks covers the creation of an appropriate risk management environment, as well as a stage-based implementation strategy that includes risk identification, measurement, mitigation, monitoring, controlling, and reporting. The book begins with a discussion of the philosophy of risk management, then delves deeper into the issue with topics like: Risk management as an integrated system The history, framework, and process of risk management in Islamic banking Financing, operational, investment, and market risk Shariah compliance and associated risk The book also discusses the future potential and challenges of Islamic banking, and outlines the risk management pathway. As an examination of the wisdom, knowledge, and ideal practice of Islamic banking, Risk Management for Islamic Banks contains valuable insights for those active in the Islamic market.
Jack Forehand M. The Guru Investor. How to Beat the Market Using History's Best Investment Strategies Jack Forehand M. The Guru Investor. How to Beat the Market Using History's Best Investment Strategies Новинка

Jack Forehand M. The Guru Investor. How to Beat the Market Using History's Best Investment Strategies

2329.84 руб.
Today's investor is faced with a myriad of investment options and strategies. Whether you are seeking someone to manage your money or are a self-directed investor deciding to tackle the market on your own, the options can be overwhelming. In an easy-to-read and simple format, this book will dissect the strategies of some of Wall Street's most successful investment gurus and teach readers how to weed through the all of the choices to find a strategy that works for them. The model portfolio system that author John Reese developed turns each strategy into an actionable system, addressing many of the common mistakes that doom individual investors to market underperformance. This book will focus on the principles behind the author's multi-guru approach, showing how investors can combine the proven strategies of these legendary «gurus» into a disciplined investing system that has significantly outperformed the market. Gurus covered in the book are: Benjamin Graham; John Neff; David Dreman; Warren Buffett; Peter Lynch; Ken Fisher; Martin Zweig; James O'Shaughnessy; Joel Greenblatt; and Joseph Piotroski.
Anatoly Schmidt B. Financial Markets and Trading. An Introduction to Market Microstructure and Trading Strategies Anatoly Schmidt B. Financial Markets and Trading. An Introduction to Market Microstructure and Trading Strategies Новинка

Anatoly Schmidt B. Financial Markets and Trading. An Introduction to Market Microstructure and Trading Strategies

6158.46 руб.
An informative guide to market microstructure and trading strategies Over the last decade, the financial landscape has undergone a significant transformation, shaped by the forces of technology, globalization, and market innovations to name a few. In order to operate effectively in today's markets, you need more than just the motivation to succeed, you need a firm understanding of how modern financial markets work and what professional trading is really about. Dr. Anatoly Schmidt, who has worked in the financial industry since 1997, and teaches in the Financial Engineering program of Stevens Institute of Technology, puts these topics in perspective with his new book. Divided into three comprehensive parts, this reliable resource offers a balance between the theoretical aspects of market microstructure and trading strategies that may be more relevant for practitioners. Along the way, it skillfully provides an informative overview of modern financial markets as well as an engaging assessment of the methods used in deriving and back-testing trading strategies. Details the modern financial markets for equities, foreign exchange, and fixed income Addresses the basics of market dynamics, including statistical distributions and volatility of returns Offers a summary of approaches used in technical analysis and statistical arbitrage as well as a more detailed description of trading performance criteria and back-testing strategies Includes two appendices that support the main material in the book If you're unprepared to enter today's markets you will underperform. But with Financial Markets and Trading as your guide, you'll quickly discover what it takes to make it in this competitive field.
Gil Morales Trade Like an O'Neil Disciple. How We Made 18,000% in the Stock Market Gil Morales Trade Like an O'Neil Disciple. How We Made 18,000% in the Stock Market Новинка

Gil Morales Trade Like an O'Neil Disciple. How We Made 18,000% in the Stock Market

4213.68 руб.
How two former traders of William J. O'Neil + Company made mad money using O'Neil's trading strategies, and how you can, too From the successes and failures of two William O'Neil insiders, Trade Like an O'Neil Disciple: How We Made Over 18,000% in the Stock Market in 7 Years is a detailed look at how to trade using William O'Neil's proven strategies and what it was like working side-by-side with Bill O'Neil. Under various market conditions, the authors document their trades, including the set ups, buy, add, and sell points for their winners. Then, they turn the magnifying glass on themselves to analyze their mistakes, including how much they cost them, how they reacted, and what they learned. Presents sub-strategies for buying pocket pivots and gap-ups Includes a market direction timing model, as well as updated tools for selling stocks short Provides an «inside view» of the authors' experiences as proprietary, internal portfolio managers at William O'Neil + Company, Inc. from 1997-2005 Detailing technical information and the trading psychology that has worked so well for them, Trade Like an O'Neil Disciple breaks down what every savvy money manager, trader and investor needs to know to profit enormously in today’s stock market.
Chris O'Malley Bonds without Borders. A History of the Eurobond Market Chris O'Malley Bonds without Borders. A History of the Eurobond Market Новинка

Chris O'Malley Bonds without Borders. A History of the Eurobond Market

4213.68 руб.
Bonds without Borders tells the extraordinary story of how the market developed into the principal source of international finance for sovereign states, supranational agencies, financial institutions and companies around the world. Written by Chris O'Malley – a veteran practitioner and Eurobond market expert- this important resource describes the developments, the evolving market practices, the challenges and the innovations in the Eurobond market during its first half- century. Also, uniquely, the book recounts the development of security and banking regulations and their impact on the development of the international securities markets. In a corporate world crying out for financing, never has an understanding of the international bond markets and how they work been more important.Bonds without Bordersis therefore essential reading for those interested in economic development and preserving a free global market for capital.
Philip Kotler Winning Global Markets. How Businesses Invest and Prosper in the World's High-Growth Cities Philip Kotler Winning Global Markets. How Businesses Invest and Prosper in the World's High-Growth Cities Новинка

Philip Kotler Winning Global Markets. How Businesses Invest and Prosper in the World's High-Growth Cities

1944.78 руб.
A new marketing paradigm focuses on the concentrated economic power of 600 global cities. City-Centered Marketing: Why Local is the Future of Global Business is a compelling practical analysis of a new direction of marketing within the context of intensifying urbanization and the shift of global economy from West to East. Philip Kotler, one of the world's foremost marketing experts, and his brother Milton, an international marketing strategist, explain why the future of marketing must focus on top global cities and their metro regions, and not squandered resources on small cities. Marketing is city-centered activity. 600 global cities will contribute 65 percent of the global GDP of $67 trillion by 2025. The top 100 cities will contribute 25 percent of GDP, and 440 of these top 600 cities will be in the developing world. Top cities have to improve their marketing prowess in compete for the right companies and settling on the best terms. By 2025, the vast majority of consuming and middle-income households will be in developing regions. While New York, Los Angeles, and Chicago will remain major players because of high per-capita GDP and capital and intellectual assets, companies will pay more attention to growing city regions in the developing world. Multinational businesses must change the culture of their headquarters, divisions and branches, as well as their value chain stakeholders to take advantage of these market changes. The book details the strategies for sustainable growth with topics like: Resource allocation in developed versus developing city markets Shifting the focus to city regions instead of central governments The rise of new multinational corporations from developing economies Declining consumer and business growth in developed cities Cities in China, Brazil, India, and throughout the Middle East and Latin America are rising to become major players in the global marketplace. Philip and Milton Kotler argue that an inversion is taking place, and top cities are growing economically faster than their national rate of growth. These emerging city markets are critical to company growth , and City-Centered Marketing: Why Local is the Future of Global Business provides the vital information and guidelines that companies need to plan accordingly.
Amy Karam The China Factor. Leveraging Emerging Business Strategies to Compete, Grow, and Win in the New Global Economy Amy Karam The China Factor. Leveraging Emerging Business Strategies to Compete, Grow, and Win in the New Global Economy Новинка

Amy Karam The China Factor. Leveraging Emerging Business Strategies to Compete, Grow, and Win in the New Global Economy

1944.78 руб.
The Innovation of Globalization – proven strategies to succeed and out-compete emerging competition Does your company know how to compete effectively in the evolving global business arena? What tactics must your company use to overcome price discounting wars that cut into your margins? What are the strategies your new rivals incorporate that may prove more valuable to customers than the superior products you offer? The China Factor equips Western businesses with a practical framework for competing successfully in today’s ever-changing global markets. Written by an expert in competitive strategy and global market expansion, this book is packed with insights gained through first-hand experience leading competitive programs at a high-tech multinational corporation and extensive research. When it comes to globalization, the rules have changed—what was once nice-to-know is now need-to-know, and this book lays it out in a clear, no-nonsense style. Based on cases with over 50 countries, you will learn why a premium product, though domestically successful, may not be well received in foreign markets. You’ll also discover the critical factors that contribute to success in both emerging and established markets. Disruptive competitors are transformed from threats to examples as you learn to recognize opportunities for re-evaluation, and shift your strategy to stay ahead of the curve. The economic rise of China and other new entrants is challenging Western companies in new ways. This book explains why, and provides actionable strategies for success in any market. Grow and maintain an Innovation Advantage using 5 models Learn from disruptors how to win your emerging markets customers Understand the power of politics in business Develop a deeper Culture IQ to expand your customer base Use a 5-part Strategic Framework to formulate new sales tactics You’re already well-aware of the global threat to Western business, and endless analysis only goes so far toward a solution. You need to know how to respond, survive, and thrive, and just how to regain the competitive edge. The truth is that Western companies must change they way they do business, and push innovation beyond the product and into every aspect of every operation – they need to be innovative in how they do business abroad. The China Factor provides a clear action plan, and case studies from global leaders like Cisco, Xiaomi, and Apple with insightful strategies for changing and winning the game. Endorsements “The China Factor is right on the mark. It addresses a real need, one that very few others are tackling—the action that US and other Western-based companies can take in response to the China challenge. Global competitiveness is a huge problem for the West and companies are ill-prepared.The China Factor goes beyond what other books do, providing an important, insightful, and practical prescription on how companies can shift their strategy…” – Ken Wilcox, former CEO and chairman, current Chairman Emeritus, Silicon Valley Bank “The China Factor’s case studies and practical resources make this book a must-read for any corporation that wants to win globally, particularly as innovation is being redefined.” —SIMON KHALAF, SVP, Yahoo Inc. “The China Factor provides a new strategic framework and an essential set of marketing guidelines for Western companies that have to compete or partner with Chinese firms in OECD countries, China or emerging market countries.” —DR. RAYMOND LEVITT, Kumagai Professor of Engineering, and Director, Global Projects Center, Stanford University “High tech
Steven Worth The Association Guide to Going Global. New Strategies for a Changing Economic Landscape Steven Worth The Association Guide to Going Global. New Strategies for a Changing Economic Landscape Новинка

Steven Worth The Association Guide to Going Global. New Strategies for a Changing Economic Landscape

3885.66 руб.
Why going global is critical-and inevitable-for your association's growth and survival Multiple case studies of associations that have entered the global arena will be included. The Association Guide to Going Global demonstrates how many associations have used globalization to their advantage, finding that increasing their reach and influence on an international scale has allowed their organizations continued success. Underscores how the advantages of changes outweigh the risks How adapting to new market trends is an act that cannot, and should not, be avoided Offers a problem-solution guide to potentially intimidating questions about the process Explains how small associations may often have an advantage over large corporations due to flexibility Coverage features topics including an overview of problems encountered, structure, funding/financing, language and culture, endeavors in specific countries, successes and failures, and what it means to truly become global. Avoid mistakes made by other organizations by going global and ultimately following the paths of those who accomplished their goals.
Sarah Wamala The Handbook of Global Health Policy Sarah Wamala The Handbook of Global Health Policy Новинка

Sarah Wamala The Handbook of Global Health Policy

15068.81 руб.
The Handbook of Global Health Policy provides a definitive source of the key areas in the field. It examines the ethical and practical dimensions of new and current policy models and their effect on the future development of global health and policy. Maps out key debates and policy structures involved in all areas of global health policy Isolates and examines new policy initiatives in global health policy Provides an examination of these initiatives that captures both the ethical/critical as well as practical/empirical dimensions involved with global health policy, global health policy formation and its implications Confronts the theoretical and practical questions of ‘who gets what and why’ and ‘how, when and where?’ Captures the views of a wide array of scholars and practitioners, including from low- and middle-income countries, to ensure an inclusive view of current policy debates
Ed Ross Forecasting for Real Estate Wealth. Strategies for Outperforming Any Housing Market Ed Ross Forecasting for Real Estate Wealth. Strategies for Outperforming Any Housing Market Новинка

Ed Ross Forecasting for Real Estate Wealth. Strategies for Outperforming Any Housing Market

1940.89 руб.
Learn how to identify the bottom of your local real estate market and understand when to buy by using the tools and tips in Forecasting for Real Estate Wealth: Strategies for Outperforming Any Housing Market. Take advantage of the great deals created by falling real estate prices and discover the four questions every real estate investor must ask before buying, selling, or holding any property. With this guide, you can forecast the value of any property in 1 or 5 years, predict which investment property will give you maximum return, and secure low-cost financing.
Halil Kiymaz Market Microstructure in Emerging and Developed Markets. Price Discovery, Information Flows, and Transaction Costs Halil Kiymaz Market Microstructure in Emerging and Developed Markets. Price Discovery, Information Flows, and Transaction Costs Новинка

Halil Kiymaz Market Microstructure in Emerging and Developed Markets. Price Discovery, Information Flows, and Transaction Costs

8751.5 руб.
A comprehensive guide to the dynamic area of finance known as market microstructure Interest in market microstructure has grown dramatically in recent years due largely in part to the rapid transformation of the financial market environment by technology, regulation, and globalization. Looking at market transactions at the most granular level—and taking into account market structure, price discovery, information flows, transaction costs, and the trading process—market microstructure also forms the basis of high-frequency trading strategies that can help professional investors generate profits and/or execute optimal transactions. Part of the Robert W. Kolb Series in Finance, Market Microstructure skillfully puts this discipline in perspective and examines how the working processes of markets impact transaction costs, prices, quotes, volume, and trading behavior. Along the way, it offers valuable insights on how specific features of the trading process like the existence of intermediaries or the environment in which trading takes place affect the price formation process. Explore issues including market structure and design, transaction costs, information flows, and disclosure Addresses market microstructure in emerging markets Covers the legal and regulatory issues impacting this area of finance Contains contributions from both experienced financial professionals and respected academics in this field If you're looking to gain a firm understanding of market microstructure, this book is the best place to start.
Michael Archer D. Getting Started in Forex Trading Strategies Michael Archer D. Getting Started in Forex Trading Strategies Новинка

Michael Archer D. Getting Started in Forex Trading Strategies

1487.75 руб.
A Highly Visual Guide To Developing A Personal Forex Trading Strategy Getting Started In Forex Trading Strategies «A great next step to read for the beginning trader. It contains practical advice and resources on trading FOREX that only come with experience.» -Derek Ching, President, Hawaii Forex «We have members from over 125 countries on our Web site and plan to make Getting Started in ForexTrading Strategies a 'must read' for those looking to trade the FOREX market. It is good to see a book that emphasizes the importance of other elements, such as money management, which are crucial to master if one is to stay in this game. Well done!» -Jay Meisler, cofounder, Global-View.com Written in a straightforward and accessible style, Getting Started in Forex Trading Strategies is a highly visual guide to foreign exchange trading that introduces you to the Codex Method-a proven process that allows you to tailor a trading strategy to your own personal preferences. Divided into four comprehensive parts, this reliable resource opens with a brief overview of traditional FOREX strategies. From here, author Michael Duane Archer outlines his own personal codex-as he guides you through the process of developing yours-and reveals how to use this approach to make, monitor, and exit a trade. Along the way, Archer reveals the best ways to implement your strategy and discusses the importance of consistently keeping trading records. In his previous book, Getting Started in Currency Trading, Archer set a solid foundation for trading the currency market by illustrating how it operated. Now, with Getting Started in Forex Trading Strategies, Archer goes a step further by showing you how to cultivate a personal trading strategy that will allow you to succeed within this dynamic environment.
SOLE – The International Society of Logistics Global Logistics For Dummies SOLE – The International Society of Logistics Global Logistics For Dummies Новинка

SOLE – The International Society of Logistics Global Logistics For Dummies

2099.71 руб.
Deliver global disaster and relief logistics support Explore global manufacturing and distribution logistics Provide logistics services for foreign customers Operate in a global logistics environment There's no need to jump into the global logistics market unprepared. This hands-on guide is your parachute, offering the expert, actionable guidance you need to ensure your journey is a smooth one from start to finish. Covering everything you'll encounter in this exciting – but often intimidating – business environment, this is the essential resource you want to have close at hand. Inside … Make a case for going global Involve the whole business Discern cultural differences Figure out best practices Deal with disaster relief Recover from losses/theft Benefit from others' experiences
Ron Karr Lead, Sell, or Get Out of the Way. The 7 Traits of Great Sellers Ron Karr Lead, Sell, or Get Out of the Way. The 7 Traits of Great Sellers Новинка

Ron Karr Lead, Sell, or Get Out of the Way. The 7 Traits of Great Sellers

1617.41 руб.
Praise for LEAD, SELL, OR GET OUT OF THE WAY «As CEO and Chairman of the Board of three publicly traded companies, I felt that Karr's strategies in Lead, Sell, or Get Out of the Way absolutely provided the powerful results he predicted. In one case, we completely eliminated a competitor who posed a strategic threat. I guess you can say they 'got out of the way.' Karr will show you what is required and how to be a top producer in your market. This book is a must-read.» —JAMES T. TREACE, President and Managing Member, J&A Group, LLC, former chairman of the board, Wright Medical, Inc., and Kyphon, Inc. «Karr captures a lifetime of winning strategies and experiences and puts them in a practical context for sales leaders and sellers. This book challenges many of the older paradigms of selling and emphasizes the importance of keeping the focus on the customers and providing positive outcomes. In today's challenging market conditions, where the primary focus is on market share, this is a must-read.» —BARRY S. GOLDSTEIN, Senior Vice President, Global Sales Strategy & Operations, Starwood Hotels & Resorts Worldwide, Inc. «Karr's book clearly identifies what it takes to be a highly effective sales leader. The principles in Karr's book are concise and illuminating. Follow his system and your sales organization will succeed in any market. An absolute must-read.» —MIKE BEAUDRY, Division President, United Natural Foods, Inc. (UNFI) «Karr does it again! Lead, Sell, or Get Out of the Way gives you the ultimate approach to giving added value to customers and creating value for yourself … The seven traits are what's needed in today's world, and this book is an outstanding guide to becoming proficient in all of them.» —DAVID PRENG, Preng & Associates, The Global Energy Search Leader
Ralph DiClemente J. Introduction to Global Health Promotion Ralph DiClemente J. Introduction to Global Health Promotion Новинка

Ralph DiClemente J. Introduction to Global Health Promotion

6748.95 руб.
Introduction to Global Health Promotion addresses a breadth and depth of public health topics that students and emerging professionals in the field must understand as the world's burden of disease changes with non-communicable diseases on the rise in low- and middle-income countries as their middle class populations grow. Now more than ever, we need to provide health advocacy and intervention to prevent, predict, and address emerging global health issues. This new text from the Society for Public Health Education (SOPHE) prepares readers with thorough and thoughtful chapters on global health promotion theories, best practices, and perspectives on the future of the field, from the individual to the global level. The world's biggest health care challenges—including HIV, malaria, heart disease, smoking, and violence, among others—are explored in detail in Introduction to Global Health Promotion. The state of the science, including the latest empirical data, is distilled into 19 chapters that update readers on the complex issues surrounding a variety of illnesses and conditions, and disease epidemics and individual, social, institutional, and governmental barriers to preventing them. Expert authors bring to the fore human rights issues, new uses of technology, and practical application of theory. These perspectives, along with the book's multidisciplinary approach, serve to create a well-rounded understanding of global health today. Learn more from the Editors of Introduction to Global Health Promotion here.
Anthony Evans J. Markets for Managers. A Managerial Economics Primer Anthony Evans J. Markets for Managers. A Managerial Economics Primer Новинка

Anthony Evans J. Markets for Managers. A Managerial Economics Primer

4861.94 руб.
An accessible text that provides managers with a well-rounded economic awareness Successful managers possess an understanding of economic and market principles as they relate to business itself. Markets for Managers presents managerial economics in a casual, accessible format that will help management professionals take economic realities into account when running their companies or divisions. The book takes a global perspective while covering the full range of micro- and macroeconomic principles that managers around the world need to know. Complete with online resources that include further reading and a YouTube playlist, this guide puts business management practice within its economic context to produce a practical tool for managers. By understanding market operation and what might cause market failure, management professionals can lead companies that respond to market pressures and align operating strategies with economic realities. Monetary and fiscal policies affect businesses of all sizes, and in Markets for Managers, business leaders can learn how to read the ever-shifting fiscal landscape. Delivers market information tailored to managers and the managerial decision-making process Comprehensively explains macro- and microeconomic ideas in language that's accessible Provides concrete suggestions for utilizing market knowledge to improve internal operations and align incentives Helps managers build a global view of business for optimal decision making The practical format of Markets for Managers is perfect for professionals and students who want to gain an applied perspective on today's most pressing economic issues.
Wendy Patton Making Hard Cash in a Soft Real Estate Market. Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden Properties, Raise Private Funds When Bank Lending is Tight Wendy Patton Making Hard Cash in a Soft Real Estate Market. Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden Properties, Raise Private Funds When Bank Lending is Tight Новинка

Wendy Patton Making Hard Cash in a Soft Real Estate Market. Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden Properties, Raise Private Funds When Bank Lending is Tight

1940.89 руб.
"Filled with creative strategies that work in today's market. A must-read for the real estate investor!" -Albert Lowry, PhD, New York Times bestselling author of How You Can Become Financially Independent by Investing in Real Estate A few years ago, even reckless real estate investors could still make money because the market was booming. But many markets have softened, and making a profit isn't as simple as it used to be. However-with the right strategy and long-term thinking-there is still plenty of money to be made in real estate. If you're willing to look outside your local market, you'll discover emerging markets that are booming. And there are also smart investing strategies that work especially well in slowing markets. You can do it! You just need the new rules and wise tactics you'll find in this practical, profitable guide: * Invest in up-and-coming, high-growth emerging markets * Learn the powerful strategy of market-timing * Use lease options to get more for your money * Learn creative strategies to engineer hands-off investments * Find foreclosures and other hidden bargains * Invest in bargain-rate new construction projects There are great deals hiding in every real estate market, and this book makes finding those values easy. Whether you want to locate the next up-and-coming growth markets, or find creative ways to finance your investments, Making Hard Cash in a Soft Real Estate Market is a savvy guide to investing for anyone who wants to play it safe and profitably.
Charles Geisst R. Wheels of Fortune. The History of Speculation from Scandal to Respectability Charles Geisst R. Wheels of Fortune. The History of Speculation from Scandal to Respectability Новинка

Charles Geisst R. Wheels of Fortune. The History of Speculation from Scandal to Respectability

1940.89 руб.
An intriguing history of the futures market and speculation From Jay Gould's attempt to corner the gold market in the 1860s to the Hunt brothers' scandalous efforts to control the silver market in the 1980s, Wheels of Fortune traces the rich, colorful history of the futures market on its quest for respectability and profit. This comprehensive account shows readers why the markets have been grabbing headlines for over 100 years as both respectable economic institutions and hotbeds of gambling activity and scandal. Charles Geisst brings the personalities and strategies behind the futures market and speculation in general to life, against a backdrop of American life that begins prior to the Civil War.
Raymond Baker W. Capitalism's Achilles Heel. Dirty Money and How to Renew the Free-Market System Raymond Baker W. Capitalism's Achilles Heel. Dirty Money and How to Renew the Free-Market System Новинка

Raymond Baker W. Capitalism's Achilles Heel. Dirty Money and How to Renew the Free-Market System

3500.6 руб.
For over forty years in more than sixty countries, Raymond Baker has witnessed the free-market system operating illicitly and corruptly, with devastating consequences. In Capitalism’s Achilles Heel, Baker takes readers on a fascinating journey through the global free-market system and reveals how dirty money, poverty, and inequality are inextricably intertwined. Readers will discover how small illicit transactions lead to massive illegalities and how staggering global income disparities are worsened by the illegalities that permeate international capitalism. Drawing on his experiences, Baker shows how Western banks and businesses use secret transactions and ignore laws while handling some $1 trillion in illicit proceeds each year. He also illustrates how businesspeople, criminals, and kleptocrats perfect the same techniques to shift funds and how these tactics negatively affect individuals, institutions, and countries.
Thomas Kee H. Buy and Hold Is Dead. How to Make Money and Control Risk in Any Market Thomas Kee H. Buy and Hold Is Dead. How to Make Money and Control Risk in Any Market Новинка

Thomas Kee H. Buy and Hold Is Dead. How to Make Money and Control Risk in Any Market

2265.67 руб.
An eye-opening look at how investors can take control of their financial life Buy and Hold Is Dead provides actionable strategies and disciplines, which can be used to earn positive results in any market environment. Money managers rarely outperform the stock market over time, and this has become a sticking point for many people as our uneven economic landscape continues to unfold. This timely guide is designed around a step-by-step educational process in which traders and investors lean how they can protect their wealth and make money regardless of market direction. The goal of Buy and Hold Is Dead is twofold: to dispel old-school investment techniques and to show you how to maximize your returns without sacrificing time or lifestyle and without the use of a money manager. Identifies the duration of the current economic down cycle and warns of a Greater Depression Encourages readers to use proactive trading strategies that can protect their wealth and make them money in any market environment Discusses why investors cannot afford to rely on the selfish guidelines imposed by big brokers and money managers Losing less is never a winning strategy, and this book skillfully addresses why it should not be considered a positive result despite relative market performance.
Gail Rolland Market Players. A Guide to the Institutions in Today's Financial Markets Gail Rolland Market Players. A Guide to the Institutions in Today's Financial Markets Новинка

Gail Rolland Market Players. A Guide to the Institutions in Today's Financial Markets

3674.71 руб.
The global financial markets are not just driven by the big investment houses and fund managers. Along with these, private banks, insurance houses, hedge funds, sovereign wealth funds and a range of boutique investment managers, regional institutions and brokers of different sizes and nationalities all operate and interact to form the bedrock of the global financial infrastructure. Because of this, it is essential that practitioners and observers of the markets fully understand the linkages, objectives and functions of these institutions, and the new and dynamic environment they are working in. Market Players provides a complete roadmap to the institutions and intermediaries operating in today's global financial landscape, illustrating what they are, how they work, how they interact and importantly, their motivation. It explains the core financial market business of these institutions and considers how they have become the firms that we see today, providing readers with a clear understanding of which market sectors are likely to see the most involvement from the different types of institution and, importantly, why they are involved in these market areas. Key features include: a series of case studies looking at examples of some of these institutions including an explanation of the EIB and the UK agency UKFI. They also look at the financial crisis and the impact on AIG and Northern Rock, two institutions that clearly illustrate what can go wrong and how the other market players have to step in when this happens. an international perspective looking at representative institutions from Europe, Asia and North America, showing global similarities and differences. a Post Financial Crisis perspective on the structure of international banks in today's markets. coverage of the major players on both the buy and sell side of the market Written in plain English, Market Players is an accessible and much needed guide to financial institutions, equipping readers with the knowledge to better understand how the global financial markets really work.
Hildy Richelson Bonds. The Unbeaten Path to Secure Investment Growth Hildy Richelson Bonds. The Unbeaten Path to Secure Investment Growth Новинка

Hildy Richelson Bonds. The Unbeaten Path to Secure Investment Growth

1941.54 руб.
Updated edition of the established classic on investing in bonds In Bonds: The Unbeaten Path to Secure Investment Growth, Second Edition, the fully revised and updated edition of the classic guide to demystifying the bonds market, veteran investor husband and wife team Hildy and Stan Richelson expose the myth of stocks' superior investment returns and propose an all-bond portfolio as a sure-footed strategy that will ensure positive returns. Designed to educate novice and sophisticated investors alike, as well as to serve as a tool for financial advisers, the book explains why and when bonds can be the right choice. Case studies, detailed bond strategies, and a financial planning overview bring home the value of bonds in achieving financial goals. Presenting a broad spectrum of bond-investment options, and describing how to purchase bonds at the best prices, the book shows how to make real money by investing in bonds. The strategies presented here are designed to help the reader determine how to use bonds to take control of their own financial destiny. New edition includes information on corporate bonds, emerging market bonds, municipal bonds, the new global ratings, and how to protect against municipal defaults Looks at how bond portfolios protected against market volatility in the 2007-2008 crash and how they can do the same in the future Includes information on how the bond market has changed The wealthiest investors and financial advisers use the bond strategies outlined in this book to maximize the return on their portfolios while providing security of principal With more bond options available than ever before, Bonds continues to be a must-have for anyone looking to understand the investment opportunities available to them.
Gail Rolland Market Players. A Guide to the Institutions in Today's Financial Markets Gail Rolland Market Players. A Guide to the Institutions in Today's Financial Markets Новинка

Gail Rolland Market Players. A Guide to the Institutions in Today's Financial Markets

3811.76 руб.
The global financial markets are not just driven by the big investment houses and fund managers. Along with these, private banks, insurance houses, hedge funds, sovereign wealth funds and a range of boutique investment managers, regional institutions and brokers of different sizes and nationalities all operate and interact to form the bedrock of the global financial infrastructure. Because of this, it is essential that practitioners and observers of the markets fully understand the linkages, objectives and functions of these institutions, and the new and dynamic environment they are working in. Market Players provides a complete roadmap to the institutions and intermediaries operating in today's global financial landscape, illustrating what they are, how they work, how they interact and importantly, their motivation. It explains the core financial market business of these institutions and considers how they have become the firms that we see today, providing readers with a clear understanding of which market sectors are likely to see the most involvement from the different types of institution and, importantly, why they are involved in these market areas. Key features include: a series of case studies looking at examples of some of these institutions including an explanation of the EIB and the UK agency UKFI. They also look at the financial crisis and the impact on AIG and Northern Rock, two institutions that clearly illustrate what can go wrong and how the other market players have to step in when this happens. an international perspective looking at representative institutions from Europe, Asia and North America, showing global similarities and differences. a Post Financial Crisis perspective on the structure of international banks in today's markets. coverage of the major players on both the buy and sell side of the market Written in plain English, Market Players is an accessible and much needed guide to financial institutions, equipping readers with the knowledge to better understand how the global financial markets really work.
John Person L. Seasonal Sector Trades. 2014 Q1 Strategies John Person L. Seasonal Sector Trades. 2014 Q1 Strategies Новинка

John Person L. Seasonal Sector Trades. 2014 Q1 Strategies

2593.04 руб.
Commodity Trader's Almanac is now Seasonal Sector Trades! Strategies identifying the best-performing seasonal trades for the first quarter of 2014 Seasonal tendencies and cycles provide a foundation for profitable trading. This edition of Seasonal Sector Trades contains trade ideas and strategies for the first quarter (Q1) of 2014. It identifies the best trades for each month based on historic tendencies and cycles. A special report is issued covering stocks, bonds, currencies, energy, metals, grains, soft commodities, and meats. Concise and to-the-point, the report describes monthly price tendencies for each market, alerting you to major trading opportunities. An accompanying strategy calendar shows you what to monitor during the beginning, middle, and end of each month. In addition to this information, daily exits and entries are provided for trades with the best historic performance. Backstopping the trade ideas are articles on the major trades of the month and in-depth analysis on the historic price patterns of the underlying market. The trading ideas and data allow you to compare current market conditions against historic tendencies and make informed trading decisions along the way. Includes in-depth analysis and data of the seasonal tendencies of all major financial and commodity markets Details trading tips and strategies to maximize profits from suggested trades Based on years of proven historical data The culmination of years of painstaking research, this quarterly guide will provide you with the historic knowledge to spot big trades unfolding in today's markets.
Avlonas Nikos Practical Sustainability Strategies. How to Gain a Competitive Advantage Avlonas Nikos Practical Sustainability Strategies. How to Gain a Competitive Advantage Новинка

Avlonas Nikos Practical Sustainability Strategies. How to Gain a Competitive Advantage

4819.16 руб.
Strategies that enable organizations to succeed as businesses and as responsible corporate citizens Based on the authors' many years of research and hands-on experience, this book provides tested and proven practical strategies that make it possible for organizations to develop, maintain, or extend their competitive advantage without causing harm to the environment and society. Moreover, it explains how to set goals and objectives and then monitor, measure, and report on progress towards achieving corporate social responsibility and environmental sustainability. Most importantly, readers will discover that this can all be accomplished while, at the same time, improving bottom-line profitability. Practical Sustainability Strategies: How to Gain a Competitive Advantage is divided into four parts: Part 1, Introduction to Sustainability, underscores the urgency for organizations to adopt and develop sustainable practices Part 2, Sustainable Strategies, details numerous strategies that have been proven to work, including environmental innovation through biomimicry, green buildings, and green chemistry Part 3, Tools and Metrics, offers practical information on implementing strategies and measuring sustainability and reporting, including global standards and guidelines for managing sustainability, life-cycle analysis, carbon and water footprints such as GRI, GHG Protocol, UN Global Compact Part 4, Conclusion, provides an expert forecast of the future of sustainability Case studies based on the authors' research and fieldwork illustrate how leading companies have implemented each of the sustainability strategies discussed in the book. There's also an appendix with additional case studies exploring various aspects of business practices and sustainability. Practical Sustainability Strategies is ideal as a graduate textbook as well as a reference for business managers. All readers will not only gain a greater appreciation for sustainable development, but also the skills needed to integrate sustainability into all aspects of their organization's business practices.
Michael Mullaney The Complete Guide to Option Strategies. Advanced and Basic Strategies on Stocks, ETFs, Indexes and Stock Index Futures Michael Mullaney The Complete Guide to Option Strategies. Advanced and Basic Strategies on Stocks, ETFs, Indexes and Stock Index Futures Новинка

Michael Mullaney The Complete Guide to Option Strategies. Advanced and Basic Strategies on Stocks, ETFs, Indexes and Stock Index Futures

6158.46 руб.
Important insights into effective option strategies In The Complete Guide to Option Strategies, top-performing commodity trading advisor Michael Mullaney explains how to successfully employ a variety of option strategies, from the most risky–selling naked puts and calls–to more conservative strategies using covered positions. The author covers everything from options on stocks, exchange-traded funds, stock indexes, and stock index futures to essential information on risk management, option «Greeks,» and order placement. The book provides numerous tables and graphs to benefit beginning and experienced traders. Written by a CTA who has successfully employed various options strategies to generate market-beating returns, The Complete Guide to Option Strategies will be an important addition to any trader's library. Michael D. Mullaney (Jacksonville, FL) is a high-ranking commodity trading advisor who specializes in option selling strategies.
Robert Dalton B. Mind Over Markets. Power Trading with Market Generated Information, Updated Edition Robert Dalton B. Mind Over Markets. Power Trading with Market Generated Information, Updated Edition Новинка

Robert Dalton B. Mind Over Markets. Power Trading with Market Generated Information, Updated Edition

4537.81 руб.
A timely update to the book on using the Market Profile method to trade Emerging over twenty years ago, Market Profile analysis continues to realize a strong following among active traders. The approach explains the underlying dynamics and structure of markets, identifies value areas, price rejection points, and measures the strength of buyers and sellers. Unlike more conventional forms of technical analysis, Market Profile is an all-encompassing approach, and Mind Over Markets, Updated Edition provides traders with a solid understanding of it. Since the first edition of Mind Over Markets—considered the best book on applying Market Profile analysis to trading—was published over a decade ago, much has changed in the worlds of finance and investing. That's why James Dalton, a pioneer in the popularization of Market Profile, has returned with a new edition of this essential guide. Written to reflect today's dynamic market conditions, Mind Over Markets, Updated Edition clearly puts this unique method of interpreting market behavior and identifying trading/investment opportunities in perspective. Includes new chapters on Market Profile-based trading strategies, using Market Profile in connection with other market indicators, and much more Explains how the Market Profile approach has evolved over the past twenty-five years and how it is used by contemporary traders Written by a leading educator and authority on the Market Profile One of the key elements that has long separated successful traders from the rest is their intuitive understanding that time regulates all financial opportunities. The ability to record price information according to time has unleashed huge amounts of useful market information. Mind Over Markets, Updated Edition will show you how to profitably put this information to work for you.
Deborah Weir Timing the Market. How to Profit in the Stock Market Using the Yield Curve, Technical Analysis, and Cultural Indicators Deborah Weir Timing the Market. How to Profit in the Stock Market Using the Yield Curve, Technical Analysis, and Cultural Indicators Новинка

Deborah Weir Timing the Market. How to Profit in the Stock Market Using the Yield Curve, Technical Analysis, and Cultural Indicators

6223.29 руб.
The first definitive guide to understanding and profiting from the relationship between the stock market and interest rates It's well established that interest rates significantly impact the stock market. This is the first book that definitively explores the interest rate/stock market relationship and describes a specific system for profiting from the relationship. Timing the Market provides an historically proven system, rooted in fundamental economics, that allows investors and traders to forecast the stock market using data from the interest rate markets-together with supporting market sentiment and cultural indicators-to pinpoint and profit from major turns in the stock market. Deborah Weir (Greenwich, CT) is President of Wealth Strategies, a firm that does marketing for traditional money managers and hedge funds. She is a Chartered Financial Analyst and is the first woman president of the Stamford CFA Society.
Daryl Guppy The 36 Strategies of the Chinese for Financial Traders Daryl Guppy The 36 Strategies of the Chinese for Financial Traders Новинка

Daryl Guppy The 36 Strategies of the Chinese for Financial Traders

3889.55 руб.
Ancient strategies provide a valuable link to enhance your ability to survive and prosper in modern financial markets. In this fascinating book, experienced trader and best-selling author Daryl Guppy explains how The 36 Strategies of the Chinese are applied to trading financial markets. In trading there is rarely a single answer to any trading situation. The best answer, and its effective application, depends on the trader. The strategies by themselves do not guarantee success. The trader’s skill in analyzing and assessing the situation determines how effective he is in selecting and applying the right strategy. Guppy was introduced to the book of The 36 Strategies of the Chinese by a Chinese friend. An ancient and classic text, it is a compilation of political and military strategies dating back more than 1800 years, drawn from classic Chinese poetry, history, philosophy, biographies and novels. This book includes specific methods for active investors and traders that are consistent with the meaning of the original ancient strategies. The 36 Strategies of the Chinese for Financial Traders follow the structure of the original 36 Strategies of the Chinese. The first 18 strategies are applied when you have the advantage – the luxury of time and resources to examine techniques to recognize and maximize the return from these market opportunities. The second 18 strategies are applied when you are at a disadvantage – they are strategies used against investors and traders to inhibit success. Many of the strategies are enhanced using derivatives.
Liu Yan Bridging Heterogeneous and Homogeneous Catalysis. Concepts, Strategies, and Applications Liu Yan Bridging Heterogeneous and Homogeneous Catalysis. Concepts, Strategies, and Applications Новинка

Liu Yan Bridging Heterogeneous and Homogeneous Catalysis. Concepts, Strategies, and Applications

16491.71 руб.
This unique handbook fills the gap in the market for an up-to-date work that links both homogeneous catalysis applied to organic reactions and catalytic reactions on surfaces of heterogeneous catalysts.
Kent Moors The Vega Factor. Oil Volatility and the Next Global Crisis Kent Moors The Vega Factor. Oil Volatility and the Next Global Crisis Новинка

Kent Moors The Vega Factor. Oil Volatility and the Next Global Crisis

2589.79 руб.
How oil volatility is affecting the global political scene, and where the oil market is heading The world is rapidly moving towards an oil environment defined by volatility. The Vega Factor: Oil Volatility and the Next Global Crisis takes an in-depth look at the most important topics in the industry, including strategic risk, why traditional pricing mechanisms will no longer govern the market, and how the current government approaches have only worsened an already bad situation. Details the industry's players, including companies, traders, and governments Describes the priorities that will need to be revised, and the policies needed to achieve stability Explains how today's oil market is fundamentally different from the pre-crisis market Oil prices affect everyone. The Vega Factor explains the new international oil environment of increasing consolidation and decreasing competition, and reveals how consumers and investors can navigate price volatility and new government policies.
Imam Wahyudi Risk Management for Islamic Banks Imam Wahyudi Risk Management for Islamic Banks Новинка

Imam Wahyudi Risk Management for Islamic Banks

5445.38 руб.
Gain insight into the unique risk management challenges within the Islamic banking system Risk Management for Islamic Banks: Recent Developments from Asia and the Middle East analyzes risk management strategies in Islamic banking, presented from the perspectives of different banking institutions. Using comprehensive global case studies, the book details the risks involving various banking institutions in Indonesia, Malaysia, UAE, Bahrain, Pakistan, and Saudi Arabia, pointing out the different management strategies that arise as a result of Islamic banking practices. Readers gain insight into risk management as a comprehensive system, and a process of interlinked continuous cycles that integrate into every business activity within Islamic banks. The unique processes inherent in Islamic banking bring about complex risks not experienced by traditional banks. From Shariah compliance, to equity participation contracts, to complicated sale contracts, Islamic banks face unique market risks. Risk Management for Islamic Banks covers the creation of an appropriate risk management environment, as well as a stage-based implementation strategy that includes risk identification, measurement, mitigation, monitoring, controlling, and reporting. The book begins with a discussion of the philosophy of risk management, then delves deeper into the issue with topics like: Risk management as an integrated system The history, framework, and process of risk management in Islamic banking Financing, operational, investment, and market risk Shariah compliance and associated risk The book also discusses the future potential and challenges of Islamic banking, and outlines the risk management pathway. As an examination of the wisdom, knowledge, and ideal practice of Islamic banking, Risk Management for Islamic Banks contains valuable insights for those active in the Islamic market.

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The Innovation of Globalization – proven strategies to succeed and out-compete emerging competition Does your company know how to compete effectively in the evolving global business arena? What tactics must your company use to overcome price discounting wars that cut into your margins? What are the strategies your new rivals incorporate that may prove more valuable to customers than the superior products you offer? The China Factor equips Western businesses with a practical framework for competing successfully in today’s ever-changing global markets. Written by an expert in competitive strategy and global market expansion, this book is packed with insights gained through first-hand experience leading competitive programs at a high-tech multinational corporation and extensive research. When it comes to globalization, the rules have changed—what was once nice-to-know is now need-to-know, and this book lays it out in a clear, no-nonsense style. Based on cases with over 50 countries, you will learn why a premium product, though domestically successful, may not be well received in foreign markets. You’ll also discover the critical factors that contribute to success in both emerging and established markets. Disruptive competitors are transformed from threats to examples as you learn to recognize opportunities for re-evaluation, and shift your strategy to stay ahead of the curve. The economic rise of China and other new entrants is challenging Western companies in new ways. This book explains why, and provides actionable strategies for success in any market. Grow and maintain an Innovation Advantage using 5 models Learn from disruptors how to win your emerging markets customers Understand the power of politics in business Develop a deeper Culture IQ to expand your customer base Use a 5-part Strategic Framework to formulate new sales tactics You’re already well-aware of the global threat to Western business, and endless analysis only goes so far toward a solution. You need to know how to respond, survive, and thrive, and just how to regain the competitive edge. The truth is that Western companies must change they way they do business, and push innovation beyond the product and into every aspect of every operation – they need to be innovative in how they do business abroad. The China Factor provides a clear action plan, and case studies from global leaders like Cisco, Xiaomi, and Apple with insightful strategies for changing and winning the game. Endorsements “The China Factor is right on the mark. It addresses a real need, one that very few others are tackling—the action that US and other Western-based companies can take in response to the China challenge. Global competitiveness is a huge problem for the West and companies are ill-prepared.The China Factor goes beyond what other books do, providing an important, insightful, and practical prescription on how companies can shift their strategy…” – Ken Wilcox, former CEO and chairman, current Chairman Emeritus, Silicon Valley Bank “The China Factor’s case studies and practical resources make this book a must-read for any corporation that wants to win globally, particularly as innovation is being redefined.” —SIMON KHALAF, SVP, Yahoo Inc. “The China Factor provides a new strategic framework and an essential set of marketing guidelines for Western companies that have to compete or partner with Chinese firms in OECD countries, China or emerging market countries.” —DR. RAYMOND LEVITT, Kumagai Professor of Engineering, and Director, Global Projects Center, Stanford University “High tech
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