the facebook effect



Suzana E. Flores Facehooked. How Facebook Affects Our Emotions, Relationships, and Lives Suzana E. Flores Facehooked. How Facebook Affects Our Emotions, Relationships, and Lives Новинка

Suzana E. Flores Facehooked. How Facebook Affects Our Emotions, Relationships, and Lives

The number of Facebook users worldwide exceeded one billion in August of 2012. With the increase in Facebook users, psychologists have seen an alarming increase in the number of Facebook related complaints from their clients. Dr. Suzana Flores, clinical psychologist, has interviewed Facebook users of all ages for three years exploring the positive and negative features of Facebook and evaluating the effect it has on our lives. Facehooked explores the problems most commonly found on Facebook, including controversial topics such as self-esteem, privacy, peer pressure, stalking, emotional manipulation, among others. Readers are not only provided with practical tools to help identify and avoid unhealthy behaviors, but also suggestions for healthier interaction on Facebook.
Jaylan Azer Facebook from Socializing to Advertising. An Empirical Study on the Effect of Facebook as Advertising Tool in Egypt Jaylan Azer Facebook from Socializing to Advertising. An Empirical Study on the Effect of Facebook as Advertising Tool in Egypt Новинка

Jaylan Azer Facebook from Socializing to Advertising. An Empirical Study on the Effect of Facebook as Advertising Tool in Egypt

Master's Thesis from the year 2014 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: Distinction, University Of Wales Institute, Cardiff, course: Master of Business Administration - Marketing Management, language: English, abstract: The focus of this research is in the area of the effect of Facebook as an advertising tool in Egypt. Such a study is important in order to maximize the benefits that marketers can get from the successful use of Facebook as a tool of advertising for their products or services, being of high popularity recently in Egypt among younger and older ages with no restrictions of use to a certain demographic class. The research methods consisted of a wide review of relevant literature coupled with collection and analysis of empirical data. The latter is based on a survey of 400 Facebook users from Cairo and Alexandria governorates. The research adopted the quantitative approach to examine the relationship between Facebook and advertising. To achieve the research objectives and verify the proposed hypothesis, descriptive analysis used to test the feel of data, Cronbach's alpha to ensure reliability of data, factor analysis for the reduction of variables and regression analysis for testing hypothesis. The research provided evidence that Facebook has a significant effect as a tool of advertising as it can stimulate consumption of products and services advertised through it. The main concl...
Jesse Stay Facebook Application Development For Dummies Jesse Stay Facebook Application Development For Dummies Новинка

Jesse Stay Facebook Application Development For Dummies

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A fun and easy guide to creating the next great Facebook app! Want to build the next runaway Facebook app like Farmville or Mafia Wars? Interested in leveraging Facebook app development as part of a marketing strategy? Whether you want to build your own Facebook app from scratch, extend an existing Facebook app, or create a game, this book gets you up and running in no time. Master the Facebook toolkit, get acquainted with the Facebook Markup and Query languages, navigate the Facebook API—even learn how to make money with your new app! Shows you how to build the next great Facebook application with just basic HTML and scripting skills Delves into what makes a good app and what makes a lucrative app Explores how to create Facebook apps for marketing and viral reach, creating apps that can make money, and Facebook game development Reviews the Facebook toolkit and gets you started with the My First Facebook application Covers Facebook Markup and Query languages, navigating the Facebook API, and how to create a compelling interface Create the next killer Facebook app with this approachable, fun guide!
Marty Weintraub Killer Facebook Ads. Master Cutting-Edge Facebook Advertising Techniques Marty Weintraub Killer Facebook Ads. Master Cutting-Edge Facebook Advertising Techniques Новинка

Marty Weintraub Killer Facebook Ads. Master Cutting-Edge Facebook Advertising Techniques

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Expert Facebook advertising techniques you won't find anywhere else! Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate «Likes,» promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook's wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it’s a must-have on the online marketer’s bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more. Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit. Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders. Master highly focused demographic targeting on Facebook's social graph. Zero in on relevant customers now. Get extraordinary advice for using each available ad element—headline, body text, images, logos, etc.—for maximum effect How to launch a Facebook advertising campaign and crucial monitoring and optimizing techniques Essential metrics and reporting considerations Captivating case studies drawn from the author's extensive Facebook advertising experience, highlighting lessons from challenges and successes Tasty bonus: a robust targeting appendix jam-packed with amazing targeting combos Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns.
Andy Smith The Dragonfly Effect. Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change Andy Smith The Dragonfly Effect. Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change Новинка

Andy Smith The Dragonfly Effect. Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book Reveals the four «wings» of the Dragonfly Effect-and how they work together to produce colossal results Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty Leverage the power of design thinking and psychological research with practical strategies Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
Fromsa Bedassa Impact of Facebook Usage on Students Academic Performance Fromsa Bedassa Impact of Facebook Usage on Students Academic Performance Новинка

Fromsa Bedassa Impact of Facebook Usage on Students Academic Performance

Thesis (M.A.) from the year 2014 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, , language: English, abstract: Today Facebook is considered as one of the most popular platforms for online social networking among youth, and - as many researches show - university students. The purpose of this study is to assess the impact of social networking sites i.e. Facebook on students' academic performance. The study was carried out in Wollega University with regular undergraduate students in focus. A questionnaire was designed to assess impact of Facebook usage on Student and was administered to 384 students' selected using stratified sampling technique. Variables identified are time spent on Facebook, addiction to Facebook and academic performance. The Pearson product-moment correlation coefficient was used to examine the relationship between addiction to Facebook and time spent on Facebook and students' academic performance. Furthermore, a multiple linear regression was carried out to determine the relative contribution of addiction to Facebook and time spent on Facebook to students' academic performance. An analysis of the results was carried out using the SPSS software package. And the findings of this study shows that time spent on Facebook and addiction to it negatively and significantly affects students' academic performance.
Jan Zimmerman Facebook Marketing All-in-One For Dummies Jan Zimmerman Facebook Marketing All-in-One For Dummies Новинка

Jan Zimmerman Facebook Marketing All-in-One For Dummies

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Reach your customers with the latest Facebook marketing strategies Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Examples and case studies illustrate best practices, and the book provides step-by-step guidance on creating a successful Facebook marketing campaign, from setting up a fan page to analyzing results. Facebook is considered the most fully-engaged social media platform for most marketers. With more than a billion users who comment over 3.2 billion times per day, Facebook provides a ready and willing customer base to businesses savvy enough to take advantage. Facebook Marketing All-in-One For Dummies, 3rd Edition walks you through the creation of a customized fan page, and guides you through interacting with fans and building a community around your brand. The book explains Facebook applications and Facebook advertising, and shows you how to make Facebook come alive. Learn how to claim your presence on Facebook Build pages to engage, retain, and sell to customers Discover advanced Facebook marketing tactics Find out why measuring, monitoring, and analyzing are important Create and curate engaging content, including photos, video, contests, and more, and watch your fan base grow. Social media marketing is a major force in the success of a business, and Facebook is at the forefront of it all. Facebook Marketing All-in-One For Dummies, 3rd Edition provides the guidance and information you need to get in there and claim your space.
Jason Alba, Jesse Stay, Rachel Melia I'm on Facebook--Now What (2nd Edition). How to Use Facebook to Achieve Business Objectives Jason Alba, Jesse Stay, Rachel Melia I'm on Facebook--Now What (2nd Edition). How to Use Facebook to Achieve Business Objectives Новинка

Jason Alba, Jesse Stay, Rachel Melia I'm on Facebook--Now What (2nd Edition). How to Use Facebook to Achieve Business Objectives

Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while marketing used to require big budgets and favor large businesses, it can now be done much less expensively, leveling the playing field for organizations of all sizes and geographic regions.In this updated version of the book we will bring you up to speed on the changes to Facebook since the last version of this book was published, as well as teach you how to get started with a Facebook business Page, how to create engaging content that meets overall objectives, how to manage your Facebook Page and build community, how to create successful Facebook ad buys and promotions, how to measure success, and how to use Facebook applications and plugins. The book is written in easy to understand language and includes many examples of how successful businesses and organizations are using Facebook, as well as Action Items to help you utilize what you learn.Contains a foreword by Mari Smith and an afterword by Mike Stelzner.
Daniel Miller Tales from Facebook Daniel Miller Tales from Facebook Новинка

Daniel Miller Tales from Facebook

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Facebook is now used by nearly 500 million people throughout the world, many of whom spend several hours a day on this site. Once the preserve of youth, the largest increase in usage today is amongst the older sections of the population. Yet until now there has been no major study of the impact of these social networking sites upon the lives of their users. This book demonstrates that it can be profound. The tales in this book reveal how Facebook can become the means by which people find and cultivate relationships, but can also be instrumental in breaking up marriage. They reveal how Facebook can bring back the lives of people isolated in their homes by illness or age, by shyness or failure, but equally Facebook can devastate privacy and create scandal. We discover why some people believe that the truth of another person lies more in what you see online than face-to-face. We also see how Facebook has become a vehicle for business, the church, sex and memorialisation. After a century in which we have assumed social networking and community to be in decline, Facebook has suddenly hugely expanded our social relationships, challenging the central assumptions of social science. It demonstrates one of the main tenets of anthropology – that individuals have always been social networking sites. This book examines in detail how Facebook transforms the lives of particular individuals, but it also presents a general theory of Facebook as culture and considers the likely consequences of social networking in the future.
Max Korbmacher Facebook as a Communicational Tool in Romantic Relationships of European and North American Adolescents and Young Adults Max Korbmacher Facebook as a Communicational Tool in Romantic Relationships of European and North American Adolescents and Young Adults Новинка

Max Korbmacher Facebook as a Communicational Tool in Romantic Relationships of European and North American Adolescents and Young Adults

Bachelor Thesis from the year 2017 in the subject Communications - Interpersonal Communication, grade: 1.7, University of Bremen (Department of Sociology), course: B.A. Sociology, language: English, abstract: A relatively small amount of research addresses romantic relationship communication on Facebook. However, the aim of this literature review was to conclude current research about romantic relationship communication of European and North American adolescents and young adults on Facebook. Communication behaviours were observed in Knapp's (1978) three relational stages: formation, maintenance, and dissolution. Facebook was found to be a significant communicational tool for adolescents and young adults in romantic relationships. Findings displayed that not only communication between partners but also between couple and network influence relationship outcomes. The availability of information can lead to dialectical struggles between relationship partners (Baxter, 2011), and high levels of social control from romantic relationship partners' networks. A special importance of Facebook was found in the relationship formation, where Facebook serves as the main tool to communicate and to gather information about potential and existing partners. Relationship maintenance on Facebook requires publications of relationship information. The frequency and importance of those publications depends on the relationship partners and their Facebook networks. No research has been conduct...
Daniel Miller Tales from Facebook Daniel Miller Tales from Facebook Новинка

Daniel Miller Tales from Facebook

5219.65 руб. или Купить в рассрочку!
Facebook is now used by nearly 500 million people throughout the world, many of whom spend several hours a day on this site. Once the preserve of youth, the largest increase in usage today is amongst the older sections of the population. Yet until now there has been no major study of the impact of these social networking sites upon the lives of their users. This book demonstrates that it can be profound. The tales in this book reveal how Facebook can become the means by which people find and cultivate relationships, but can also be instrumental in breaking up marriage. They reveal how Facebook can bring back the lives of people isolated in their homes by illness or age, by shyness or failure, but equally Facebook can devastate privacy and create scandal. We discover why some people believe that the truth of another person lies more in what you see online than face-to-face. We also see how Facebook has become a vehicle for business, the church, sex and memorialisation. After a century in which we have assumed social networking and community to be in decline, Facebook has suddenly hugely expanded our social relationships, challenging the central assumptions of social science. It demonstrates one of the main tenets of anthropology – that individuals have always been social networking sites. This book examines in detail how Facebook transforms the lives of particular individuals, but it also presents a general theory of Facebook as culture and considers the likely consequences of social networking in the future.
Chris Treadaway Facebook Marketing. An Hour a Day Chris Treadaway Facebook Marketing. An Hour a Day Новинка

Chris Treadaway Facebook Marketing. An Hour a Day

1884.23 руб. или Купить в рассрочку!
The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing marketing efforts on Facebook. This revised guide fills you in on the latest Facebook conventions, tools, and demographics, and outlines the important strategic considerations for planning a campaign Takes you step by step through crafting an initial Facebook presence, developing an overall marketing strategy, setting goals, defining metrics, developing reports, and integrating your strategy with other marketing activities Covers using features such as events, applications, and pay-per-click advertising Includes case studies and directions for updating, monitoring, and maintaining your campaign This popular guide is packed with up-to-date information to help you develop, implement, measure, and maintain a successful Facebook marketing program.
Joel Elad Facebook Advertising For Dummies Joel Elad Facebook Advertising For Dummies Новинка

Joel Elad Facebook Advertising For Dummies

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Profitable ideas and techniques for advertising on Facebook Tap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to apply the latest strategies and tactics for effective pay-per-click and cost-per-impression advertising, how to test your ad results, and much more. Explores Facebook advertising inside and out; there are now more than 400 million active Facebook users and over 1.6 million active Pages on Facebook Works as an all-around, hands-on guide for both experienced and new Facebook advertisers Walks you through planning and creating an advertising campaign Explains writing effective ad copy, how to use landing pages, and how to test and optimize your ads Shows you how to use Facebook Insights to understand your results and how to create reports that analyze data Put your company's best face forward with the sound advertising tips and techniques in Facebook Advertising For Dummies.
Jacob Kurdin The Kurdish Diaspora.s Use of Facebook in Shaping a Nation Jacob Kurdin The Kurdish Diaspora.s Use of Facebook in Shaping a Nation Новинка

Jacob Kurdin The Kurdish Diaspora.s Use of Facebook in Shaping a Nation

This book strives to understand the use of Facebook as a social network site by the Kurdish diaspora. Accordingly, the main purpose of the book is to explore how Kurds search for and express their ethnic identity through Facebook. The Kurdish people have been suppressed by four countries-Turkey, Iraq, Iran, and Syria-for centuries and have thus been forced to cope with Turkish, Arabic, and Persian ethnic identity and forbidden to express Kurdish ethnic identity. This book reveals some of the most importance objectives and motivations behind the use of Facebook for Kurds in Norway and shows how Facebook features have been used to rekindle ties between the Kurds and to strengthen their ethnic identity. The Kurdish diaspora has been spread worldwide and the most effective way for the people to connect to each other in the diaspora is through social networking sites. Kurds in the diaspora make extensive use of social media to build ethnic identity. Kurds in the diaspora consider Facebook to be an important communication tool to strengthen their identity by discussing political issues and cultural aspects and reconnecting with friends and families they have lost contact with.
Printio The axe effect Printio The axe effect Новинка

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Ramon Ray The Facebook Guide to Small Business Marketing Ramon Ray The Facebook Guide to Small Business Marketing Новинка

Ramon Ray The Facebook Guide to Small Business Marketing

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The guide for marketing a small business on Facebook The number one social networking site offers the opportunity to reach more than 350 million registered users with your advertising message. Owners of small and local businesses will benefit from these tips and best practices provided by Facebook insiders. Learn new ways to attract customers, create a business profile, and take advantage of Facebook’s many marketing features. With more than 350 million registered users, Facebook opens a worldwide forum for small businesses that were once dependent on local traffic alone This guide to small business marketing on Facebook, is packed with information from Facebook’s staff Guides you through creating a profile for your business, taking advantage of Facebook’s unique marketing features, following best practices, and getting the best return on your investment Packed with insider tips and creative marketing ideas If you have a small or local business, you can’t go wrong with the marketing advice in The Facebook Guide to Small Business Marketing.
Printio The axe effect Printio The axe effect Новинка

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Gumilar Tomy Utilizing Teacher Feedback Given Through Facebook Gumilar Tomy Utilizing Teacher Feedback Given Through Facebook Новинка

Gumilar Tomy Utilizing Teacher Feedback Given Through Facebook

This book shows you the idea about how to consider teaching writing through Facebook. The students need teacher's feedback. However, the time allotment in giving feedback is sometime very limited. So, why not using Facebook? This social networking site is very popular among students and they will feel free to ask for teacher's guidance because it needs time and guidance to become expert in writing. This social networking site may also enhance students' participation in writing. Remember that writing is a skill which is needed to be practiced over and over. Thus, by using Facebook, students will be motivated to produce the writing products.
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Deo Farrugia User.s Motivation For Using Facebook Deo Farrugia User.s Motivation For Using Facebook Новинка

Deo Farrugia User.s Motivation For Using Facebook

Bachelor Thesis from the year 2014 in the subject Computer Science - General, University of Derby, course: Computing and Information Technology, language: English, abstract: Over the last few years social network websites have become a global phenomenon and brought great social impact across the world. Such happenings deserve to be studied and their many aspects investigated thoroughly. The aim of this study was to explore the motives and preferences of users on Facebook. The data was obtained through an online survey on 383 random participants. The result confirmed that Facebook has become a powerful medium of communication. Younger people between ages 14 to 21 are the users who spend more time on Facebook and like to chat with school friends, while age 22 and up chat more with old friends and family members. A sense of security is shown across all ages, gender and education level as in the majority the participants declared that their profile can be only viewed by friends and that they have few unknown friends on Facebook.
Haq Wasim ul Usage of Facebook to Promote Library.s Services Haq Wasim ul Usage of Facebook to Promote Library.s Services Новинка

Haq Wasim ul Usage of Facebook to Promote Library.s Services

The study examines the usage of facebook as social networking tool in libraries. The major areas which study covers regarding facebook are the reasons for its usage or usage refusal, its usage length and perceived benefits of its usage. Modern academic libraries provide the information needs of a more demanding and savvy new generation user group that prefers to reside in an open, self generated online environment largely supported by Web 2.0 technologies. To reach the users where they are, the libraries should revamp their service strategies by incorporating tools like Facebook. Facebook is a social interactive tool for library professionals who can be reshaped as an information and publicity tool, as a feedback instrument, as an interactive and collaborative learning medium and as a facility for library promotion.Simple random sampling technique has been used for selection of the sample and instrument used to conduct a survey was questionnaire filled by 100 students.
Vijay Kothari, Toshi Mishra, Preemada Kushwah Biological effects of radiofrequency Vijay Kothari, Toshi Mishra, Preemada Kushwah Biological effects of radiofrequency Новинка

Vijay Kothari, Toshi Mishra, Preemada Kushwah Biological effects of radiofrequency

Scientific Study from the year 2013 in the subject Biology - Micro- and Molecular Biology, grade: A, Nirma University (Institute of Science), language: English, abstract: Increasing applications of MW radiation has led to concerns globally due to the suspected bio effects associated with its exposure. Effect of MW, thermal and/or athermal, is inconclusive, complex, and controversial in literature. Thermal effect causes thermogenic effect while athermal effects are other than heat and such effects reported as somatic effect and/or genetic effect. This study basically deals with the athermal effects and is aimed at investigating the hypothesis that the exposure of microbial cells to MW (low power) may cause athermal effect, which affect on growth of microbes, enzyme activity, and production of exopolysaccharides. Furthermore, we have also checked the effect of different intracellular enzymes on MW treated bacteria. Our study also gives information that MW athermal effects causes changes at genetic level and can be passed on to next generation.There are numerous and increasing applications of MW energy and technology in the industries, in homes, in medical, research institutions etc., and there is greater awareness and concern of the public over the suspected potential health hazards associated with such exposures [ICNIRP Guidelines, 1998]. There is therefore, a need for deeper understanding of the bio-effects of exposure to this radiation. Due to the ease of handing them in lab...
Максим Спиридонов Екатерина Скоробогатова, руководитель Facebook Россия Максим Спиридонов Екатерина Скоробогатова, руководитель Facebook Россия Новинка

Максим Спиридонов Екатерина Скоробогатова, руководитель Facebook Россия

Екатерина Скоробогатова почему Facebook в России не стал номером один, о динамике развития Facebook в России и о том, почему не нужно концентрироваться на конкурентах. Интервью с гостьей: – Интересен ли российский рынок для Facebook? – «Для Facebook сейчас основная задача в России – увеличение количества активных пользователей». – Насколько настоящий Марк Цукерберг похож на свой прототип в фильме «Социальная сеть»? – В чем ключевое отличие между пользователями Facebook Россия и Facebook USA? – «Мы не работаем агрессивными и большими планами. Мы работаем мелкими итерациями». – Как Facebook Developer World Hack помогает разрушить миф о хакерах как о злодеях, и почему в этом году мероприятие проходит в Москве?
Amrita Priya Romance on Facebook Amrita Priya Romance on Facebook Новинка

Amrita Priya Romance on Facebook

It is hard to resist the first love of your life especially when he is just a few clicks away. This is what happened to Geeti who discovered Siddhartha on Facebook after a gap of 19 years. Both have their own partners and children now; yet the old teenage spark continues over chats, messages, emoticons and things beyond that.
Eric Singer T. Trade the Congressional Effect. How To Profit from Congress's Impact on the Stock Market Eric Singer T. Trade the Congressional Effect. How To Profit from Congress's Impact on the Stock Market Новинка

Eric Singer T. Trade the Congressional Effect. How To Profit from Congress's Impact on the Stock Market

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An innovative investment approach that takes the actions of the U.S. Congress into consideration Historical research indicates that, more often than not, when Congress is in session there is a negative effect on equities markets (the «Congressional Effect») due possibly to investor uncertainty surrounding government action or inaction as well as the unintended consequences of Congressional legislative initiatives on the stock market. Author Eric Singer, a financial professional with over twenty-five years of experience, is an expert on this phenomenon, and with this new book he shares his extensive insights with you. Trade the Congressional Effect skillfully details how you can profit from Congress's impact on the stock market. Along the way, it puts this approach in perspective and gives you all the tools you'll need to profitably incorporate it into your investing endeavors. Singer walks you through the process of trading the Congressional Effect and provides practical guidance regarding the possible pitfalls and opportunities you'll face each step of the way. Addresses why it is better to invest while Congress isn't in session Reveals exactly what the Congressional Effect encompasses and why it occurs Written by Eric Singer, one of the first people to publicly document the general effect of Congress on daily stock prices Supported by over forty-five years of real world data, the Congressional Effect has proven profitable to those who know how to use it. This timely guide will show you exactly what it takes to make this phenomenon work for you.
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Scott Steinberg The Modern Parent.s Guide to Facebook and Social Networks Scott Steinberg The Modern Parent.s Guide to Facebook and Social Networks Новинка

Scott Steinberg The Modern Parent.s Guide to Facebook and Social Networks

Social networks such as Facebook, Snapchat, and Instagram have completely changed the way that parents and kids share information and interact online. But with so many different new services and features emerging, how can you stay ahead of this ever-changing technology - and keep your family safe? The ultimate guide to navigating today's quickly-evolving social media landscape, The Modern Parent's Guide to Facebook and Social Networks decodes the world of social networking for today's family. Featuring: - Expert Tips and Tricks: How to Keep Kids Safe on Social Networks- Ways to Protect Your Privacy and Online Identity- Comprehensive Guides - Today's Most Popular Social Media Services- Inside Advice: Online Safety, Privacy, Digital Citizenship and More- Addressing Common Threats - Cyberbullying, Harassment, Identity Theft, etc.- Benefits and Dangers: Key Social Media Facts and Insights
Gordon Eric Net Locality. Why Location Matters in a Networked World Gordon Eric Net Locality. Why Location Matters in a Networked World Новинка

Gordon Eric Net Locality. Why Location Matters in a Networked World

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The first book to provide an introduction to the new theory of Net Locality and the profound effect on individuals and societies when everything is located or locatable. Describes net locality as an emerging form of location awareness central to all aspects of digital media, from mobile phones, to Google Maps, to location-based social networks and games, such as Foursquare and facebook. Warns of the threats these technologies, such as data surveillance, present to our sense of privacy, while also outlining the opportunities for pro-social developments. Provides a theory of the web in the context of the history of emerging technologies, from GeoCities to GPS, Wi-Fi, Wiki Me, and Google Android.
Natalie Kozub Politische Partizipation auf Facebook. Eine Studie uber den Stellenwert der politischen Kommunikation und Partizipation der .Generation Facebook im Social Network Facebook Natalie Kozub Politische Partizipation auf Facebook. Eine Studie uber den Stellenwert der politischen Kommunikation und Partizipation der .Generation Facebook im Social Network Facebook Новинка

Natalie Kozub Politische Partizipation auf Facebook. Eine Studie uber den Stellenwert der politischen Kommunikation und Partizipation der .Generation Facebook im Social Network Facebook

Bachelorarbeit aus dem Jahr 2016 im Fachbereich Medien / Kommunikation - Medien und Politik, Pol. Kommunikation, Note: 3,0, Universität Salzburg, Sprache: Deutsch, Abstract: Diese Arbeit beschäftigt sich mit den Potenzialen und Beschränkungen des Social Networks Facebook zur politischen Kommunikation und Partizipation. Es sollen Fragen nach der Facebook-Nutzung und des politischen Engagements der ProbandInnen gestellt werden. Demnach lautet die leitende Forschungsfrage: Welchen Stellenwert besitzt das Social Network Facebook bei der „Generation Facebook" für ihre politische Kommunikation und Partizipation? Die Forschungsfrage soll mithilfe von theoretischen Analysen und einer qualitativen Befragung von sechs ProbandInnen geklärt werden.
Aysun Karge Mit Facebook zum Erfolg. Wie konnen Unternehmen das moderne Kommunikationsinstrument fur ihre Marketingziele nutzen. Aysun Karge Mit Facebook zum Erfolg. Wie konnen Unternehmen das moderne Kommunikationsinstrument fur ihre Marketingziele nutzen. Новинка

Aysun Karge Mit Facebook zum Erfolg. Wie konnen Unternehmen das moderne Kommunikationsinstrument fur ihre Marketingziele nutzen.

Facebook hat innerhalb weniger Jahre eine rasante Entwicklung erlebt. Heute verbindet es über 900 Mio. Menschen weltweit miteinander, die auf diesem sozialen Medium miteinander kommunizieren und interagieren. Facebook ist somit das einflussreichste und beliebteste Social Network überhaupt. Für Unternehmen ist Facebook aufgrund seiner hohen Reichweite, der zielgruppengenauen Ansprache sowie der multimedialen technischen Aspekte als Marketinginstrument sehr attraktiv. Es stellt eine Chance dar, eine stärkere Kundenbindung aufzubauen und die angebotenen Produkte erlebbar zu machen. Das vorliegende Buch stellt die relevanten Funktionsweisen und Tools des Mediums Facebook vor. Anhand von Fallstudien werden die Faktoren, die für einen Erfolg auf Facebook maßgeblich sind, intensiv herausgearbeitet. Daneben werden aber auch die strategischen Herausforderungen und Risiken aufgezeigt, die bei der Planung einer Marketingstrategie auf Facebook bedacht werden müssen und Ansatzpunkte für die Erfolgsmessung gegeben.
Bethina Brunner Freundschaft 2.0. Der Einfluss von Facebook . Co. auf unser soziales Umfeld Bethina Brunner Freundschaft 2.0. Der Einfluss von Facebook . Co. auf unser soziales Umfeld Новинка

Bethina Brunner Freundschaft 2.0. Der Einfluss von Facebook . Co. auf unser soziales Umfeld

Zurzeit ist Facebook in aller Munde. Es vergeht nahezu kein Tag, an dem die Presse nicht in irgendeiner Form über Facebook berichtet - sei es über den rasanten Erfolg, die Firmenpolitik, mögliche Zukunftsszenarien und Gefahren oder auch nur über skurile Vorkommnisse bei der alltäglichen Facebook-Nutzung.Ziel der vorliegenden Arbeit ist es zunächst, das Verhältnis zwischen Facebook-Freunden und real existierenden Freunden zu ermitteln und deren Wechselspiel näher zu beleuchten. In diesem Zusammenhang soll auch die Angemessenheit des Begriffs „Freund" untersucht und ggf. präzisiert werden.Ein weiteres Ziel der Arbeit ist es, am Beispiel von Facebook die Bedeutung und den Einfluss von sozialen Online-Netzwerken auf reale Freundschaften und Beziehungen zu untersuchen. Dazu sollen sowohl Chancen als auch Risiken erörtert werden.Schließlich soll ein Empfehlungskatalog zur Entscheidungsunterstützung für oder gegen die Teilnahme an einem sozialen Online-Netzwerk wie Facebook erarbeitet werden.
Remo Schilliger Faszination Facebook. So fern und doch so nah Remo Schilliger Faszination Facebook. So fern und doch so nah Новинка

Remo Schilliger Faszination Facebook. So fern und doch so nah

Im modernen Internet, in der Fachsprache Web 2.0 genannt, spielen die Social Networking Sites, allen voran Facebook, eine wichtige Rolle in der virtuellen Kommunikation zwischen Menschen. Die Studie befasst sich mit den Motivationsfaktoren, welche für eine aktive Partizipation bei SNS bzw. Facebook eine Rolle spielen. Das Buch umfasst eine Einführung in die Themen Facebook und soziale Netzwerke. Drei Modelle und Theorien werden beschrieben und mit Facebook in Verbindung gebracht. Praxiserfahrungen und Rückschlüsse des Autors über mehrere Monate geben der Arbeit einen hohen Praxisbezug. Nach dem Lesen der Studie hat der Leser einen Einblick in die Grundlagen von Facebook und der sozialen Netzwerke bekommen und kann die Motivationsfaktoren bei Facebook abschätzen und gegebenenfalls nachvollziehen.
Алексей Номейн Реклама на Facebook Алексей Номейн Реклама на Facebook Новинка

Алексей Номейн Реклама на Facebook

Реклама на Facebook является сейчас одной из самых востребованных площадок для тех, кто арбитражит на партнерки или льет трафик на себя. Это актуальное руководство по правильной и качественной настройке рекламы в социальной сети Facebook.
Фризелл М. Женская Сила. Шерил Сэндберг, исполнительный директор Facebook Фризелл М. Женская Сила. Шерил Сэндберг, исполнительный директор Facebook Новинка

Фризелл М. Женская Сила. Шерил Сэндберг, исполнительный директор Facebook

Шерил Сэндберг, Chief Operating Officer Facebook — главная героиня комикса "Женская Сила". Биография Шерил от работы c бывшим министром финансов США Лоуренсом Саммерсом до построения фантастической карьеры в Facebook.
Майкл Фризелл, Даррен Дж. Дэвис, Анхель Бернуй Женская Сила. Шерил Сэндберг, исполнительный директор Facebook Майкл Фризелл, Даррен Дж. Дэвис, Анхель Бернуй Женская Сила. Шерил Сэндберг, исполнительный директор Facebook Новинка

Майкл Фризелл, Даррен Дж. Дэвис, Анхель Бернуй Женская Сила. Шерил Сэндберг, исполнительный директор Facebook

Шерил Сэндберг, Chief Operating Officer Facebook — главная героиня комикса Женская Сила. Биография Шерил от работы c бывшим министром финансов США Лоуренсом Саммерсом до построения фантастической карьеры в Facebook.
Майкл Фризелл Женская Сила. Шерил Сэндберг, исполнительный директор Facebook Майкл Фризелл Женская Сила. Шерил Сэндберг, исполнительный директор Facebook Новинка

Майкл Фризелл Женская Сила. Шерил Сэндберг, исполнительный директор Facebook

Шерил Сэндберг, Chief Operating Officer Facebook – главная героиня комикса «Женская Сила». Биография Шерил от работы с бывшим министром финансов США Лоуренсом Саммерсом до построения фантастической карьеры в Facebook.
Yadav Shashidhar, Nanher A.H. Nutrient Management in Mungbean Yadav Shashidhar, Nanher A.H. Nutrient Management in Mungbean Новинка

Yadav Shashidhar, Nanher A.H. Nutrient Management in Mungbean

To Study The Effect Of Different Nutrient Combination And Sources On Mungbean (Vigna Radiata L. Wilczek) In Sandy Loam Soil At Crop Research Centre Of Sardar Vallabhbhai Patel University Of Agriculture And Technology, Meerut (U.P.), During Kharif Season Of 2012. To Study The Effect Of Nutrient Management Practices And Their Sources On Growth, Yield Attributes And Yield Of Mungbean .To Investigate The Effect Of Vermicompost In Association With Chemical Fertilizer On Mungbean. To Study The Economic Gain And Nutrient Uptake By Different Combinations Of Nutrients Sources.
Marge Floria Heart Throbs Marge Floria Heart Throbs Новинка

Marge Floria Heart Throbs

Heart Throbs is a series of free-verse poetry that is written from the heart. The verses are about people, events, and feelings and are meant to cause you to give thought to your own heart experiences. The effect on the heart is also an effect on the soul, creating your soul’s path in this journey through life.
Bastian Bakeberg Online brand communities. Value creating capabilities of brand communities on Facebook Bastian Bakeberg Online brand communities. Value creating capabilities of brand communities on Facebook Новинка

Bastian Bakeberg Online brand communities. Value creating capabilities of brand communities on Facebook

AbstractThis dissertation examines how online brand communities create value through social practices. Building on the work of Schau et al. (2009) this study utilizes a netnographic approach and qualitatively investigates how Facebook brand Fan Pages are employed as brand community resources, to alleviate ties between members in the community and to establish consumer-brand-relationships. Through hermeneutic data analysis the following four value creating practices are discovered: 'exchanging brand narratives', 'celebrating brand love', 'support and information resource', and 'pressure valve for discontent'. The findings are drawn from qualitative interviews and netnographic observations of three Facebook brand Fan Pages. It is found that interaction among community members and engagement with the brand itself develop practices creating value on Fan Pages. Postmodern consumers want to be able to influence brands and also long for connections with other consumers; besides relationships are shaped by dialogue and interaction. Facebook Fan Pages offer means to achieve this and allow brands to become part of consumers´ lives. This study extends research on brand communities to the field of Social Networking and discovers insights helpful for marketing practitioners. The four detected practices create value and reconfirm findings of earlier studies on brand communities, but also add new insights by explaining how value is developed. The findings enh...

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