how can mobile apps influence the music festival experience



Richard Rodger Beginning Mobile Application Development in the Cloud Richard Rodger Beginning Mobile Application Development in the Cloud Новинка

Richard Rodger Beginning Mobile Application Development in the Cloud

2268.26 руб.
Learn how to build apps for mobile devices on Cloud platforms The marketplace for apps is ever expanding, increasing the potential to make money. With this guide, you'll learn how to build cross-platform applications for mobile devices that are supported by the power of Cloud-based services such as Amazon Web Services. An introduction to Cloud-based applications explains how to use HTML5 to create cross-platform mobile apps and then use Cloud services to enhance those apps. You'll learn how to build your first app with HTML5 and set it up in the Cloud, while also discovering how to use jQuery to your advantage. Highlights the skills and knowledge you need to create successful apps for mobile devices with HTML5 Takes you through the steps for building web applications for the iPhone and Android Details how to enhance your app through faster launching, touch vs. click, storage capabilities, and a cache Looks at how best to use JSON, FourSquare, jQuery, AJAX, and more Shares tips for creating hybrid apps that run natively If you're interested in having your application be one of the 200,000+ apps featured in the iPhone store or the 50,000+ in the Android store, then you need this book.
Jason Tyler App Inventor for Android. Build Your Own Apps - No Experience Required! Jason Tyler App Inventor for Android. Build Your Own Apps - No Experience Required! Новинка

Jason Tyler App Inventor for Android. Build Your Own Apps - No Experience Required!

2268.26 руб.
Create Android mobile apps, no programming required! Even with limited programming experience, you can easily learn to create apps for the Android platform with this complete guide to App Inventor for Android. App Inventor for Android is a visual language that relies on simple programming blocks that users can drag and drop to create apps. This handy book gives you a series of fully worked-out apps, complete with their programming blocks, which you can customize for your own use or use as a starting point for creating the next killer app. And it's all without writing a single line of code. Don't miss the book's special section on Apps Inventor Design Patterns, which explains computer terms in simple terms and is an invaluable basic reference. Teaches programmers and non-programmers alike how to use App Inventor for Android to create Android apps Provides a series of fully worked-out apps that you can customize, download, and use on your Android phone or use as a starting point for building the next great app Includes a valuable reference section on App Inventor Design Patterns and general computer science concepts Shows you how to create apps that take advantage of the Android smartphone?s handy features, such as GPS, messaging, contacts, and more With App Inventor for Android and this complete guide, you'll soon be creating apps that incorporate all of the Android smartphone's fun features, such as the accelerometer, GPS, messaging, and more.
Alex Ross Listen to This Alex Ross Listen to This Новинка

Alex Ross Listen to This

236.21 руб.
In Listen to This, the award-winning music critic and author of The Rest is Noise, Alex Ross looks forward and backward in musical culture: capturing essential figures in classical music history, as well as giving an alternative view of recent pop music.From his own first encounter with classical music to vibrant sketches of Schubert, Verdi and Brahms; from in-depth interviews with modern pop masters such as Björk and Radiohead to the lives of a high school’s music students, Ross shows how music can express the full complexity of human experience. He explains how pop music can achieve the status of high art and how classical music can become a vital part of wider contemporary culture.Witty, passionate and brimming with insight, Listen to This teaches us to listen more closely.
Charles Spence The Perfect Meal. The Multisensory Science of Food and Dining Charles Spence The Perfect Meal. The Multisensory Science of Food and Dining Новинка

Charles Spence The Perfect Meal. The Multisensory Science of Food and Dining

3146.09 руб.
The authors of The Perfect Meal examine all of the elements that contribute to the diner?s experience of a meal (primarily at a restaurant) and investigate how each of the diner?s senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner?s overall experience. Examples are: the colour of the plate (visual) the shape of the glass (visual/tactile) the names used to describe the dishes (cognitive) the background music playing inside the restaurant (aural) Novel approaches to understanding the diner?s experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology. 2015 Popular Science Prose Award Winner.
Aaron Saunders Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services Aaron Saunders Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services Новинка

Aaron Saunders Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services

3240.65 руб.
Skip Objective-C and Java to get your app to market faster, using the skills you already have Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services shows you how to build cross-platform iOS and Android apps without learning Objective-C or Java. With detailed guidance given toward using the Titanium Mobile Platform and Appcelerator Cloud Services, you will quickly develop the skills to build real, native apps— not web apps—using existing HTML, CSS, and JavaScript know-how. This guide takes you step-by-step through the creation of a photo-sharing app that leverages the power of Appcelerator's cloud platform, and establishes fundamental concepts before adding advanced techniques. Coverage extends beyond the development process to include expert advice for deployment on the App Store or Google Play, and more. The mobile app market is estimated at over $2.4 billion per year. These apps were traditionally built using Objective-C or Java, which can be complex and daunting to learn. Now you can use JavaScript on the Titanium framework to build amazing apps that run native on iOS and Android devices, and get your app to market faster with this guide. Integrate Cloud Services APIs into the app framework and UI Set up user accounts, and capture and store photos Work with location-based services and share via social media Deploy on the App Store, Google Play, and more When a great idea is in the works, no one wants to put it on hold to learn an entirely new skillset. Now there's an alternative. Get that app to market fast, using existing skills and powerful new tools, and grab a piece of that multi-billion-dollar market. Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services is your ticket to the front of the line.
John Arnold Mobile Marketing For Dummies John Arnold Mobile Marketing For Dummies Новинка

John Arnold Mobile Marketing For Dummies

1620 руб.
Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains mobile marketing and how to convert a traditional marketing plan to mobile. Topics include assembling resources and budget, creating a plan, following best practices, building mobile sites, and much more. Explains what mobile marketing is, how you can adapt a traditional marketing plan for mobile, and how to create and launch a mobile marketing plan from scratch Covers activating a plan using voice, text, e-mail, and social media campaigns Explores the nuts and bolts of building mobile sites, apps, monetizing mobile, and advertising on other mobile properties Mobile Marketing For Dummies gives you the tools to succeed in this exciting environment.
Mike Levine iPad and iPhone For Musicians For Dummies Mike Levine iPad and iPhone For Musicians For Dummies Новинка

Mike Levine iPad and iPhone For Musicians For Dummies

1944.13 руб.
The easy way to use your iPad or iPhone to make amazing music If you are a budding or established musician looking to use your iPad or iPhone as a portable musical instrument, recording studio, or composition tool, then you've come to the right place! iPad and iPhone For Musicians For Dummies explains in plain English how to hook up your preferred instrument to your iPad or iPhone to work on music projects within a plethora of recording apps. You'll also learn how to incorporate both real and MIDI instruments and audio, edit individual tracks, work with effects and chain multiple apps together, and mix and master songs. Thanks to apps such as AmpliTube, AudioBus, and Apple's own GarageBand, musicians can record entire songs in the comfort of their own homes and then mix, master, and distribute them right there on their iPads or iPhones. Packed with tons of step-by-step instructions, this friendly guide shows you how to use your device to go from recording a basic piece of music to creating and uploading complete songs with full instrumentation and multiple tracks, instruments, and effects. Demonstrates how to hook up your guitar or keyboard directly to your iPad or iPhone to record professional-grade tracks Helps musicians get the most out of their iPads or iPhones as portable musical instruments, recording studios, and composition tools Written by an industry expert and former senior writer for IK Multimedia, a leading manufacturer of music apps and hardware accessories for the iOS market Coverage goes beyond GarageBand to include other popular technologies Don't let the limitations and expense of yesterday's home studios keep you from recording awesome music—let iPad and iPhone For Musicians For Dummies show you how easy it is to record and master your own music right from your living room.
Chris Brogan Trust Agents. Using the Web to Build Influence, Improve Reputation, and Earn Trust Chris Brogan Trust Agents. Using the Web to Build Influence, Improve Reputation, and Earn Trust Новинка

Chris Brogan Trust Agents. Using the Web to Build Influence, Improve Reputation, and Earn Trust

1098.8 руб.
The New York Times and Wall Street Journal bestseller-now in a new, updated paperback edition Today's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. In this revised paperback version, learn how businesses are using the latest online social tools to build networks of influence and how you can use those networks to positively impact your business. Combining high-level theory and practical actions, this guide delivers actionable steps and case studies that show how social media can positively impact your business. New edition features specific first moves for entering social media for small businesses, educators, travel and hospitality enterprises, nonprofit organizations, and corporations Authors both have a major presence on the social Web as well as years of online marketing and new media experience If you want your business to succeed, don't sit on the sidelines while new markets and channels grow. Instead, use the Web to build trust with your consumers using Trust Agents.
Nuh Bilgin TBM Excavation in Difficult Ground Conditions. Case Studies from Turkey Nuh Bilgin TBM Excavation in Difficult Ground Conditions. Case Studies from Turkey Новинка

Nuh Bilgin TBM Excavation in Difficult Ground Conditions. Case Studies from Turkey

8998.6 руб.
The book relates experience of TBM drives in difficult geology, making use of case studies from Turkey to demonstrate the influence of the local geotechnical conditions on the selection of a tunnel boring machine and the selection of tools. There is an extensive description how various geological phenomena, such as for example transition zones, dikes, rock discontinuities, blocky ground, squeezing ground, swelling clays and high strength and abrasive rocks, can reduce the advance rate and what countermeasures can be introduced. There is also a discussion of necessary advance probing and safety measures. Since the presented practical experience from Turkey can also be applicable for other tunnel projects in difficult geology, the book represents a valuable source of knowledge for every tunneler.
Dominic Chell The Mobile Application Hacker's Handbook Dominic Chell The Mobile Application Hacker's Handbook Новинка

Dominic Chell The Mobile Application Hacker's Handbook

4499.3 руб.
See your app through a hacker's eyes to find the real sources of vulnerability The Mobile Application Hacker's Handbook is a comprehensive guide to securing all mobile applications by approaching the issue from a hacker's point of view. Heavily practical, this book provides expert guidance toward discovering and exploiting flaws in mobile applications on the iOS, Android, Blackberry, and Windows Phone platforms. You will learn a proven methodology for approaching mobile application assessments, and the techniques used to prevent, disrupt, and remediate the various types of attacks. Coverage includes data storage, cryptography, transport layers, data leakage, injection attacks, runtime manipulation, security controls, and cross-platform apps, with vulnerabilities highlighted and detailed information on the methods hackers use to get around standard security. Mobile applications are widely used in the consumer and enterprise markets to process and/or store sensitive data. There is currently little published on the topic of mobile security, but with over a million apps in the Apple App Store alone, the attack surface is significant. This book helps you secure mobile apps by demonstrating the ways in which hackers exploit weak points and flaws to gain access to data. Understand the ways data can be stored, and how cryptography is defeated Set up an environment for identifying insecurities and the data leakages that arise Develop extensions to bypass security controls and perform injection attacks Learn the different attacks that apply specifically to cross-platform apps IT security breaches have made big headlines, with millions of consumers vulnerable as major corporations come under attack. Learning the tricks of the hacker's trade allows security professionals to lock the app up tight. For better mobile security and less vulnerable data, The Mobile Application Hacker's Handbook is a practical, comprehensive guide.
Chris Ziegler T-Mobile G1 For Dummies Chris Ziegler T-Mobile G1 For Dummies Новинка

Chris Ziegler T-Mobile G1 For Dummies

1944.13 руб.
Excited about the new Google phone? T-Mobile’s G1 android phone is packed with possibilities, and T-Mobile G1 For Dummies will help you make the most of them. This fun and friendly guide shows you how to navigate the G1’s android interface, make phone calls, view maps, manage contacts, browse the Web, and a whole lot more. Your T-Mobile G1 is so much more than a phone—it’s also an administrative assistant, movie theater, jukebox, mobile office, and several more things all rolled into one device. With T-Mobile G1 For Dummies, you can: Find out all about the Android smartphone operating system and what it offers Learn your way around the G1’s keyboard, buttons, and touch screen See how your G1 connects to both Wi-Fi networks and T-Mobile’s high-speed network Surf the Web, download music and picture files, and tweak browser settings Send and receive Gmail, get where you’re going with Google Maps, and stay organized with Google Calendar Take photos, check out YouTube, and fill your phone with media Manage your e-mail and choose which messages will be synced to your phone Shop the Android Market and discover more cool apps for your G1 Don’t waste a single cool feature of your T-Mobile G1! T-Mobile G1 For Dummies shows you how to use all the great Google functions, play (and even buy) music, browse the Web, add apps, and more.
Morgan W. McCall, Jr. Using Experience to Develop Leadership Talent. How Organizations Leverage On-the-Job Development Morgan W. McCall, Jr. Using Experience to Develop Leadership Talent. How Organizations Leverage On-the-Job Development Новинка

Morgan W. McCall, Jr. Using Experience to Develop Leadership Talent. How Organizations Leverage On-the-Job Development

7723.65 руб.
How organizations can effectively put experience at the center of the development process Research increasingly and conclusively shows that effective leaders continue to learn, grow, and change throughout their careers and that a significant part of this development occurs through on-the-job experiences. Co-Published by the Society of Industrial and Organizational Psychology and sponsored by the Center for Creative Leadership, Using Experience to Develop Leadership Talent provides real-world strategies, best practices, lessons learned, and global perspectives on how organizations effectively use experience to develop talent. Provides an in-depth look at a variety of leader development initiatives that have taken up the challenge of putting experience at the center of the development process Written by senior practitioners who have implemented initiatives they write about Shares new development planning tools, systematic approaches to managing the assignments of high potentials, tools to educate managers on how to find assignments that meet their employee's development needs Includes online resources that allow employees to search for development opportunities Describing challenges and practices in multinational companies around the world, Using Experience to Develop Leadership Talent will serve as a focused guide to how organizations can use on-the-job development to reshape leader development practices that better integrate work and learning.
Steve Saccone Relational Intelligence. How Leaders Can Expand Their Influence Through a New Way of Being Smart Steve Saccone Relational Intelligence. How Leaders Can Expand Their Influence Through a New Way of Being Smart Новинка

Steve Saccone Relational Intelligence. How Leaders Can Expand Their Influence Through a New Way of Being Smart

1940.89 руб.
An insightful and practical guide for developing relational leadership skills and engaging new paradigms of influence Relational Intelligence reveals how leaders can become smarter in the way they conduct their relationships, and as a result, catalyze their impact. This book unwraps the hidden power of a relational genius and the practical pursuits that contribute to increasing one's relational quotient (RQ). Steve Saccone offers thought-provoking and compelling pathways into understanding the synergistic effect of relational intelligence, mission, and influence. He demonstrates how critical the art of relational intelligence is for leaders who desire to better serve those they lead, as well as the organizations and communities they love. Offers practical wisdom, engaging anecdotes, and compelling stories that show leaders how to develop relational intelligence Delineates the essential skills that make leaders relationally intelligent Unwraps six roles of a relational genius and how these transform our approaches to influence Includes Foreword by Erwin Raphael McManus A new book in the popular Leadership Network Series The author reveals how to increase one's awareness of the nuances in relational dynamics and suggests ways to help navigate relationships more intelligently and productively.
Sarah Prout The Power of Influence. The Easy Way to Make Money Online Sarah Prout The Power of Influence. The Easy Way to Make Money Online Новинка

Sarah Prout The Power of Influence. The Easy Way to Make Money Online

2463.38 руб.
The internet offers a wondrous world of possibilities for anyone with an entrepreneurial streak, including the chance to gain international recognition and influence without even leaving the house! Social media platforms such as Twitter and Facebook make it possible to leverage the most powerful marketing tool available—you!—no technical wizardry or design savvy required. In this candid and accessible book, internet entrepreneur Sarah Prout reveals how anyone, with any level of experience, can build a successful online business and harness the power of influence with social media. She shares her tried-and-tested methods for networking and attracting subscribers and followers, debunks social media myths, road-tests a range of different business models, and gives you all the inspiration and power tips you’ll need to get your online business—and bank account—thriving in no time.
Bill Hughes Windows Phone 7 For Dummies Bill Hughes Windows Phone 7 For Dummies Новинка

Bill Hughes Windows Phone 7 For Dummies

1620 руб.
Unleash the full power of your Windows Phone 7! Windows Phone 7 is the new and improved mobile platform for all Windows smartphones. The new platform has been completely rebuilt from the ground up and this guide walks you through everything that's new, from the look and feel to the underlying code to the revamped home screen and user interface experience. Placing special focus on the features and functionality that is shared across all Windows Phone 7 series models, this fun and friendly book covers a wide range of how-to topics on everything from making simple calls to using your handheld device as a mobile computer. Explores the exciting new Windows Phone 7 and the completely revamped platform that will revolutionize the way you experience mobile phone use Shows you how to personalize your interface and exchange and sync information with your Windows PC Covers how to download, install, and use Mobile Office applications Demonstrates creating, downloading, exchanging, and sharing digital media, such as photos, videos, sound, and music files with other mobile device and PC users Windows Phone 7 For Dummies takes your Windows Phone 7 experience to a whole new level!
Chris Helder The Ultimate Book of Influence. 10 Tools of Persuasion to Connect, Communicate, and Win in Business Chris Helder The Ultimate Book of Influence. 10 Tools of Persuasion to Connect, Communicate, and Win in Business Новинка

Chris Helder The Ultimate Book of Influence. 10 Tools of Persuasion to Connect, Communicate, and Win in Business

1750.3 руб.
Master the power of influence and persuasion to achieve more in work and life For business leaders and managers, as well as those who work in sales, the power of influence can be a potent advantage. The ability to persuade others based on what you know about them is the first step to convincing someone to buy your product or buy into your business vision. In The Ultimate Book of Influence, author Chris Helder—a master of communication and one of Australia’s most sought after speakers on influence—shares ten essential tools that will enable you to influence others so you win the sale or seal the deal. The tools in this book will show you how to read body language, uncover what’s most important to a client, convince others to take action, understand the four essential types of people at your workplace, and much more. Written by one of Australia’s most successful speakers on the art of influence Includes ten powerful tools that allow you to understand what matters most to a client or colleague and use that knowledge to influence their actions and behaviors Ideal for salespeople, business leaders, corporate executives, and anyone who must regularly convince others to take action Before you can truly influence people, you need to learn how to communicate effectively. The Ultimate Book of Influence teaches you how to choose the right kind of communication technique for any situation, so when you speak, you know people are listening.
Bill Sempf C# 7.0 All-in-One For Dummies Bill Sempf C# 7.0 All-in-One For Dummies Новинка

Bill Sempf C# 7.0 All-in-One For Dummies

3888.91 руб.
Sharpen your knowledge of C# C# know-how is a must if you want to be a professional Microsoft developer. It's also good to know a little C# if you're building tools for the web, mobile apps, or other development tasks. C# 7.0 All-in-One For Dummies offers a deep dive into C# for coders still learning the nuances of the valuable programming language. Pop it open to get an intro into coding with C#, how to design secure apps and databases, and even pointers on building web and mobile apps with C#. C# remains one of the most in-demand programming language skills. The language regularly ranks in the top five among «most in-demand» languages, typically along with Java/JavaScript, C++, and Python. A December 2016 ZDNet article noted 'If your employer is a Microsoft developer, you better know C#." Lucky for you, this approachable, all-in-one guide is here to help you do just that—without ever breaking a sweat! Includes coverage of the latest changes to C# Shows you exactly what the language can (and can't) do Presents familiar tasks that you can accomplish with C# Provides insight into developing applications that provide protection against hackers If you have a basic understanding of coding and need to learn C#—or need a reference on the language in order to launch or further your career—look no further.
Вероника Ларссон How to learn to experience orgasm. Practice from beginning to end. Written by a woman who can very easily reach orgasm Вероника Ларссон How to learn to experience orgasm. Practice from beginning to end. Written by a woman who can very easily reach orgasm Новинка

Вероника Ларссон How to learn to experience orgasm. Practice from beginning to end. Written by a woman who can very easily reach orgasm

196 руб.
If you want to learn how to get an orgasm, this manual will help you. You will learn how to get excited right, stimulate the necessary zones, get an orgasm without a man, without even touching yourself with your hands, “order” an orgasm in a dream. The manual may be useful to men, too, to understand why their friends can not reach orgasm and how to recognize the real and the simulation.
Connie Dieken Become the Real Deal. The Proven Path to Influence and Executive Presence Connie Dieken Become the Real Deal. The Proven Path to Influence and Executive Presence Новинка

Connie Dieken Become the Real Deal. The Proven Path to Influence and Executive Presence

1426.17 руб.
Become the real deal and you’ll become the leader you’re meant to be. If you want to make change in your organization and in your world, and advance your own career, you need to become a person who can effectively influence others to take action. When looking to bring about organizational change of any kind, the main skill required is influence. Nothing will help your cause more than being able to effectively influence others to take action. Become the Real Deal presents a modern and practical approach to leadership that yields unlimited dividends for leaders at all levels. Author Connie Dieken calls these dividends your Return on Influence® (ROI). You’ll discover your own Centers of Influence through a series of visual dashboards and learn how to capitalize on these Centers of Influence to become the powerful, purposeful authority you’re meant to be. Readers will learn how to override personal influence-killing tendencies, such as narcissism, anxiety, long-windedness, silence, social façades, and invisibility. Connie Diekenis the country’s foremost Fortune 500 communication coachan executive coach to the world’s top brands, an Emmy award winning former TV news anchor, reporter, and inductee of the Radio/Television Broadcasters Hall of Fame. For anyone seeking to be the “real deal,” this book uncovers the strengths and skills you need to gain influence and lead your organization to success.
Rob Napier iOS 7 Programming Pushing the Limits. Develop Advance Applications for Apple iPhone, iPad, and iPod Touch Rob Napier iOS 7 Programming Pushing the Limits. Develop Advance Applications for Apple iPhone, iPad, and iPod Touch Новинка

Rob Napier iOS 7 Programming Pushing the Limits. Develop Advance Applications for Apple iPhone, iPad, and iPod Touch

3240.65 руб.
Get ready to create killer apps for iPad and iPhone on the new iOS 7! With Apple's introduction of iOS 7, demand for developers who know the new iOS will be high. You need in-depth information about the new characteristics and capabilities of iOS 7, and that's what you'll find in this book. If you have experience with C or C++, this guide will show you how to create amazing apps for iPhone, iPad, and iPod touch. You'll also learn to maximize your programs for mobile devices using iPhone SDK 7.0. Advanced topics such as security services, running on multiple iPlatforms, and local networking with Core Bluetooth are also covered. Prepares experienced developers to create great apps for the newest version of Apple's iOS Thoroughly covers the serious capabilities of iOS 7; information you need in order to make your apps stand out Delves into advanced topics including how to control multitasking, security services, running apps on multiple iPlatforms and iDevices, enabling in-app purchases, advanced text layout, and building a core foundation Also covers REST, advanced GCD, internationalization and localization, and local networking with Core Bluetooth iOS 7 Programming: Pushing the Limits will help you develop applications that take full advantage of everything iOS 7 has to offer.
George Kohlrieser Hostage at the Table. How Leaders Can Overcome Conflict, Influence Others, and Raise Performance George Kohlrieser Hostage at the Table. How Leaders Can Overcome Conflict, Influence Others, and Raise Performance Новинка

George Kohlrieser Hostage at the Table. How Leaders Can Overcome Conflict, Influence Others, and Raise Performance

2174.26 руб.
George Kohlrieser—an international leadership professor, consultant, and veteran hostage negotiator—explains that it is only by openly facing conflict that we can truly progress through the most difficult business challenges. In this provocative book, he reveals how the proven techniques and psychological insights used in hostage negotiation can be applied successfully to any personal or business relationship. Step by step, he outlines the seven key factors that anyone can use to remove the blocks that stand in the way of resolving tough problems and shows how business leaders, in particular, can develop and access the skills they need to create trust and a positive mind-set in their companies.
Bruce Loeffler The Experience. The 5 Principles of Disney Service and Relationship Excellence Bruce Loeffler The Experience. The 5 Principles of Disney Service and Relationship Excellence Новинка

Bruce Loeffler The Experience. The 5 Principles of Disney Service and Relationship Excellence

1620.65 руб.
Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience ­– the Walt Disney Company. Co-Author Bruce Loeffler spent ten years at Disney World overseeing service excellence, and has partnered with Brian T. Church in this book, to show you how to bring that same level of care and value to your own organization. Based on the I. C.A.R.E. model, the five principles – Impression, Connection, Attitude, Response, and Exceptionals – give you a solid framework upon which to raise the level of your customer experience. You will learn how to identify your customer service issues and what level of Experience you are currently offering. You can then determine exactly what the «customer experience» should be for your company, and the changes required to make it happen. The Walt Disney Company is the most recognized name in the world for customer service. The «Disney Experience» draws customers from all around the world,. This book describes what it takes to achieve that level of Experience, and how any organization can do it with the right strategy and attention to detail. When the Experience is enhanced, the opportunity arises to convert customers to ambassadors who will share their Experience with others. Find «the experience» and what it means to the Organization Learn the five levels of experience, and why most companies fail at it Identify service problems that face every company in the marketplace Utilize the Experience Quotient and apply the I. C.A.R.E. principles Learn how to convert customers to ambassadors who share their story with others Customers are the lifeblood of business. A great product offering isn't enough in today's marketplace, where everyone's looking for an "experience.” Imagine the kind of value a Disney-level customer experience could bring to your organization. The Experience is a guide to getting there, from an insider's perspective.
Marc Benioff Customer Obsessed. A Whole Company Approach to Delivering Exceptional Customer Experiences Marc Benioff Customer Obsessed. A Whole Company Approach to Delivering Exceptional Customer Experiences Новинка

Marc Benioff Customer Obsessed. A Whole Company Approach to Delivering Exceptional Customer Experiences

1685.47 руб.
Optimize the customer experience via the cloud to gain a powerful competitive advantage Customer Obsessed looks at customer experience through the lens of the cloud to bring you a cutting-edge handbook for customer experience. Cloud technology has been hailed as a game-changer, but a recent IDC report shows that it accounts for less than three percent of total IT spending; why are so many companies neglecting such an enormous asset? This book provides a high-level overview of how the cloud can give you a competitive advantage. You'll learn how to integrate cloud technology into sound customer experience strategy to achieve unprecedented levels of success. More than just a state-of-the-field assessment, this book offers a set of concrete actions you can take today to leverage cloud computing into technical innovation and better business outcomes at all levels of your organization. You'll examine the many factors that influence the customer experience, and emerge with the insight to fine-tune your approach using the power of the cloud. What kind of advantage is your company leaving on the table? This book guides you through the key drivers of customer success to help you optimize your approach and leverage the future of global technology. Learn the keys to competitive advantage in the digital era Gain insight into each element that affects customer experience Harness the power of the cloud to achieve customer success Follow a prescriptive framework for optimizing customer experience We are in the golden age of IT innovation, but the majority of companies haven't even adopted cloud technology, much less begun to utilize its full business capabilities. Jump into the gap now, and reap the benefits as other struggle to catch up. Customer Obsessed gives you the guidance you need to achieve sustainable success in today's digital world.
Bob Kelleher Customer Experience For Dummies Bob Kelleher Customer Experience For Dummies Новинка

Bob Kelleher Customer Experience For Dummies

1749.65 руб.
Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth. Customer Experience For Dummies helps you listen to your customers and offers friendly, practical, and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises. The book will show you simple and attainable ways to increase customer experience and generate sales growth, competitive advantage, and profitability. You'll get the know-how to successfully optimize social media to create more loyal customers, provide feedback that keeps them coming back for more, become a trustworthy and transparent entity that receives positive reviews, and so much more. Gives you the tools you need to target customers more precisely Helps you implement new social and mobile strategies Shows you how to generate and maintain customer loyalty in order to achieve success through multiple channels Explains how a fully-engaged customer can help you outperform the competition Learn how to respond effectively to customer feedback Your brand's reputation and success is your lifeblood, and Customer Experience For Dummies shows you how to stay relevant, add value, and win and retain customers.
John R. DiJulius, III What's the Secret?. To Providing a World-Class Customer Experience John R. DiJulius, III What's the Secret?. To Providing a World-Class Customer Experience Новинка

John R. DiJulius, III What's the Secret?. To Providing a World-Class Customer Experience

2174.26 руб.
What's the Secret? gives you an inside look at the world-class customer service strategies of some of today's best companies. You'll learn how companies like Disney, Nordstrom, and The Ritz-Carlton get 50,000 employees to deliver world-class customer service on a consistent basis- and how your company can too. Packed with insider knowledge and a wealth of proven best practices, author John DiJulius will show you how your company can emulate the world's best customer service providers.
Nancy Muir C. Kindle Fire HDX For Dummies Nancy Muir C. Kindle Fire HDX For Dummies Новинка

Nancy Muir C. Kindle Fire HDX For Dummies

1295.87 руб.
Spark your interest in Kindle Fire HDX and start burning through books, movies, music, and more with this bestselling guide! The Kindle Fire HDX is Amazon's premiere tablet. With its new, more powerful Android operating system, this latest version has some exciting bells and whistles along with the features that have made the Fire a tablet fan favorite: access to the amazing Amazon Appstore, online music storage, a large music and video store, a huge e-book library, and easy one-step ordering from Amazon. This full-color, For Dummies guide shows you how to take advantage of all the Kindle Fire’s functionality including browsing the web, sharing photos, watching videos, playing games, downloading apps, reading newspapers and magazines, and personalizing the device for your needs. Covers the Kindle Fire HDX and Kindle Fire HD tablets Walks you through getting connected, navigating the touchscreen interface, working with Kindle Fire's built-in apps, using Amazon Cloud, and getting help from the Mayday feature Helps you stay in touch with social media, e-mail, and Skype and find what you’re looking for online with Amazon’s Silk web browser Shows you how to stay entertained with the latest apps, movies, TV shows, music, games, e-books, and other cool content for your Kindle Fire HDX or Kindle Fire HD Blaze through Kindle Fire HDX For Dummies and start taking advantage of the hottest tablet in town today!
Gaston Legorburu Storyscaping. Stop Creating Ads, Start Creating Worlds Gaston Legorburu Storyscaping. Stop Creating Ads, Start Creating Worlds Новинка

Gaston Legorburu Storyscaping. Stop Creating Ads, Start Creating Worlds

1944.78 руб.
How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces «storyscaping» as a way to create immersive experiences that solve the challenge of connecting brands and consumers. This book describes a powerful new approach to advertising and marketing for the digital age that involves using stories to design emotional and transactional experiences for customers, both online and offline. Each connection inspires engagement with another, so the brand becomes part of the customer's story. Authors Gaston Legorburu and Darren McColl explain how marketers can identify and define the core target audience segment, define your brand's purpose, understand the emotional desires of your consumers, and more. Shows how to map how the consumer engages with the category and product/service Explains how to develop an organizing idea and creative plan for an immersive storyscape experience Defines the role of marketing channels around the organizing idea Establishes how technology can be applied to the experience Learn how to measure, optimize, and evolve the customer experience through the use of strong narratives that compel consumers to buy into your brand. www.storyscaping.com
Jeanne Hopkins Go Mobile. Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business Jeanne Hopkins Go Mobile. Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business Новинка

Jeanne Hopkins Go Mobile. Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business

1617.41 руб.
Set-up, run, and measure successful mobile media marketing campaigns Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more. Go Mobile offers practical, step-by-step guidance for implementing a mobile marketing campaign. Readers will learn how to: Use location-based marketing to get new customers and keep existing ones Integrate social media with your mobile media campaign Use mobile E-commerce to improve brand loyalty Measure the ROI of a mobile media campaign Develop mobile media business models you can use to grow revenues With these effective, efficient, and integrated mobile marketing campaigns, business owners and marketers will garner enviable response rates and watch their revenue grow more rapidly than ever before.
Mark Skousen EconoPower. How a New Generation of Economists is Transforming the World Mark Skousen EconoPower. How a New Generation of Economists is Transforming the World Новинка

Mark Skousen EconoPower. How a New Generation of Economists is Transforming the World

1940.89 руб.
EconoPower will provide you with a firm understanding of the influence of modern economics and how it can be used to improve the world we live in. It offers practical advice on numerous personal financial matters—earning, saving, investing, and retiring—based on the breakthrough contributions of behavioral economists. And it looks at how economists are working successfully on issues such as public education, crime, and global warming. EconoPower also examines how a new economic philosophy may dominate the new millennium.
Erik Hellman Android Programming. Pushing the Limits Erik Hellman Android Programming. Pushing the Limits Новинка

Erik Hellman Android Programming. Pushing the Limits

3748.7 руб.
Unleash the power of the Android OS and build the kinds of brilliant, innovative apps users love to use If you already know your way around the Android OS and can build a simple Android app in under an hour, this book is for you. If you’re itching to see just how far you can push it and discover what Android is really capable of, it’s for you. And if you’re ready to learn how to build advanced, intuitive, innovative apps that are a blast to use, this book is definitely for you. From custom views and advanced multi-touch gestures, to integrating online web services and exploiting the latest geofencing and activity recognition features, ace Android developer, Erik Hellman, delivers expert tips, tricks and little-known techniques for pushing the Android envelope so you can: Optimize your components for the smoothest user experience possible Create your own custom Views Push the boundaries of the Android SDK Master Android Studio and Gradle Make optimal use of the Android audio, video and graphics APIs Program in Text-To-Speech and Speech Recognition Make the most of the new Android maps and location API Use Android connectivity technologies to communicate with remote devices Perform background processing Use Android cryptography APIs Find and safely use hidden Android APIs Cloud-enable your applications with Google Play Services Distribute and sell your applications on Google Play Store Learn how to unleash the power of Android and transform your apps from good to great in Android Programming: Pushing the Limits.
Yamini Naidu Power Play. Game Changing Influence Strategies For Leaders Yamini Naidu Power Play. Game Changing Influence Strategies For Leaders Новинка

Yamini Naidu Power Play. Game Changing Influence Strategies For Leaders

1231.69 руб.
Discover the secrets of influence, impact and transformational leadership Power Play is the powerful and practical 21st century guide to mega-impact and influence, providing business leaders with explosive influence strategies to move people into action and results. Influence, like gravity, pulls success into your orbit and gives you the power to make real changes in your relationships, your organisation and the world. This book explores the different types of power and you will learn when to coerce, when to collaborate and when to connect. You'll delve into areas of influence that you may not have considered, including the power of message, context, empathy, humour, positioning, love and more. This book identifies the strengths and weaknesses of each of these influence tools and offers practical tips so you can create a seismic shift in your influence while maintaining authenticity and integrity. Influence is the key factor that allows you to build powerful relationships that facilitate more effective leadership. It can mean the difference between achieving results and falling short, keeping clients or losing them, winning that pitch or blowing it. This book shows you how to amplify your influence and turbo charge your impact in every area. Understand the different types of power Discover new tools of influence and the art of power play Explore influence strategies with impact and integrity Become a power player and deliver results Influence is a science, and it's the key to your personal and professional success. Power Play helps you build a bottomless supply, and wield it with authenticity, compassion and integrity.
Jacob Seidelin HTML5 Games. Creating Fun with HTML5, CSS3, and WebGL Jacob Seidelin HTML5 Games. Creating Fun with HTML5, CSS3, and WebGL Новинка

Jacob Seidelin HTML5 Games. Creating Fun with HTML5, CSS3, and WebGL

2174.26 руб.
Discover new opportunities for building 2D and 3D games with HTML5 The newest iteration of HTML, HTML5 can be used with JavaScript, CSS3, and WebGL to create beautiful, unique, engaging games that can be played on the web or mobile devices like the iPad or Android phones. Gone are the days where games were only possible with plugin technologies such as Flash and this cutting-edge book shows you how to utilize the latest open web technologies to create a game from scratch using Canvas, HTML5 Audio, WebGL, and WebSockets. You'll discover how to build a framework on which you will create your HTML5 game. Then each successive chapter covers a new aspect of the game, including user input, sound, multiplayer functionality, 2D and 3D graphics, and more. Aims directly at a new way to develop games for the web through the use of HTML5 Demonstrates how to make iOS and Android web apps Explains how to capture player input; create 3D graphics; and incorporate textures, lighting, and sound Guides you through the process of creating a game from scratch using Canvas, HTML5 Audio, WebGL, and WebSockets By the end of this invaluable book, you will have created a fully functional game that can be played in any compatible browser or on any mobile device that supports HTML5.
Chris Stevens Designing for the iPad. Building Applications that Sell Chris Stevens Designing for the iPad. Building Applications that Sell Новинка

Chris Stevens Designing for the iPad. Building Applications that Sell

2592.39 руб.
Get in the game of developing successful apps for the iPad Designing for the iPad presents unique challenges for developers and requires an entirely different mindset of elements to consider when creating apps. Written by a highly successful iPad software developer, this book teaches you how to think about the creation process differently when designing iPad apps and escorts you through the process of building applications that have the best chance for success. You'll learn how to take advantage of the iPad's exciting new features and tackle an array of new design challenges so that you can make your app look spectacular, work intuitively, and sell, sell, sell! Bestselling iPad app developer Chris Stevens shares insight and tips for creating a unique and sellable iPad app Walks you through sketching out an app, refining ideas, prototyping designs, organizing a collaborative project, and more Highlights new code frameworks and discusses interface design choices Offers insider advice on using the latest coding options to make your app a surefire success Details iPad design philosophies, the difference between industrial and retail apps, and ways to design for multiple screen orientations Designing for the iPad escorts you through the steps of developing apps for the iPad, from pencil sketch all the way through to the iPad App Store.
April Helm Leigh Genealogy Online For Dummies April Helm Leigh Genealogy Online For Dummies Новинка

April Helm Leigh Genealogy Online For Dummies

1620 руб.
Research your family history using the latest online tools and apps Genealogy Online For Dummies, 7th Edition is the perfect book to help you conduct genealogical research. Updated to cover the latest online tools, this new edition shows you how to leverage social networks and the rapidly increasing number of mobile apps to locate family members and trace their histories. You?ll discover how to start your investigation, develop a research plan of action, identify sites and resources that will be of the most use to you, get information from government records, preserve electronic materials, and share your findings with the rest of the family. Shows you how to conduct research into family history using the latest online tools, mobile apps, and other resources Explains how to use online and offline research techniques and tools for genealogical research, find and share information with other genealogists, and create your own site to showcase your family tree, digital images, and compiled genealogies Includes access to free versions of RootsMagic Essentials and Legacy Family Tree Standard Edition as well as information on free websites for storing your genealogical information Covers DNA research and testing, new geocoding applications, U.S. Census information available online, international records, public access catalogs, and more Genealogy Online For Dummies, 7th Edition helps you follow the clues to uncover your family?s legacy ? the fun and easy way.
Jeff Hasen Mobilized Marketing. How to Drive Sales, Engagement, and Loyalty Through Mobile Devices Jeff Hasen Mobilized Marketing. How to Drive Sales, Engagement, and Loyalty Through Mobile Devices Новинка

Jeff Hasen Mobilized Marketing. How to Drive Sales, Engagement, and Loyalty Through Mobile Devices

1617.41 руб.
Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for its affordability, measurability, and repeatable successes in producing sales and driving engagement and loyalty. Through insights from bold industry visionaries and fellow mobile pioneers, Mobilized Marketing takes readers through campaigns worth repeating and others that are not. Learn the many roads that marketers can take and the proven strategies and tactics that move products and build loyalty through the consumer's most personal device. With examples from the more than 130,000 campaigns developed by mobile marketing leader Hipcricket, Mobilized Marketing breaks down how brands of all sizes have performed in their mobile efforts—why some have failed and how others bravely turned to mobile. Demonstrates how to integrate mobile into marketing programs and how to effectively measure it Explains how to make your existing marketing spends work harder Delivers step-by-step instructions on how to optimize campaigns in real-time Shows how to determine which mobile tactics are keepers and which are not It's time to mobilize your marketing programs and drive your profits to new heights.
Kate Shoup Business Gamification For Dummies Kate Shoup Business Gamification For Dummies Новинка

Kate Shoup Business Gamification For Dummies

1749.65 руб.
The easy way to grasp and use gamification concepts in business Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any department in a company (HR, Sales, Marketing, Engineering, Support, etc.), for any web-based experience (mobile, website, retail, community, etc.). Business Gamification For Dummies explains how you can apply the principles of this strategic concept to your own business model. How gamification evolved from Farmville/Zynga and Facebook and is now something that can be applied to the work environment How to build a successful gamification program How to entice and retain customers using gamification How to drive employee behavior inside your organization Real-world illustrations of gamification at work If you're interested in learning more about this exciting and innovative business strategy, this friendly, down-to-earth guide has you covered.
Greg Rushford How Washington Actually Works For Dummies Greg Rushford How Washington Actually Works For Dummies Новинка

Greg Rushford How Washington Actually Works For Dummies

647.61 руб.
Get the inside scoop on the most powerful city on Earth Washington, D.C.: Capital of the Free World; the most powerful city on Earth. No other country, company, or international organization can compare with the reach and wealth of the federal government. Policymaking – the art of deciding what programs to support, what laws to pass, or what regulations to write – is at the core of what Washington does and is what everyone, from the President on down, wants to influence. How Washington Actually Works For Dummies isn't a dry explanation of the American system of government but a playbook for how Washington really works: who has a seat at the table, how the policymaking process works, and how one survives. It takes you inside the political process in Washington, discusses changes in recent decades, and explains how the parts fit together. You find out: Who really runs Washington Why the President’s power is limited How Congress (and its committee structure) works What the bureaucrats – the men and women behind the curtain – do to earn your tax dollars How lobbyists, activists, and other players influence policy In a presidential election year when economic issues are center stage and the candidates will go head to head in policy debates, there’s no better time to discover the ins and outs of how policy is actually made.
Julian Dolce Android Development with Flash. Your visual blueprint for developing mobile apps Julian Dolce Android Development with Flash. Your visual blueprint for developing mobile apps Новинка

Julian Dolce Android Development with Flash. Your visual blueprint for developing mobile apps

2268.26 руб.
The visual guide to developing for one of the world’s hottest new mobile platforms, the Android OS The Android operating system works on phones that combine a camera, Web browser, e-mail, GPS, and mapping tool into a single accessible pocket-sized unit, and can function on computers, as well. Aimed at visual learners and packed with hundreds of screen shots, this guide brings Flash developers up to speed on the necessary factors to take into account when developing for this touch-based, mobile platform. Experienced Flash developer Julian Dolce escorts you through the process of creating applications for the Android OS using the Flash CS5 development platform and informs you of best practices to try as well as common pitfalls to avoid. Guides you step by step through the process of creating applications for the Android OS using Flash CS5 Explores the capabilities and limitations of developing apps for the Android OS Points out common pitfalls and teaches you best practices Features hundreds of screen shots to assist with visual learning Android Development with Flash: Your visual blueprint for developing mobile apps gets you on your way to developing apps for Android… in a flash!
Jamie McQuiggan Mobile Learning. A Handbook for Developers, Educators, and Learners Jamie McQuiggan Mobile Learning. A Handbook for Developers, Educators, and Learners Новинка

Jamie McQuiggan Mobile Learning. A Handbook for Developers, Educators, and Learners

2917.17 руб.
Explore the game-changing technology that allows mobile learning to effectively reach K-12 students Mobile Learning: A Handbook for Developers, Educators and Learners provides research-based foundations for developing, evaluating, and integrating effective mobile learning pedagogy. Twenty-first century students require twenty-first century technology, and mobile devices provide new and effective ways to educate children. But with new technologies come new challenges—therefore, this handbook presents a comprehensive look at mobile learning by synthesizing relevant theories and drawing practical conclusions for developers, educators, and students. Mobile devices—in ways that the laptop, the personal computer, and netbook computers have not—present the opportunity to make learning more engaging, interactive, and available in both traditional classroom settings and informal learning environments. From theory to practice, Mobile Learning explores how mobile devices are different than their technological predecessors, makes the case for developers, teachers, and parents to invest in the technology, and illustrates the many ways in which it is innovative, exciting, and effective in educating K-12 students. Explores how mobile devices can support the needs of students Provides examples, screenshots, graphics, and visualizations to enhance the material presented in the book Provides developers with the background necessary to create the apps their audience requires Presents the case for mobile learning in and out of classrooms as early as preschool Discusses how mobile learning enables better educational opportunities for the visually impaired, students with Autism, and adult learners. If you're a school administrator, teacher, app developer, or parent, this topical book provides a theoretical, well-researched discussion of the pedagogical theory and mobile learning, as well as practical advice in setting up a mobile learning strategy.
Hamish Pringle Celebrity Sells Hamish Pringle Celebrity Sells Новинка

Hamish Pringle Celebrity Sells

3578.39 руб.
Celebrities have always captured the imagination of the public. In today's age of consumerism, their ability to influence our behaviour can be seen worldwide. Harnessing this power can reap huge rewards for business – the Jamie Oliver campaign helped turn around Sainsbury?s fortunes, with the return on investment estimated at £27.95 for every advertising pound spent; sales of Walker?s Crisps increased by 105% thanks to Gary Lineker; One to One re-launched its brand with stars including Kate Moss and Elvis Presley. Celebrity Sells demonstrates the awesome power of famous names, when skilfully used, to sell brands and offers practical advice on how to develop and advertise a brand using celebrities, including: How to choose the right celebrity for your brand How to build your brand using a celebrity How to manage relationships with celebrities How to protect celebrity and brand reputation
Christian Bernard How to excite a woman? How quickly and strongly to excite a girl, a woman, a wife… Christian Bernard How to excite a woman? How quickly and strongly to excite a girl, a woman, a wife… Новинка

Christian Bernard How to excite a woman? How quickly and strongly to excite a girl, a woman, a wife…

296 руб.
The fact is that when a woman is in love, she can experience the influx of excitement, communicating with a man who likes her. A woman can come to sexual delight from much. People have different perceptions of the world around them. Each of them can act on a woman like valerian on a seal.
Jesse Feiler iOS 6 Foundations Jesse Feiler iOS 6 Foundations Новинка

Jesse Feiler iOS 6 Foundations

2592.39 руб.
A practical introduction for using iOS 6 to create universal apps If you have prior experience programming in an object-oriented language and are eager to start building universal apps for iPad and iPhone (including the iPod touch), then this is the book for you! Using the latest version of iOS (iOS 6) along with the latest version of Xcode (Xcode 4.5), this book is a practical introduction rather than just a catalog of components. Full-color and packed with groundbreaking, innovative designs, this book teaches you how to create eye-catching, unique apps. Teaches you the various aspects of iOS development, beginning with getting started with iOS 6, getting Up to Speed with Xcode, and learning the tools and Objective-C Reviews building the user interface with Xcode and Interface Builder Details how to set up your app in iTunes connect and distribute it through the app store Walks you through adding features like geo-location and twitter sharing Helps you avoid common pitfalls and design decisions related to user experience and iOS programming iOS 6 Foundations is organized so that each chapter builds on the previous, providing you with a finished app by the end of the book.
Damien Stolarz Starting an iPhone Application Business For Dummies Damien Stolarz Starting an iPhone Application Business For Dummies Новинка

Damien Stolarz Starting an iPhone Application Business For Dummies

1620 руб.
How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.
David Pogue Classical Music For Dummies David Pogue Classical Music For Dummies Новинка

David Pogue Classical Music For Dummies

1620 руб.
Haydn, Tchaikovsky, and Brahms, oh, my! The beginner's guide to classical music Classical Music For Dummies is a friendly, funny, easy-to-understand guide to composers, instruments, orchestras, concerts, recordings, and more. Classical music is widely considered one of the pinnacles of human achievement, and this informative guide will shows you just how beautiful and rewarding it can be. You'll learn how Bach is different from Beethoven, how Mozart is different still, and why not all «classical» music is actually Classical if it's really Baroque or Romantic. You'll be introduced to the composers and their work, and discover the groundbreaking pieces that shake the world every time they're played. Begin building your classical music library with the essential recordings that define orchestral, choral, and operatic beauty as you get acquainted with the orchestras and musicians that bring the composers to life. Whether you want to play classical music or just learn more about it, Classical Music For Dummies will teach you everything you need to know to get the most out of this increasingly popular genre. Distinguish flute from piccolo, violin from viola, and trumpet from trombone Learn the difference between overtures, requiems, arias, and masses Explore the composers that shaped music as we know it Discover the recordings your music library cannot be without Classical music has begun sneaking into the mainstream – if your interest has been piqued, there's never been a better time to develop an appreciation for this incredibly rich, complex, and varied body of work. Classical Music For Dummies lays the groundwork, and demonstrates just how amazing classical music can be.
Marshall Goldsmith The Employee Experience Advantage. How to Win the War for Talent by Giving Employees the Workspaces they Want, the Tools they Need, and a Culture They Can Celebrate Marshall Goldsmith The Employee Experience Advantage. How to Win the War for Talent by Giving Employees the Workspaces they Want, the Tools they Need, and a Culture They Can Celebrate Новинка

Marshall Goldsmith The Employee Experience Advantage. How to Win the War for Talent by Giving Employees the Workspaces they Want, the Tools they Need, and a Culture They Can Celebrate

1685.47 руб.
Research Shows Organizations That Focus on Employee Experience Far Outperform Those That Don't Recently a new type of organization has emerged, one that focuses on employee experiences as a way to drive innovation, increase customer satisfaction, find and hire the best people, make work more engaging, and improve overall performance. The Employee Experience Advantage is the first book of its kind to tackle this emerging topic that is becoming the #1 priority for business leaders around the world. Although everyone talks about employee experience nobody has really been able to explain concretely what it is and how to go about designing for it…until now. How can organizations truly create a place where employees want to show up to work versus need to show up to work? For decades the business world has focused on measuring employee engagement meanwhile global engagement scores remain at an all time low despite all the surveys and institutes that been springing up tackle this problem. Clearly something is not working. Employee engagement has become the short-term adrenaline shot that organizations turn to when they need to increase their engagement scores. Instead, we have to focus on designing employee experiences which is the long term organizational design that leads to engaged employees. This is the only long-term solution. Organizations have been stuck focusing on the cause instead of the effect. The cause is employee experience; the effect is an engaged workforce. Backed by an extensive research project that looked at over 150 studies and articles, featured extensive interviews with over 150 executives, and analyzed over 250 global organizations, this book clearly breaks down the three environments that make up every single employee experience at every organization around the world and how to design for them. These are the cultural, technological, and physical environments. This book explores the attributes that organizations need to focus on in each one of these environments to create COOL spaces, ACE technology, and a CELEBRATED culture. Featuring exclusive case studies, unique frameworks, and never before seen research, The Employee Experience Advantage guides readers on a journey of creating a place where people actually want to show up to work. Readers will learn: The trends shaping employee experience How to evaluate their own employee experience using the Employee Experience Score What the world's leading organizations are doing around employee experience How to design for technology, culture, and physical spaces The role people analytics place in employee experience Frameworks for how to actually create employee experiences The role of the gig economy The future of employee experience Nine types of organizations that focus on employee experience And much more! There is no question that engaged employees perform better, aspire higher, and achieve more, but you can't create employee engagement without designing employee experiences first. It's time to rethink your strategy and implement a real-world framework that focuses on how to create an organization where people want to show up to work. The Employee Experience Advantage shows you how to do just that.
Tatiana Sindeeva-Burova The fables and the parables Tatiana Sindeeva-Burova The fables and the parables Новинка

Tatiana Sindeeva-Burova The fables and the parables

240 руб.
Tatiana Sindeeva Burova is the novice poetess, wise with the experience of hard life, who in her fables and parables shares her thoughts with the reader and tells how to become happy, how to learn to believe in yourself, how to find yourself. She had a lot of difficult situations in her life and she managed to solve them with dignity and at the same time to continue to be a person. In her fables and parables, you can find answers to various questions that disturb so much the reader in our world.
Neil Cole Journeys to Significance. Charting a Leadership Course from the Life of Paul Neil Cole Journeys to Significance. Charting a Leadership Course from the Life of Paul Новинка

Neil Cole Journeys to Significance. Charting a Leadership Course from the Life of Paul

1617.41 руб.
A powerful, biblically based model of leadership development based on the life of the Apostle Paul All churches, denominations, and parachurch organizations are eager for new models of leadership development. Cole uses the life and leadership lessons of the Apostle Paul to show how to develop leaders who are skilled, dedicated, and always open to learning from experience. Cole, a trusted, innovative authority, uses the four journeys of Paul to shows how leaders can grow to be more influential. A publication from the acclaimed Leadership Network Paul, the original “church planter,” was very instrumental in the growth of Christianity—and a perfect model for today’s leaders. Shows how Paul’s leadership developed over the course of his life to get better and better with time and maturity—and how they can do the same.
Veronica Larsson Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience Veronica Larsson Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience Новинка

Veronica Larsson Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience

236 руб.
Squirt – the theory and practice of the mostmysterious female orgasm.In this manual you will learn how the squirt differs from other types of orgasms, how to help it reach its partner, advice to women on its quick achievement. Myths and truth about the squirt, the history of observations, personal experience, etc.
My First Word Book About School My First Word Book About School Новинка

My First Word Book About School

1206 руб.
Going to school for the first time can be a daunting experience, and this book will certainly help children learn about what is expected at school. Children will learn 250 words relating to the school experience, which will help them expand their vocabulary, a very important pre-requisite to learning how to read.
Tony Aspler Canadian Wine for Dummies Tony Aspler Canadian Wine for Dummies Новинка

Tony Aspler Canadian Wine for Dummies

2177.5 руб.
How can the same grapes make two different wines? Can you tell what a wine tastes like by reading the label? By understanding wine, you can drink better wine. In grocery stores, liquor stores, and at the vineyard, the key to picking a tasty wine is knowing how the wine was made—not by looking at the price. Even the glass you drink wine out of can enhance the experience. With some basic guidance, being a wine connoisseur is as easy as knowing what you like. Canadian Wine For Dummies is for everyone from beginning wine drinkers who need a friendly primer on wine to experienced wine tasters who want a thorough introduction to the diverse variety of wines produced in Canadian. This is the perfect guide if you’re interested in: Entertaining at home Collecting wine Cooking with wine Touring Canadian vineyards Impressing your friends Explore all the factors that influence a wine 212;from the soil the grapes grow in to the winemaking process—and understand how to decipher this information from the label. Navigate any restaurant’s wine list and order the best tasting and priced bottle. Serve the perfect wine to complement the food your serving. This friendly guide helps you do these things and more: Introduce your friends to Icewine Happily marry food and wine at your wedding Purchase wine online from private shops Properly taste and describe any wine Organize wine tastings Know when to send back a bottle of wine Tired of relying on other people’s wine choices? Want to discover a vast country of delicious wines? There are many, many reasons to explore the world of Canadian wines. No matter what the reason, the experience you take away from delving into the savory world of Canadian wines will make itself useful the rest of your life.
Gary Nyberg Modern Clinic Design. Strategies for an Era of Change Gary Nyberg Modern Clinic Design. Strategies for an Era of Change Новинка

Gary Nyberg Modern Clinic Design. Strategies for an Era of Change

6374.01 руб.
Shift Clinic design to keep pace with the evolving healthcare industry Modern Clinic Design: Strategies for an Era of Change is a comprehensive guide to optimizing patient experience through the design of the built environment. Written by a team of veteran healthcare interior designers, architects, and engineers, this book addresses the impacts of evolving legislation, changing technologies, and emerging nontraditional clinic models on clinic design, and illustrates effective design strategies for any type of clinic. Readers will find innovative ideas about lean design, design for flexibility, and the use of mock-ups to prototype space plans within a clinic setting, and diagrammed examples including waiting rooms, registration desks, and exam rooms that demonstrate how these ideas are applied to real-world projects. Spurred on by recent healthcare legislation and new technological developments, clinics can now offer a greater variety of services in a greater variety of locations. Designers not only need to know the different requirements for each of these spaces, but also understand how certain design strategies affect the patient's experience in the space. This book explores all aspects of clinic design, and describes how aesthetics and functionality can merge to provide a positive experience for patients, staff, and healthcare providers. Understand how recent industry developments impact facility design Learn how design strategies can help create a positive patient experience Examine emerging clinic models that are becoming increasingly prevalent Analyze the impact of technology on clinic design A well-designed clinic is essential for the well-being of the patients and health care providers that occupy the space every day. The healthcare industry is shifting, and the healthcare design industry must shift with it to continue producing spaces that are relevant to ever-evolving patient and worker needs. For complete guidance toward the role of design, Modern Clinic Design is a thorough, practical reference.
Rocky Heckman Designing Platform Independent Mobile Apps and Services Rocky Heckman Designing Platform Independent Mobile Apps and Services Новинка

Rocky Heckman Designing Platform Independent Mobile Apps and Services

3745.15 руб.
Presents strategies to designing platform agnostic mobile apps connected to cloud based services that can handle heavy loads of modern computing Provides development patterns for platform agnostic app development and technologies Includes recommended standards and structures for easy adoption Covers portable and modular back-end architectures to support service agility and rapid development
Carlos Pinheiro AndreReis Social Network Analysis in Telecommunications Carlos Pinheiro AndreReis Social Network Analysis in Telecommunications Новинка

Carlos Pinheiro AndreReis Social Network Analysis in Telecommunications

4213.68 руб.
A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowledge can be combined to create a positive customer experience within the telecommunications industry. Reveals how telecommunications companies can effectively enhance their relationships with customers Provides the groundwork for defining social network analysis Defines the tools that can be used to address social network problems A must-read for any professionals eager to distinguish their products in the marketplace, this book shows you how to get it done right, with social network analysis.
Robert Heath Seducing the Subconscious. The Psychology of Emotional Influence in Advertising Robert Heath Seducing the Subconscious. The Psychology of Emotional Influence in Advertising Новинка

Robert Heath Seducing the Subconscious. The Psychology of Emotional Influence in Advertising

2174.26 руб.
Our relationship with ads: it's complicated A must-read for anyone intrigued by the role and influence of the ad world, Seducing the Subconscious explores the complexities of our relationship to advertising. Robert Heath uses approaches from experimental psychology and cognitive neuroscience to outline his theory of the subconscious influence of advertising in its audience’s lives. In addition to looking at ads’ influence on consumers, Heath also addresses how advertising is evolving, noting especially the ethical implications of its development. Supported by current research, Seducing the Subconscious shows us just how strange and complicated our relationship is with the ads we see every day.
Chris Helder How to Influence People. Motivate, Inspire and Get the Results You Want Chris Helder How to Influence People. Motivate, Inspire and Get the Results You Want Новинка

Chris Helder How to Influence People. Motivate, Inspire and Get the Results You Want

1260.22 руб.
Master the power of influence and persuasion. What if you could instantly boost your capability to influence, motivate and connect with people? How could it increase your productivity, team culture and bottom line? Better yet, what if you could influence yourself to achieve greater success? Imagine the impact that would have on your life and fortunes. How to Influence People takes these ideas out of the realm of what-if and turns them into reality. Whether you're a new manager looking for direction, an experienced leader looking to hone your skills or a sales professional looking for better ways to connect, How to Influence People is for you! Originally published in 2013 as The Ultimate Book of Influence, this book has been reviewed and redesigned to become part of the Wiley Be Your Best series – aimed at helping readers acheive professional and personal success.
Martin Sauter Beyond 3G - Bringing Networks, Terminals and the Web Together. LTE, WiMAX, IMS, 4G Devices and the Mobile Web 2.0 Martin Sauter Beyond 3G - Bringing Networks, Terminals and the Web Together. LTE, WiMAX, IMS, 4G Devices and the Mobile Web 2.0 Новинка

Martin Sauter Beyond 3G - Bringing Networks, Terminals and the Web Together. LTE, WiMAX, IMS, 4G Devices and the Mobile Web 2.0

8168.06 руб.
Giving a sound technical introduction to 3GPP LTE and SAE, this book explains the decisions taken during standardization while also examining the likely competition for LTE such as HSPA+ and WiMAX. As well as looking at next generation network technologies, Beyond 3G – Bringing Networks, Terminals and the Web Together describes the latest mobile device developments, voice and multimedia services and the mobile web 2.0. It considers not only how the systems, devices and software work but also the reasons behind why they are designed in this particular way. How these elements strongly influence each other is discussed as well as how network capabilities, available bandwidth, mobile device capabilities and new application concepts will shape the way we communicate in the future. This book gives an end to end introduction to wireless, from mobile software architecture to core networks, making it a valuable resource for anyone working in the industry. Examines current and next-generation network technologies such as UMTS, HSPA+, WiMAX, LTE and Wifi Analyses and explains performance and capacity in practice as well as future capacity requirements and how they can be fulfilled Introduces the reader to the current cellular telephony architecture and to voice over IP architectures such as SIP, IMS and TISPAN Looks at mobile device hardware and mobile operating system evolution Encompasses all major global wireless standards for application development and the latest state of the mobile web 2.0
Larry Freed Innovating Analytics. How the Next Generation of Net Promoter Can Increase Sales and Drive Business Results Larry Freed Innovating Analytics. How the Next Generation of Net Promoter Can Increase Sales and Drive Business Results Новинка

Larry Freed Innovating Analytics. How the Next Generation of Net Promoter Can Increase Sales and Drive Business Results

1685.47 руб.
How does a CEO, manager, or entrepreneur begin to sort out what defines and drives a good customer experience and how it can be measured and made actionable? If you know how well the customer experience is satisfying your customers and you know how to increase their satisfaction, you can then increase sales, return visits, recommendations, loyalty, and brand engagement across all channels. More reliable and more useful data leads to better decisions and better results. Innovating Analytics is also about the need for a comprehensive measurement ecosystem to accurately assess and improve the other elements of customer experience. This is a time of great change and great opportunity. The companies that use the right tools and make the right assessments of how to satisfy their customers will have the competitive advantage. Innovating Analytics introduces an index that measures a customer’s likelihood to recommend and the likelihood to detract. The current concept of the Net Promoter Score (NPS) that has been adopted by many companies during the last decade—is no longer accurate, precise or actionable. This new metric called the Word of Mouth Index (WoMI) has been tested on hundreds of companies and with over 1.5 million consumers over the last two years. Author Larry Freed details the improvement that WoMI provides within what he calls the Measurement Ecosystem. He then goes on to look at three other drivers of customer satisfaction along with word of mouth: customer acquisition, customer loyalty, and customer conversion.
Ward John Benefits Management. How to Increase the Business Value of Your IT Projects Ward John Benefits Management. How to Increase the Business Value of Your IT Projects Новинка

Ward John Benefits Management. How to Increase the Business Value of Your IT Projects

5445.38 руб.
The second edition of Benefits Management has been updated with current examples, further insights from experience and recent research. It shows how the enduring challenges achieving business value from information systems and technology projects can be addressed successfully. The approach, which is synthesized from best practices, sound theories and proven techniques from a range of management disciplines, is exemplified from the authors' extensive experience of working with a wide range of organizations. The book includes examples from a wide variety of projects including non-IT projects. The book is written in an accessible style, ideal for practicing managers, and includes check lists and templates for using the processes, tools and techniques and real-life case studies of their application and impacts. The book now also includes: International survey results that reinforce the importance of the topic, the key management issues and evidence of how the more successful organizations' practices are closely aligned with those described in the book. A Benefits Management Maturity diagnostic which enables organizations to understand the reasons for their current investment success levels and then how to increase them. Discussion of the role and contribution Project Management Offices (PMOs): how they can improve the delivery of value IT projects. Further practical advice and guidance on Program and Portfolio Management, including findings from the authors’ recent research in several large organizations.
Bronte A. Agnes Grey = Агнес Грей: роман на английском языке Bronte A. Agnes Grey = Агнес Грей: роман на английском языке Новинка

Bronte A. Agnes Grey = Агнес Грей: роман на английском языке

235 руб.
Agnes Grey was an 1847 novel based on her experience. At age 19 Anne Bronte left home and worked as a governess for a few years before becoming a writer. Bronte depicts the precarious position of a governess and how that can affect a young woman. Agnes was the daughter of a minister whose family was in financial problems. She experiences the difficulty of reining in spoiled children and how wealth can corrupt morals.

кешбака
Страницы:


Research Shows Organizations That Focus on Employee Experience Far Outperform Those That Don't Recently a new type of organization has emerged, one that focuses on employee experiences as a way to drive innovation, increase customer satisfaction, find and hire the best people, make work more engaging, and improve overall performance. The Employee Experience Advantage is the first book of its kind to tackle this emerging topic that is becoming the #1 priority for business leaders around the world. Although everyone talks about employee experience nobody has really been able to explain concretely what it is and how to go about designing for it…until now. How can organizations truly create a place where employees want to show up to work versus need to show up to work? For decades the business world has focused on measuring employee engagement meanwhile global engagement scores remain at an all time low despite all the surveys and institutes that been springing up tackle this problem. Clearly something is not working. Employee engagement has become the short-term adrenaline shot that organizations turn to when they need to increase their engagement scores. Instead, we have to focus on designing employee experiences which is the long term organizational design that leads to engaged employees. This is the only long-term solution. Organizations have been stuck focusing on the cause instead of the effect. The cause is employee experience; the effect is an engaged workforce. Backed by an extensive research project that looked at over 150 studies and articles, featured extensive interviews with over 150 executives, and analyzed over 250 global organizations, this book clearly breaks down the three environments that make up every single employee experience at every organization around the world and how to design for them. These are the cultural, technological, and physical environments. This book explores the attributes that organizations need to focus on in each one of these environments to create COOL spaces, ACE technology, and a CELEBRATED culture. Featuring exclusive case studies, unique frameworks, and never before seen research, The Employee Experience Advantage guides readers on a journey of creating a place where people actually want to show up to work. Readers will learn: The trends shaping employee experience How to evaluate their own employee experience using the Employee Experience Score What the world's leading organizations are doing around employee experience How to design for technology, culture, and physical spaces The role people analytics place in employee experience Frameworks for how to actually create employee experiences The role of the gig economy The future of employee experience Nine types of organizations that focus on employee experience And much more! There is no question that engaged employees perform better, aspire higher, and achieve more, but you can't create employee engagement without designing employee experiences first. It's time to rethink your strategy and implement a real-world framework that focuses on how to create an organization where people want to show up to work. The Employee Experience Advantage shows you how to do just that.
Продажа how can mobile apps influence the music festival experience лучших цены всего мира
Посредством этого сайта магазина - каталога товаров мы очень легко осуществляем продажу how can mobile apps influence the music festival experience у одного из интернет-магазинов проверенных фирм. Определитесь с вашими предпочтениями один интернет-магазин, с лучшей ценой продукта. Прочитав рекомендации по продаже how can mobile apps influence the music festival experience легко охарактеризовать производителя как превосходную и доступную фирму.